Repetition & Consistency

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Repetition & Consistency

  1. 1. EDTC 626: Principles of Graphics Communication and Desktop Publishing September 17, 2013 By Group D: Selena Cisneros Jesus Antonio Garcia Raymond Donovan
  2. 2. Definition One of the principles of design, repetition is the duplication of the same element or style throughout a page layout or document. Repetition is often paired with or used to mean the same thing as consistency in a discussion of good graphic design principles.
  3. 3. Definition: One of the principles of design, consistency is the adherence to the uniform use of fonts, colors, alignment, and other design elements throughout a page layout or document. Consistency is often paired with repetition in a discussion of good graphic design principles.
  4. 4. Repetition is the duplication of the same element throughout the layout.
  5. 5. Appearance Communication Speeds up publishing process Can create a recognizable identity
  6. 6. Consistency is the adherence to the uniform. Consistency Organizes and Unifies Newsletter Design
  7. 7. Good newsletter design is to practice the 3Cs: • Consistency • Conservation (Clutter- busting) • Contrast
  8. 8. Why is Consistency important?  Unify  Enhance readability  Organize  It Helps to eliminate clutter
  9. 9. What are the elements implied in Consistency? Fonts Colors Alignment Page layout
  10. 10. So what would be inconsistent newsletter design ? 1. Different margins on each page 2. A different typestyle for every headline. 3. Not using the same basic layout on each page or changing the 'look' every issue. 4. Clip art and graphics that don't relate to the newsletter contents.

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