Severly Social and Sendible - Case Study

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Severely Social create content for their clients, maintain their online presence and monitor their social media channels. Severely Social is truly a full-service online marketing agency and since they spend so much time on social media, they were looking for ways to make themselves more efficient.

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Severly Social and Sendible - Case Study

  1. 1. INTRODUCTIONSeverely Social is a Metro Detroit based online marketing agency. They handle all forms of online marketing, butspend most of their time on social media. Their clients include Valvoline Oil (Michigan & Ohio), Emagine Theatres(5 Michigan locations), CBS Detroit, Detroit Tigers, and The North American International Auto Show (Detroit).Severely Social create content for their clients, maintain their online presenceand monitor their social media channels. Severely Social is truly a full-serviceonline marketing agency and since they spend so much time on social media,they were looking for ways to make themselves more efficient.THE CHALLENGE One of the issues facing Severely Social was that they constantly had to update their client’s accounts live or trust unreliable sched- uling tools and needed to find a solution; if they were going to become more efficient, they needed a reliable scheduling tool. Severely Social needed a way to include team members so that any member of their team could update client profiles without hav- ing to share the passwords. Another issue facing Severely Social was the dreaded “via (insertname of tool you are using)” on all of their posts. They wanted to have this changed so that their clients wouldknow which posts were posted by their agency and to give them additional exposure to potential clients.THE SOLUTION THE RESULTSendible was able to give Severely Social the ability Since implementing their Sendible white label solution,to schedule posts and tweets in advance for multiple Severely Social has become a much more efficient,accounts, while still focusing on live communication organized and lean agency. They are able to savethrough notifications and insight. Sendible’s scheduling tool countless hours by scheduling posts in advance and noteven allows for repeat posts, all at the click of a button. having to log in and out of client accounts to post live. Sendible has given Severely Social the tools to trackSendible changed “via (insert name of current and previous campaigns all intool you are using)” to read “via Severely ‘Our business is one place. The ability to brand their “via much more efficient,Social” and link back to their application (insert name of tool you are using)” to organised and lean nowpage on Facebook. Severely Social also that we use Sendible. read “via Severely Social” has given theirloves the ability to generate a link preview Sendible really does clients peace of mind because they knowfor Facebook which is identical to what you save us a lot of time.’ who is accessing their accounts; It has alsowould get if you were posting directly to Buck Head, created more visibility for their business. CEO Severely SocialFacebook. Severely Social is now able to interact more on their client’s behalf because theySeverely Social loves that Sendible is an don’t need to worry about when the nexteasy way to organize accounts and passwords with one post needs to go out. Overall, Severely Social loves theirlogin. Their white label also allows their clients to log white label solution because it makes their lives easier.in themselves and schedule posts which saves SeverelySocial time and resources. W: http://sendible.com • E: info@sendible.com • T: (+44) 208 123 1526 & (+1) 315 623 4480

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