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Presentation ready gomathi

  1. 1. The Technology Threaten and Impede Parent – Child Relationship? Gomathi Ravishankar Research student
  2. 2. The Reason Behind… <ul><li>Family bond is very strong in Indian culture. Recently the growth of Social Networking Sites has given birth as a new virtual family member in several Indian families. Any new relationship will have its own impact. The study also talks about this virtual family member (Facebook) & its effect on the Parent-child relationship in a family. </li></ul>
  3. 4. Synopsis <ul><li>To examine the intervention of Facebook addiction in the parent-child relationship </li></ul><ul><li>35 Parents and 10 children were interviewed and their FB pages were monitored for a period of one month. </li></ul><ul><li>The findings of the study revealed that Facebook has enhanced a new kind of relationship between the family members. </li></ul>
  4. 5. What is Facebook?
  5. 6. Some interesting facts about Facebook <ul><li>Globally </li></ul><ul><li>More than 800 million users across the world. </li></ul><ul><li>India is now the 3 rd largest FB user country in the world with 38million active members. </li></ul><ul><li>Source: Hindu Businessline, Dec 6, 2011 </li></ul><ul><li>In India </li></ul><ul><li>Usage of FB happens between 6pm and 10pm </li></ul><ul><li>60% of the traffic is from Non Metro Cities. </li></ul><ul><li>The highest number of active users is from the 15-24 age group. </li></ul><ul><li>Source: Sahiel Shah’s presentation on Social media Marketing Trends </li></ul><ul><li>in India 2010-2011 </li></ul>
  6. 7. Why Facebook is very Popular
  7. 8. Parent-Child relationship <ul><li>One of the most significant and intimate relationships among human beings. The bond is unique both in its biological foundations and in psychological meanings. </li></ul><ul><li>Many studies have demonstrated that parent/child trust is significantly affected by the privacy and disclosure practices of both parents and children </li></ul><ul><li>(Kerr, Stattin, & Trost, 1999; Petronio, 1994) . </li></ul>
  8. 9. Today… <ul><li>There are increasing numbers of Parents registering in FB.(best part in it is, some children help their parents to open a new account, create their profiles and accepting them as ‘friend’) </li></ul><ul><li>While some children express their welcoming gestures, others respond negatively by joining anti-parent groups in Facebook such as “At Least My Mom Isn’t on Facebook!” “Against Parents Invading Your Facebook” </li></ul><ul><li>Source: (Yes Mom that Means You!) Aratani, 2008; Kornblum, 2007; Liew, 2007. </li></ul>
  9. 11. Methodology <ul><li>A purposive convenience sampling technique supplemented by snowball sampling techniques carried out on Facebook. </li></ul><ul><li>  The details were collected through interviews with a set of 10 open-ended questions via FB chat, gtalk, mail and phone. </li></ul><ul><li>The qualitative method of long-table approach explained by Krueger and Casey (2000) was followed for the analysis of the open-ended questions. </li></ul><ul><li>  </li></ul>
  10. 12. Participants <ul><li>Subjects were directly contacted on Facebook and participation was completely voluntary. </li></ul><ul><li>The sample consisted of 45 registered active Facebook users. ranged between 12 – 48 years of age group were monitored in this study for a month. (This comprises of 35 Parent & 10 children). </li></ul><ul><li>The analysis was done among 45 users from 3 locations of Tamilnadu. (Chennai, Coimbatore, Thirunelveli). </li></ul>
  11. 13. Interesting Findings <ul><li>FB users have an average of 50-60 friends and sent about 3-4 friend requests on every visit. </li></ul><ul><li>The participant approximately spends around 15 hour’s very week. Visits the site min 40 times a week and spends about 20 minutes on each visit on an average. </li></ul><ul><li>They connect to minimum of 10 community pages, groups and events every week. </li></ul>
  12. 14. Internet Usage
  13. 15. Child & their FB visits
  14. 16. Parent – Child relationship <ul><li>The Major 5 findings </li></ul>
  15. 17. Accepting Parent as Friend
  16. 18. Child visiting FB with Parent
  17. 19. Parents set rules
  18. 20. Relationship growth
  19. 21. FB Impact
  20. 22. Results <ul><li>Pros: </li></ul><ul><li>The child feels elated with this new found freedom of expression. This make them to come out of their shyness. </li></ul><ul><li>The participants feel that Facebook deepens mutual trust of children and parents. </li></ul><ul><li>Help parents to understand a child’s thought process and know their likes and dislikes. </li></ul>
  21. 23. Results <ul><li>Pros: (cont…) </li></ul><ul><li>A tool which enables them to gain a better knowledge of their child. </li></ul><ul><li>Facebook acts as an additional platform of reciprocity between parent and child. </li></ul><ul><li>As certain nonverbal cues present in face-to-face interactions are absent in FB. </li></ul>
  22. 24. Results <ul><li>Cons: </li></ul><ul><li>The time a child invests in Facebook is gradually increasing in proportion to the time spent with his/her family. </li></ul><ul><li>These social networking sites are highly addictive to those youngsters who long for care and attention from their parents. </li></ul><ul><li>Usage of Facebook can be a threat in the near future to Parent-child relationship if not used properly. </li></ul>
  23. 25. Suggestions <ul><li>The user should have control over their pages using privacy settings. </li></ul><ul><li>Minors, below 13 years of age should ask their parents for permission before sending any information about themselves to anyone over the Internet. </li></ul><ul><li>Be cautious about posting and sharing personal information, especially information that could be used to identify you or locate you offline, such as your address or telephone number </li></ul><ul><li>Block and report anyone that sends you unwanted or inappropriate communications </li></ul>
  24. 27. THANK YOU