Responsible shopping

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Responsible shopping

  1. 1. Responsible Shopping For real consumers All images from Wikipedia with permissions
  2. 2. Every dollar is a vote • Buy one shampoo and you vote for shiny hair and dead rabbits • Buy a different shampoo and you can just get shiny hair. Another example? • Buying a local brand is a vote for our children’s future • Buying from overseas is a vote for higher prices
  3. 3. You are Powerful • Australia is one of several first world countries • Population: 22.32 million (low in comparison) • Average income: $72,800 p.a. Before tax • = circulation of $1,624,896,000,000* • This means a trillion votes! * Note this is definitely not how much money Australians have put together. It is an approximate maximum of ‘voting power’
  4. 4. We rely on the less powerful • We tend to rely on the government, who only has billions of dollars • This can only really be spent in surplus times, anyway. • We need to use our own power responsibly.
  5. 5. Responsible shopping! • We need to know where to put our votes! • The Idea - a Label, website guide, or shop • Already a very good attempt exists: • http://www.ethical.org.au/ • ...but only certain few types of people find it
  6. 6. The real consumer • Real consumers want three things: • Quality • Ease • Cheapness • We need something that appeals in these three ways and works the responsibility behind the scenes!

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