Video marketing ideas

Video marketing ideas
In this file, you can ref free useful materials about video marketing ideas
and other materials for video marketing such as video marketing tips,
video marketing tools, video marketing sites.
If you need top free materials below, please visit:
videomarketingaz.com
· Top 21 tips for video marketing
· Top 31 sites to upload your videos
· Top free 7 tools for video marketing
I. Video marketing content for you!
Want to crank up your video marketing a notch? Want to get better
traction and more interaction? Then this post is the answer to your video
content marketing dreams.
I’ve shared what to use when you don’t want to do video,how to
optimize video for search and how to use Magisto, but what if you’re
looking for some a little different, perhaps something more creative?
Here are fifty creative video marketing ideas you can try, remember to
tweak and adapt them to your industry for the best results.
1. Host a video contest and publish the best video. This can generate
a lot of fun and buzz while getting you a great cloud-sourced video ad.
For a great example of this, see the Gmail video contests or do a search
for the Marie Forleo B-School scholarship videos.
Video marketing. Free pdf download examples Page 1

2. Do a parody or remix of a popular video. If you can parody a
popular video right as it’s taking off, you can often get hundreds of
thousands of hits. My favourite is the Instagram Song, sung to the tune
of Nickleback’s Photograph.
3. Upload a few video testimonials. Having others see how much
people love your product or service can have a powerful effect and video
testimonials are almost impossible to fake.
4. Do a how-to video series. People love learning, especially on a
specific topic that they’re passionate about.
5. Demonstrate a product. It can either be your own or someone
else’s. Demonstrate it via GoogleHangout Live and then share it
in blog posts and via your You Tube Channel.
6. Answer common questions. Do one video per question, or a bunch
of questions in one video like I do on my social media hangouts
7. Address common objections to taking action. Find out what
excuses people commonly have to not taking action and tackle them
head on in a video.
8. Reconrd an inspirational speech on video.
9. Subtitle an existing video. If there’s an existing video in your
market, one quick way to get a lot of views is to reproduce it with
subtitles. Make sure there are no copyright issues before doing this.
10. Tell a story visually. Use a storyboard to walk them through a
story that has a lesson in the end.

11. Do a stop motion graphic. These are very difficult to create, but
have a tendency to go viral when they’re done well.
12. Hire a professional voiceover from Fiverr. If you have just the
visuals and don’t want to use your personal voice, get someone from
Fiverr to do the voiceover for just $5.
13. Get someone else on camera to teach. Have someone well known
in your industry teach on camera.
14. Create a slideshow video. Use a slideshow from PowerPoint to
create a video. Narrate each slide to walk people through the slides.
15. Guide someone through an experience. For example, a guided
meditation or a guided writing exercise.
16. Do a membership that ships a video every month or a video
exclusive newsletter
17. Use video on your sales page and squeeze page. You can often get
higher conversions through video landing pages than any other kind of
landing page.
18. Show the behind the scenes of your business. People love seeing
the nitty gritty of how things are done.
19. Let them get to know your team. Introduce other people in the
office on video show them who answers the phones and who packs the
deliveries.
20. Plan and perform a publicity stunt. Do something gutsy in public
and film it.

21. Piggyback off a popular current topic. For example, do an election
video during the elections.
22. Do a screencast. Record your screen while demonstrating
something, teaching your customers a new skill is always a winner.
23. Tell a story from your life about your topic.
24. Share a random thought or rant. Don’t edit the video, be totally
uncut.
25. Say something controversial or take an uncommon stance
26. Do a timelapse video. Setup a video camera and let it film for a
long time, then condense it all into a few minutes.
27. Prove or disprove a myth.
28. Pose a puzzle or question. Then answer the question in a later
video. This gets a lot of people involved and also gives you the chance
to provide content later.
29. Show and tell your tools. For example, if you’re teaching how to
fish, do a video specifically on all the different kinds of rods, reels and
baits.
30. Talk about a mistake you saw someone make. Dissect it and show
them how to avoid that mistake for themselves.
31. Do a public poll and film it. Go into the public and ask people their
opinions on a certain topic. Post it to show what popular opinion is in a
certain field.

32. Ask employees of distributors questions. For example, if you have
a fishing site, call up the fishing rod manufacturer and ask them
questions about the rods.
33. Host an in person competition and put that on video. For example,
have a fishing contest, interview the winner and put the whole thing on
video.
34. Issue a challenge and ask people to submit videos. For example,
challenge your audience to catch a certain sized fish using only a certain
bait. Whoever can show video proof wins a prize.
35. Give advice to yourself from when you first started. Film a video
as if you were talking to a past self, then publish that video.
36. Explain the theory behind something. Instead of just teaching how
to, share the why.
37. Talk about the emotional difficulties clients may face on their
journey.
38. Do something ridiculous on video. Make it funny or just plain
outrageous.
39. Post a video response. If your response is good, it might get picked
up in the “related videos” tab and get a lot of views.
40. Explain the laws around your industry.
41. Cover an event. For example, a live seminar, conference or trade
show.

42. Have people hold up index cards with statements. You’ll need at
least a dozen to make a good video.
43. Video blog your entire day. Then speed it up and show people
what your day is like.
44. Impersonate someone. For example, if you’re a piano teacher, try
dressing up like Lady Gaga or Elvis for a lesson.
45. Unbox a product. Unpack a new product while explaining exactly
what makes it special. A product reveal is always popular with die-hard
fans
46. Do a hidden camera video of something. For example, go behind
the curtains at a concert and show people what that’s really like.
47. Introduce yourself to your audience. Tell them who you are and
what you care about.
48. Make a list video. For example, 25 tips on how to do X.
49. Co-ordinate with other successful video producers. Publish the
video to both of your lists to get more reach.
Okay, that’s 49 creative video marketing ideas from me… I’d like one
from you now. Leave your creative video marketing idea as a comment.

II. Video marketing tips
#1: Make your title count
Just like a headline to a blog post,
video titles can pull powerful
traffic. There are two main reasons
why the title is so important. One,
a great title can instantly grab a
viewer’s attention.
Two, when you use the appropriate keywords in your title, you are more
likely to show up on search engines when people are searching for your
topic. And remember Google owns YouTube, so there’s a story
connection between video and searching.
#2: Provide excellent content
Take some time to think about your ideal viewer. What do you know
that they’ll find valuable? What can you teach them? “How-to” videos
are extremely successful because not only do they offer great value to
your viewer, but also you’re able to showcase your knowledge and skill,
thus positioning yourself as an expert. This is key as you continue to
grow your brand.
#3: Include your URL in your video
When you edit your video, take advantage of the different editing
features. One easy feature is to add a text box to your video. This is
where you can display your website address and it’s a great way to get
exposure.

Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she
used a text box in her video to display key information, including her
website URL at the end of her video. Smart move!
#4: Take advantage of video’s branding opportunities
For branding purposes, have your company logo displayed prominently
somewhere on the screen. You can do this at all times, or during key
times in your video.
In the image below, notice how the company logo is displayed in the
upper-left corner. You can display your logo throughout your video or
only at key times.
#5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.

Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!

Video marketing ideas

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