Sdt media capabilities


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Sdt media capabilities

  1. 1. sdt mediaCapabilities<br />
  2. 2. Founded in 2002<br />Award-winning firm<br />Located in Pennington, NJ<br />International, national, regional and local clients<br />Registered New Jersey Small Business Enterprise<br />Who We Are <br />2<br />
  3. 3. Full Service Media Agency<br />3<br />
  4. 4. Partnership<br />Collaborative with clients and other team members<br />Close and constant communication<br />Winning Combination<br />Large agency discipline<br />Small agency agility<br />Strong Vendor Relationships<br />Customized Approach<br />What Can You Expect?<br />4<br />
  5. 5. More than 20 years of advertising experience<br />Trained at large New York agencies<br />Ogilvy/NY-Vice President Assistant Media Director (strong in integration)<br />Ted Bates (strong in media buying)<br />Foote Cone & Belding (invented effective reach and strong in media analytics)<br />Shelley Deneroff-Thompson President/CEO<br />5<br />
  6. 6. Wide range of client experience<br />Blue Chip<br />AT&T<br />Six Flags<br />Kraft/General Foods<br />Schering Plough<br />Sear’s<br />Many others<br />Smaller Accounts<br />SBLI<br />ETS<br />New Jersey Economic Development Authority<br />New York Shipping Association<br />New Jersey Credit Union League<br />New Jersey Sharing Network<br />The Bank of Princeton<br />St. Francis Medical Center<br />Many others<br />Shelley Deneroff-Thompson President/CEO<br />6<br />
  7. 7. Awards/Accomplishments<br />Saved AT&T $4 million through print negotiations<br />David Ogilvy Award<br />Marketing and Media Decisions Media Superstar Award<br />Multiple IRIS Awards (International Association of Business Communicators)<br />Perfect Print Plan<br />Professional/Community Organization Involvement<br />eWomen Network<br />Women’s Leadership Exchange<br />Princeton Toastmasters<br />Philadelphia Chamber of Commerce<br />Philadelphia Advertising Club<br />NJ Association of Women Business Owners<br />Trenton YWCA<br />Women for Women International<br />Girl Scouts of America<br />Shelley Deneroff-Thompson President/CEO<br />7<br />
  8. 8. Education<br />M.B.A. CUNY Baruch College<br />B.A. CUNY Queens College<br />Shelley Deneroff-Thompson President/CEO<br />8<br />
  9. 9. "I would hire Shelley again in a heartbeat! The Delivering Prosperity Campaign had a limited budget and Shelley managed to figure out a way to maximize our media buys and get the absolute most visibility for our dollars. Considering we are in the most expensive media market in the world - we were everywhere - and she made sure of it. Providing alternatives and scenarios to make informed decisions is a standard operating procedures, and as a client that made the process easier and provided opportunities for input. A tremendous team member and creative thinker - nothing was too much of a challenge. I strongly recommend Shelley and SDT media." Top Qualities: Great Results, Expert, Creative<br />Beverly Fedorko Director, External Affairs at New York Shipping Association, Inc. <br />“After securing a federal grant for our non-profit for media buying, hiring Shelly to guide us with our purchases was one of the best choices we made. Shelly was fiercely protective of our budget, careful to maximize our media buying dollars to the fullest extent. Waste -- is not in her vocabulary. Her command of her field is impressive.”<br /> Top qualities: Good Value , Creative <br />Myra Burkes-Davis (Former NJ Sharing Network Client)<br />President and Chief Executive Officer at MBD Strategic Communications <br />Testimonials<br />9<br />
  10. 10. “Shelley's work in developing a budget-based media plan was superb. She showcased her talents and expertise while applying best practices to the project. She is responsive, personable and fair, and I would gladly seek out her services in the future. “<br /> Top qualities: Great Results , Expert<br />Judi London Chief Marketing Officer at Winning Strategies<br />“Shelley is fantastic! She really brings creativity and problem-solving along with her knowledge of the market to the table and makes the most out of media budgets. She is the first person I would contact for any media buying needs and she a joy to work with.” <br />Louis Ciavolella Owner, CIAVO Design LLC <br />“I have engaged Shelley as our Media planner to Stimulus Brand for many new business proposals and implementation of media to several company clients. Her work is very detailed, thorough, and creative. Shelley is always on top of the “possibilities” for the best use of a clients budget with recommendations that are goal-oriented. Her experience with multiple media, particularly “new media” has proved invaluable to Stimulus Brand and our clients. Her partnership has been seamless and professional.”<br /> Top qualities: Expert, Good Value, High Integrity <br />Tom McManimon President /Owner Stimulus Brand Communications<br />Testimonials<br />10<br />
  11. 11. “Shelley is a media consultant you can bank on. Old media, new media…she has an incredible array of skills and contacts she will put to use for your campaign. She is quick to understand what YOU need and put together a creative strategy that will work for you and your budget.” <br /> Top qualities:Great Results , Creative <br />Cindy Gordon Managing Partner at Insight Communication <br />“I, along with members of my team had the pleasure of working with Shelley on a regional media campaign for the New York Shipping Association. Shelley, from start to finish, was the consummate professional. Equal parts business and creative savvy and a sincere pleasure to work with. We hope to have the pleasure again sometime soon.”<br />Steve Priolo Acting President & Director of Media Sponsorship, Foundation for NJ Public Broadcasting, Inc.<br />:"Working with Shelley was a pleasure and a real partnership. We have worked together on a number of occasions to craft some innovative media plans for our clients and it was always a great collaboration with great results." Top Qualities: Great Results, Personable, Expert <br />Ed McLaughlinExecutive Vice President/ E-Business Strategist <br />Testimonials<br />11<br />