Why Screenshots Matter To iPhone Developers (and how to make great ones)

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If you think that you can just throw up any old screenshot into your app profile on iTunes, guess again. You need to put as much work into choosing your screenshots as you did designing your UI. This …

If you think that you can just throw up any old screenshot into your app profile on iTunes, guess again. You need to put as much work into choosing your screenshots as you did designing your UI. This slide deck will give you three quick tips on what iPhone app developers need to know in order to create great screenshots that will lead to more downloads. Take your App Store Optimization to the next level with these simple tips.

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  • 1. Why iPhone App Screenshots Matter To Developers (and how to make great ones) Friday, September 20, 13
  • 2. 63% Of iPhone Users Discover New Apps Through Search, And... Source: Nielson Friday, September 20, 13
  • 3. The Biggest Visual Element That People See When They Search For iPhone Apps Is... Friday, September 20, 13
  • 4. Your First Screenshot Friday, September 20, 13
  • 5. You Only Have One Chance To Impress Them... Friday, September 20, 13
  • 6. Better Make It Good! Friday, September 20, 13
  • 7. Here Are 3 Tips For Making Screenshots That Will Get Noticed: Friday, September 20, 13
  • 8. #1 Communicate The Primary Benefit Quickly In Your First Screenshot Friday, September 20, 13
  • 9. What is the biggest benefit of downloading your app? Put that in your first screenshot. Keep it simple. Get more tips: http://blog.sensortower.com Friday, September 20, 13
  • 10. #2 Add Text To Emphasize The Key Features Of Your App Friday, September 20, 13
  • 11. Sometimes, a picture is not worth a thousand words. Add large text to your screenshots to explain what your app does. Get more tips: http://blog.sensortower.com Friday, September 20, 13
  • 12. #3 Use All 5 Screenshot Slots Friday, September 20, 13
  • 13. Filling all 5 screenshot slots is a great way to show off different elements of your app. Show people what they will get. Get more tips: http://blog.sensortower.com Friday, September 20, 13
  • 14. Get More Tips On Our Blog: http://bit.ly/SensorTowerBlog Friday, September 20, 13