Podcasting for Radio Stations <ul><ul><li>Sean Bryceland </li></ul></ul><ul><ul><li>3rd BSc. I.T., NUI Galway </li></ul></...
Overview <ul><li>Podcasting and the Web </li></ul><ul><li>Group Discussion </li></ul><ul><li>Podcasting Tutorial </li></ul...
Podcasting and the Web
Podcasting and the Web <ul><li>What is Podcasting? </li></ul><ul><li>Based on RSS </li></ul><ul><li>A method of accessing ...
Podcasting and the Web <ul><li>Created for the portable media player community </li></ul><ul><li>Popularity boosted with t...
Podcasting and the Web <ul><li>Radio on Demand </li></ul><ul><li>Bringing radio into the portable media player </li></ul><...
Podcasting and the Web
Podcasting and the Web <ul><li>How does it all work? </li></ul><ul><ul><li>Website has a number of MP3’s </li></ul></ul><u...
Podcasting and the Web <ul><li>Why Podcast? </li></ul><ul><ul><li>Gain new listener ship </li></ul></ul><ul><ul><li>Give y...
Podcasting and the Web <ul><li>Pros </li></ul><ul><ul><li>Fast </li></ul></ul><ul><ul><li>Free </li></ul></ul><ul><ul><li>...
Podcasting and the Web <ul><li>Cons </li></ul><ul><ul><li>Music! </li></ul></ul><ul><ul><li>Other Copyrighted Works </li><...
Discussion <ul><ul><li>Chris Moyle's Breakfast Show Podcast </li></ul></ul><ul><ul><li>BBC Radio 1 </li></ul></ul>
Podcasting Tutorial
Podcasting Tutorial <ul><li>So how do you make a podcast? </li></ul>
Podcasting Tutorial <ul><li>The Basics </li></ul>Web Server Computer Feed MP3s
Podcasting Tutorial <ul><li>The MP3s </li></ul><ul><ul><li>First we create our MP3 </li></ul></ul><ul><ul><li>Set the bit ...
Podcasting Tutorial
Podcasting Tutorial <ul><li>The Feed </li></ul><ul><ul><li>Use Notepad </li></ul></ul><ul><ul><li>This is the tricky bit <...
<?xml version=&quot;1.0&quot; encoding=&quot;ISO-8859-1&quot;?> <rss version=&quot;2.0&quot; xmlns:media=&quot;http://sear...
Podcasting Tutorial <ul><li><?xml version=&quot;1.0&quot; encoding=&quot;ISO-8859-1&quot;?> </li></ul><ul><li><rss version...
Podcasting Tutorial <ul><li><channel> </li></ul><ul><li><title>Podcast Name</title> </li></ul><ul><li><link>Website</link>...
Podcasting Tutorial <ul><li><item> </li></ul><ul><li><title>Title</title> </li></ul><ul><li><description>Description</desc...
Podcasting Tutorial <ul><li>NB </li></ul><ul><ul><li>Date Format </li></ul></ul><ul><ul><ul><li>Fri, 03 Nov 2006 08:00:00 ...
Podcasting Tutorial <ul><li>Validate it! </li></ul><ul><ul><li>Go to  validator.w3.org/feed/  </li></ul></ul><ul><ul><li>C...
Podcasting Tutorial <ul><li>Upload it </li></ul><ul><ul><li>Open Filezilla </li></ul></ul><ul><ul><li>Input your FTP detai...
Podcasting Tutorial <ul><li>Try it </li></ul><ul><ul><li>Open Juicer </li></ul></ul><ul><ul><li>Click add Feed </li></ul><...
Discussion <ul><ul><li>Flirt Over Coffee </li></ul></ul><ul><ul><li>FlirtFM </li></ul></ul>
Producing Podcasts
Producing Podcasts <ul><li>Content is King </li></ul><ul><ul><li>Don’t be afraid to chop </li></ul></ul><ul><ul><li>Qualit...
Producing Podcasts <ul><li>Branding </li></ul><ul><ul><li>Promote, Promote, Promote </li></ul></ul><ul><ul><li>Theme all P...
Producing Podcasts <ul><li>Audibility </li></ul><ul><ul><li>Make it Fun </li></ul></ul><ul><ul><li>Give the extras </li></...
Producing Podcasts <ul><li>Dealing with Problems </li></ul><ul><ul><li>Music </li></ul></ul><ul><ul><li>Copyrighted Materi...
