This presentation was created by Search Factory SEO Manager Stelios Moudakis. This gives insight to the Google Hummingbird update, semantic search and what the two mean for content! If you would like more information, see here: http://searchfactory.com.au/?p=6659

2. What’s a Hummingbird?
 Released in Aug 2013
 Biggest rewrite to
algorithm in 10 years
 Focused on Semantic
Search
 Affects over 90% of
searches!