Ben Huh Keynote: LOLcats, FAILS, and Other Blunders from the Cheezburger Network
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Ben Huh Keynote: LOLcats, FAILS, and Other Blunders from the Cheezburger Network

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Ben Huh SocialDevCamp Keynote on Sunday August 15th 2010 at IIT McCormick Tribune Campus Center.

Ben Huh SocialDevCamp Keynote on Sunday August 15th 2010 at IIT McCormick Tribune Campus Center.

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Transcript

  • 1. Th e C h ee z b urge r St or y (@be nh uh)
  • 2. Before that...
  • 3. Before THAT...
  • 4. 1/07: A couple in Hawaii
  • 5. 3/07: 2TB in 2 weeks
  • 6. 9/07: Investment
  • 7. I Can Has Cheezburger? FAIL Blog Failbook Very Demotivational +50 others
  • 8. Who We Are in Numbers
  • 9. 2007
  • 10. 23 Mo.
  • 11. 3 Mo.
  • 12. 16
  • 13. How We Got Here
  • 14. Scaling is a function of business
  • 15. I am the obstacle
  • 16. Ego, pride, assumptions, sacred cows, secrets, coverups, reputation... even some users.
  • 17. Tough Decisions
  • 18. From your perspective.
  • 19. “If I wanted to work 4 hours per week, and still be successful, what would I do?”
  • 20. From their perspective.
  • 21. “If my users had 40 seconds on my site, what would they want to do?”
  • 22. Beautiful alignment.
  • 23. Detailed specifications for one of the most highly scalable and popular image manipulation software on the Web.
  • 24. CAPTION A CAPTION B CAPTION C
  • 25. What happens if the caption is too long?
  • 26. Options (Smartest to dumbest) Auto scale down the font-size Wrap the text Warn the user Do nothing
  • 27. OMG ROFLCOPTER BBQ WTF
  • 28. 1 folder. 1MM+ images. $6/month shared host.
  • 29. Videos: #1 Comedy Channel 1 Billion+ views
  • 30. When Will the Madness End?
  • 31. Earth Sun
  • 32. Media Users
  • 33. Google Facebook Twitter
  • 34. Complexity has an inverse effect on your business’ ability to scale.
  • 35. Who are you trying to impress?
  • 36. How to Stay Simple
  • 37. Introducing the TM MPH Methodology.
  • 38. Mr. Potato Head
  • 39. Applies to technology as well as org. charts, product dev., IT, etc.
  • 40. If a significant component is lost, it’ll be ugly, but no one dies.
  • 41. Apps with structural independence
  • 42. MPH on partners with proven scalability.
  • 43. Wordpress JS-Kit Viddler Google Apps Skype Amazon S3, EC2 + dozens of open source apps
  • 44. Fire-up and forget
  • 45. Try before you buy?
  • 46. Prove before u spend.
  • 47. Free up dev time to:
  • 48. 10% Core Off-The-Shelf 90%
  • 49. If WE build it, it should be a competitive advantage
  • 50. When to MPH?
  • 51. Can you plug in/out a better, cheaper, faster solution?
  • 52. One Final Lesson Learned
  • 53. Human nature has a tendency to admire complexity but reward simplicity.
  • 54. @benhuh benhuh.com