Summary
Summary <ul><li>Begginings of Podcasting </li></ul><ul><li>Its Uses </li></ul><ul><ul><li>A way for radio to get into the ...
Summary <ul><li>MP3s </li></ul><ul><li>Feeds </li></ul><ul><li>Validation </li></ul><ul><li>Testing </li></ul><ul><li>Addi...
<ul><li>© Xpose Software & Design 2006, All Rights Reserved </li></ul>
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Transcript of "Podcasting for Radio Stations"

  1. 1. Podcasting for Radio Stations <ul><ul><li>Sean Bryceland </li></ul></ul><ul><ul><li>3rd BSc. I.T., NUI Galway </li></ul></ul><ul><ul><li>Director, Xpose Software & Design </li></ul></ul>Sat, 11 th November 2006 CRAOL, Inishowen
  2. 2. Overview <ul><li>Podcasting and the Web </li></ul><ul><li>Group Discussion </li></ul><ul><li>Podcasting Tutorial </li></ul><ul><li>Group Discussion </li></ul><ul><li>Producing Podcasts </li></ul><ul><li>Summary </li></ul>
  3. 3. Podcasting and the Web
  4. 4. Podcasting and the Web <ul><li>What is Podcasting? </li></ul><ul><li>Based on RSS </li></ul><ul><li>A method of accessing audio online in a standard, structured method </li></ul><ul><li>Idea originated late 2000 </li></ul>
  5. 5. Podcasting and the Web <ul><li>Created for the portable media player community </li></ul><ul><li>Popularity boosted with the launch of iPod and iTunes. </li></ul><ul><li>Gathered momentum in 2003 </li></ul><ul><ul><li>Dictionary 2005 </li></ul></ul><ul><li>Helped by web browsers such as Firefox </li></ul>
  6. 6. Podcasting and the Web <ul><li>Radio on Demand </li></ul><ul><li>Bringing radio into the portable media player </li></ul><ul><li>Quickly overtaking listening to shows online </li></ul><ul><li>Not just for iPod! </li></ul>
  7. 7. Podcasting and the Web
  8. 8. Podcasting and the Web <ul><li>How does it all work? </li></ul><ul><ul><li>Website has a number of MP3’s </li></ul></ul><ul><ul><li>Compiled into a list of episodes in Podcast Feed </li></ul></ul><ul><ul><li>User subscribes to Podcast Feed </li></ul></ul><ul><ul><li>Program offers option to download all or certain episodes </li></ul></ul><ul><ul><li>User gets to listen to the mp3 when they want </li></ul></ul>
  9. 9. Podcasting and the Web <ul><li>Why Podcast? </li></ul><ul><ul><li>Gain new listener ship </li></ul></ul><ul><ul><li>Give your audience easier access to your shows </li></ul></ul><ul><ul><li>Provide a convenient online Archive of shows </li></ul></ul><ul><ul><li>Give listeners something extra </li></ul></ul><ul><ul><li>On-Demand Radio </li></ul></ul><ul><ul><li>Break into the media player market! </li></ul></ul>
  10. 10. Podcasting and the Web <ul><li>Pros </li></ul><ul><ul><li>Fast </li></ul></ul><ul><ul><li>Free </li></ul></ul><ul><ul><li>Widen listener-ship </li></ul></ul><ul><ul><li>Not restricted by BCI </li></ul></ul><ul><ul><li>Complete control over output </li></ul></ul><ul><ul><li>Flexible format </li></ul></ul>
  11. 11. Podcasting and the Web <ul><li>Cons </li></ul><ul><ul><li>Music! </li></ul></ul><ul><ul><li>Other Copyrighted Works </li></ul></ul><ul><ul><li>You have to keep files small </li></ul></ul><ul><ul><li>Takes time to edit a Podcast </li></ul></ul>
  12. 12. Discussion <ul><ul><li>Chris Moyle's Breakfast Show Podcast </li></ul></ul><ul><ul><li>BBC Radio 1 </li></ul></ul>
  13. 13. Podcasting Tutorial
  14. 14. Podcasting Tutorial <ul><li>So how do you make a podcast? </li></ul>
  15. 15. Podcasting Tutorial <ul><li>The Basics </li></ul>Web Server Computer Feed MP3s
