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Seo Lesson I Learned in 2013
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Seo Lesson I Learned in 2013

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One of my favourite quotes that applies all of life, not just internet marketing: …

One of my favourite quotes that applies all of life, not just internet marketing:
“A life spent making mistakes is not only more honourable, but more useful than a life spent doing nothing.”

Published in: Marketing, Business, Technology

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  • 1. SEO Lessons I learned in 2013 “A LIFE SPENT MAKING MISTAKES IS NOT ONLY MORE HONOURABLE, BUT MORE USEFUL THAN A LIFE SPENT DOING NOTHING.“
  • 2. Am I but a lone Marketer doing so-called SEO
  • 3. That’s pretty decent number of professionals!
  • 4. So what are these professionals doing? …
  • 5. Really!?! I was trying to achieve my goals by hitting my keyboard at max power!
  • 6. The result…
  • 7. W** website ranked first and I was like:
  • 8. And then I was happily living my bachelor life
  • 9. While clients mocked their competitors..
  • 10. And then came And he brought…
  • 11. Then the worst thing happened!!
  • 12. He stood before us and enforced that SEO’s followed the holy commandments.
  • 13. What really happened..
  • 14. Rankings down! Visits down! Conversions down!
  • 15. My reaction:
  • 16. Client reaction… Dealing with challenging Client – Thanks Moz!
  • 17. I challenged Cutts…
  • 18. Then I decided….
  • 19. My new plan:  Build Strategy  Build Relationships  Build Process  Build Link Building assets  Find Tools  Measure and Improve  Sit back and enjoy
  • 20. My Process:
  • 21. And the result was obvious Visits increased Search impression increased
  • 22. Then I was like:
  • 23. The first lesson I learned…
  • 24. Successful Search Engine Marketing Needs Processes
  • 25. Talk to your clients. Keep the relationship strong. Share your resilience with them.
  • 26. Try new things. Be adventurous. Experiment with new content or approaches.
  • 27. Diversify everything you do.
  • 28. SEO is evolving with marketing.
  • 29. Give yourself a break. Don’t make yourself miserable by daunting obstacles that your job brings.
  • 30. “(not provided)” is not a problem.
  • 31. Always try to learn from your competition.
  • 32. Give away everything you know.
  • 33. Teach as many people as possible.
  • 34. There’s no replacement for unique content.
  • 35. SEO is never “done”
  • 36. Internet marketing never dies.
  • 37. You’ll probably never outsmart Google!
  • 38. By: Christy Kunjumon @christykunjumon Inbound Marketer @TechWyse www.techywse.com

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