Will you be ready for the Intelligent Mail Barcode in 2009? Managing Mail Intelligently ™

Will You Be Ready? 94% of all companies surveyed were planning on implementing IMB What do you need to consider? An architecture for IMB implementation 76% have not started implementing

94% of all companies surveyed were planning on implementing IMB

What do you need to consider?

An architecture for IMB implementation

76% have not started implementing

The Four Levels of IMB Implementation

Level 1- IMB Basic Get Basic IMBs on paper Start with one or two applications to introduce your shop to the technology. Document Re-Engineering post-composition Gets IMB Basic on paper quickly Application independent

Get Basic IMBs on paper

Start with one or two applications to introduce your shop to the technology.

Document Re-Engineering post-composition

Gets IMB Basic on paper quickly

Application independent

Enterprise IMB ™ Level 1 Enterprise IMB™ IMB Basic Document Re-Engr. Processes USPS Document Composition Processes Document Creation Processes

Level 2 – IMB Full Unique Add Unique IDs to your IMBs Each mail piece uniquely identified Within the USPS 45 day window Or within a user-defined window Enables the USPS full service options Achieve maximum postal discount

Add Unique IDs to your IMBs

Each mail piece uniquely identified

Within the USPS 45 day window

Or within a user-defined window

Enables the USPS full service options

Achieve maximum postal discount

Unique Identifiers The 45 day challenge IMB Unique Identifiers uniquely identify each mail piece 6 or 9 digits depending on mailer size Must be unique within a 45 day period for each mailer id Then mail piece id can be recycled How do you manage this across multiple clients/lines of business/applications? How do you track their usage? 45

IMB Unique Identifiers uniquely identify each mail piece

6 or 9 digits depending on mailer size

Must be unique within a 45 day period for each mailer id

Then mail piece id can be recycled

How do you manage this across multiple clients/lines of business/applications?

How do you track their usage?

How do you Place IMBs? Four process options to place IMBs on paper: Document Composition Document Re-Engineering post-composition Electronic Commingling External Sortation

Four process options to place IMBs on paper:

Document Composition

Document Re-Engineering post-composition

Electronic Commingling

External Sortation

Enterprise IMB ™ Level 2 Enterprise IMB™ IMB Full With Unique IDs USPS Document Re-Engr. Processes Document Composition Processes Document Creation Processes

Level 3 – IMB Full Tracking Track your mail pieces through their entire life cycle Track the mail pieces internally ADF Reprint processes Track the mail pieces externally both outbound & inbound Add in the USPS OneCode services: Confirm® ACS™

Track your mail pieces through their entire life cycle

Track the mail pieces internally

ADF

Reprint processes

Track the mail pieces externally both outbound & inbound

Add in the USPS OneCode services:

Confirm®

ACS™

Level 3 – IMB Full Tracking Additional benefits Mail Piece Reconciliation Did every mail piece get to USPS? Proof of delivery Undeliverable mail Capture returns electronically Address Changes Process address changes electronically Know when documents get to their recipient Track return documents

Additional benefits

Mail Piece Reconciliation

Did every mail piece get to USPS?

Proof of delivery

Undeliverable mail

Capture returns electronically

Address Changes

Process address changes electronically

Know when documents get to their recipient

Track return documents

Enterprise IMB ™ Level 3 Enterprise IMB™ IMB Full Tracking Document Creation Processes USPS

Level 4 - Enterprise IMB ™ Data mine your mail tracking database Use this info to add enterprise applications to the system Functions that can benefit from the mined data include: Lock box staffing projections Cash flow projections Statement tracking Delivery confirmation of bills and notices Customer support staffing Message tracking, both at the individual piece and at the aggregate levels Document archive

Data mine your mail tracking database

Use this info to add enterprise applications

to the system

Functions that can benefit from the mined data include:

Lock box staffing projections

Cash flow projections

Statement tracking

Delivery confirmation of bills and notices

Customer support staffing

Message tracking, both at the individual piece and at the aggregate levels

Document archive

Enterprise IMB ™ Enterprise IMB™ Document Creation Processes USPS Marketing Operations

Benefits of an Enterprise Intelligent Mail Barcode Solution

Benefits of Enterprise IMB ™ Allows mailers to receive best postal rates Supports many different levels of IMB usage so you can grow with it Defined migration path as you grow Save time, resources and dollars when you move from POSTNET to IMB Maximize use of USPS tracking information within your organization Handles all of your system platforms APIs easily integrated into your existing environment

Allows mailers to receive best postal rates

Supports many different levels of IMB usage so you can grow with it

Defined migration path as you grow

Save time, resources and dollars when you move from POSTNET to IMB

Maximize use of USPS tracking information within your organization

Handles all of your system platforms

APIs easily integrated into your existing environment

Benefits of Enterprise IMB ™ Level 1 – EIMB Basic Easy entry into introducing IMBs into your production environment Level 2 – EIMB Full Allows mailers to receive best postal rates Level 3 – EIMB Tracker Full tracking of all mail pieces, both internal and external, outbound and inbound Maximize use of USPS tracking information within your organization Level 4 – EIMB Enterprise Data mine mail piece database Apply to applications across the enterprise

Level 1 – EIMB Basic

Easy entry into introducing IMBs into your production environment

Level 2 – EIMB Full

Allows mailers to receive best postal rates

Level 3 – EIMB Tracker

Full tracking of all mail pieces, both internal and external, outbound and inbound

Maximize use of USPS tracking information within your organization

Level 4 – EIMB Enterprise

Data mine mail piece database

Apply to applications across the enterprise

Will you be ready for IMB in 2009? Contact us for more details www.crawfordtech.com [email_address] 1-866-679-0864