  16. 16. Podcasting Tutorial <ul><li>The MP3s </li></ul><ul><ul><li>First we create our MP3 </li></ul></ul><ul><ul><li>Set the bit rate low (40Kbs 12mb 30min) </li></ul></ul><ul><ul><li>Edit ID3v2 tags in win amp </li></ul></ul>
  17. 17. Podcasting Tutorial
  18. 18. Podcasting Tutorial <ul><li>The Feed </li></ul><ul><ul><li>Use Notepad </li></ul></ul><ul><ul><li>This is the tricky bit </li></ul></ul><ul><ul><li>Podcast Feeds are files made up of a code similar to html </li></ul></ul><ul><ul><li>Each item in the code start with an opening < tag > and a closing </ tag > </li></ul></ul><ul><ul><li>iTunes needs extra items </li></ul></ul>
  19. 19. <?xml version=&quot;1.0&quot; encoding=&quot;ISO-8859-1&quot;?> <rss version=&quot;2.0&quot; xmlns:media=&quot;http://search.yahoo.com/mrss/&quot; xmlns:itunes=&quot;http://www.itunes.com/dtds/podcast-1.0.dtd&quot;> <channel> <title>Podcast Name</title> <link>Website</link> <description>Description</description> <itunes:author>Author</itunes:author> <language>en-ie</language> <ttl>140</ttl> <itunes:image href=&quot;http://www.xsd.ie/logo.jpg&quot;/> <copyright>(C) Author 2006</copyright> <pubDate>Sat, 04 Nov 2006 03:00:22 GMT</pubDate> <itunes:category text=&quot;Technology&quot;> <itunes:category text=&quot;Gadgets&quot; /> </itunes:category> <itunes:keywords>keywords</itunes:keywords> <itunes:explicit>No</itunes:explicit> <item> <title>Title</title> <description>Description</description> <itunes:author>My Station</itunes:author> <itunes:subtitle>Title</itunes:subtitle> <itunes:summary>Description</itunes:summary> <pubDate>Fri, 03 Nov 2006 08:00:00 GMT</pubDate> <itunes:duration>00:30:00</itunes:duration> <itunes:keywords>keywords</itunes:keywords> <guid>http://example.com/podcasts/archive/aae20050608.mp3</guid> <enclosure url=&quot;http://example.com/podcasts/archive/aae20050608.mp3&quot; length=&quot;1234“ type=&quot;audio/mpeg&quot;/> </item> </channel> </rss>
  20. 20. Podcasting Tutorial <ul><li><?xml version=&quot;1.0&quot; encoding=&quot;ISO-8859-1&quot;?> </li></ul><ul><li><rss version=&quot;2.0&quot; xmlns:media=&quot;http://search.yahoo.com/mrss/&quot; xmlns:itunes=&quot;http://www.itunes.com/dtds/podcast-1.0.dtd&quot;> </li></ul><ul><li></rss> </li></ul>
  21. 21. Podcasting Tutorial <ul><li><channel> </li></ul><ul><li><title>Podcast Name</title> </li></ul><ul><li><link>Website</link> </li></ul><ul><li><description>Description</description> </li></ul><ul><li><itunes:author>Author</itunes:author> </li></ul><ul><li><language>en-ie</language> </li></ul><ul><li><ttl>140</ttl> </li></ul><ul><li><itunes:image href=&quot;http://www.xsd.ie/logo.jpg&quot;/> </li></ul><ul><li><copyright>(C) Author 2006</copyright> </li></ul><ul><li><pubDate>Sat, 04 Nov 2006 03:00:22 GMT</pubDate> </li></ul><ul><li><itunes:category text=&quot;Technology&quot;> </li></ul><ul><li><itunes:category text=&quot;Gadgets&quot; /> </li></ul><ul><li></itunes:category> </li></ul><ul><li><itunes:keywords>keywords</itunes:keywords> </li></ul><ul><li><itunes:explicit>No</itunes:explicit> </li></ul><ul><li></channel> </li></ul>
  22. 22. Podcasting Tutorial <ul><li><item> </li></ul><ul><li><title>Title</title> </li></ul><ul><li><description>Description</description> </li></ul><ul><li><itunes:author>My Station</itunes:author> </li></ul><ul><li><itunes:subtitle>Title</itunes:subtitle> </li></ul><ul><li><itunes:summary>Description</itunes:summary> </li></ul><ul><li><pubDate>Fri, 03 Nov 2006 08:00:00 GMT</pubDate> </li></ul><ul><li><itunes:duration>00:30:00</itunes:duration> </li></ul><ul><li><itunes:keywords>keywords</itunes:keywords> </li></ul><ul><li><guid>http://example.com/podcasts/archive/aae20050608.mp3</guid> </li></ul><ul><li><enclosure url=&quot;http://example.com/podcasts/archive/aae20050608.mp3&quot; </li></ul><ul><li>length=&quot;1234“ type=&quot;audio/mpeg&quot;/> </li></ul><ul><li></item> </li></ul>
  23. 23. Podcasting Tutorial <ul><li>NB </li></ul><ul><ul><li>Date Format </li></ul></ul><ul><ul><ul><li>Fri, 03 Nov 2006 08:00:00 GMT </li></ul></ul></ul><ul><ul><li>Length in Bytes </li></ul></ul><ul><ul><ul><li>Can be found in file info in winamp </li></ul></ul></ul><ul><ul><li>Language </li></ul></ul><ul><ul><ul><li>en-ie = English (Ireland) </li></ul></ul></ul><ul><ul><ul><li>en-gb = English (UK) </li></ul></ul></ul>
  24. 24. Podcasting Tutorial <ul><li>Validate it! </li></ul><ul><ul><li>Go to validator.w3.org/feed/ </li></ul></ul><ul><ul><li>Copy and paste your feed into the validator and check if it is valid </li></ul></ul><ul><ul><li>Warnings are on certain occasions allowed </li></ul></ul>
  25. 25. Podcasting Tutorial <ul><li>Upload it </li></ul><ul><ul><li>Open Filezilla </li></ul></ul><ul><ul><li>Input your FTP details </li></ul></ul><ul><ul><li>Create a folder with your first name </li></ul></ul><ul><ul><li>Open it </li></ul></ul><ul><ul><li>Upload your mp3 and feed files </li></ul></ul>
  26. 26. Podcasting Tutorial <ul><li>Try it </li></ul><ul><ul><li>Open Juicer </li></ul></ul><ul><ul><li>Click add Feed </li></ul></ul><ul><ul><li>Enter the web address of your feed </li></ul></ul><ul><ul><li>Click Ok </li></ul></ul><ul><ul><li>Congrats, you have just created and subscribed to your very first podcast </li></ul></ul><ul><ul><li>Make sure to add your feed to the iTunes Podcast Directory. </li></ul></ul>
  27. 27. Discussion <ul><ul><li>Flirt Over Coffee </li></ul></ul><ul><ul><li>FlirtFM </li></ul></ul>
  28. 28. Producing Podcasts
  29. 29. Producing Podcasts <ul><li>Content is King </li></ul><ul><ul><li>Don’t be afraid to chop </li></ul></ul><ul><ul><li>Quality of output </li></ul></ul><ul><ul><li>Time Management </li></ul></ul><ul><ul><li>Don’t overload </li></ul></ul><ul><ul><li>It’s a summary! </li></ul></ul>
  30. 30. Producing Podcasts <ul><li>Branding </li></ul><ul><ul><li>Promote, Promote, Promote </li></ul></ul><ul><ul><li>Theme all Podcasts </li></ul></ul><ul><ul><li>Start and End! </li></ul></ul>
  31. 31. Producing Podcasts <ul><li>Audibility </li></ul><ul><ul><li>Make it Fun </li></ul></ul><ul><ul><li>Give the extras </li></ul></ul><ul><ul><li>Have an intro </li></ul></ul><ul><ul><li>Good Production </li></ul></ul><ul><ul><li>Tease them </li></ul></ul>
  32. 32. Producing Podcasts <ul><li>Dealing with Problems </li></ul><ul><ul><li>Music </li></ul></ul><ul><ul><li>Copyrighted Material </li></ul></ul><ul><li>Be Innovative </li></ul><ul><ul><li>Link up with other popular Podcasts </li></ul></ul><ul><li>Promotion! </li></ul><ul><ul><li>Scream it from the rooftops. </li></ul></ul>
  33. 33. Summary
  34. 34. Summary <ul><li>Begginings of Podcasting </li></ul><ul><li>Its Uses </li></ul><ul><ul><li>A way for radio to get into the portable player market. A move towards on demand Radio. </li></ul></ul><ul><li>How it Works </li></ul><ul><li>Pros & Cons </li></ul><ul><li>Discussion on Popular Podcast </li></ul>
  35. 35. Summary <ul><li>MP3s </li></ul><ul><li>Feeds </li></ul><ul><li>Validation </li></ul><ul><li>Testing </li></ul><ul><li>Adding to iTunes </li></ul><ul><li>Discussion based on production </li></ul><ul><li>Podcast Production </li></ul>
  36. 36. <ul><li>© Xpose Software & Design 2006, All Rights Reserved </li></ul>

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