Transcript of "Hipcricket Named Mobile Service Provider Of The Year By Mobile Marketer Market Watch"
Hipcricket Named "Mobile Service Provider of the Year" by Mobile Marketer - MarketWatch 12/13/11 12:49 PM Enter Symbols or Keywords SEARCH Latest News View All The Trading Deck 1:44p Whole Foods shareholder’s big payday MICHAEL GAYED 1:40p Gold looks at another 7-week low 1:38p U.S. to suspend production of dollar coins Weaker euro would be bullish 1:34p Treasurys turn up after strong 10-year auction At some point, someone needs to explain to meDecember 13, 2011 1:25 PM EST why its in the interest of the Europeans to have aNew York London Tokyo DOW Blagojevich prison report extended to March 15 +5.82 1:30p +86.81 NASDAQ +1.88 S&P 500 1:27p Morgan Stanley gains on MBIA pact strong euro. Open Closed Closed 12,108.20 +0.72% 2,614.16 +0.07% 1,242.29 +0.47% 1:14p Gunman kills two, then himself at Florence market LIVE VIDEO On Digits: Dan Gallagher details big talk of Iran naval drills by EA 1:11p Oil rises on bet on Star Wars 1:10p Treasurys turn up after strong 10-year auction 1:09p BREAKING Home News Viewer Markets Investing Personal Finance Industries Economy/Politics Trading Deck Jobs Log In Portfolio Alerts Games U.S. 10-year yield falls under 2% after auction press release 1:09p Seaspan up 19% on tender offer Dec. 13, 2011, 7:01 a.m. EST 1:07p Most Treasurys turn up after auction 1:06p Indirect bidders buy 61.9% of 10-year auction Hipcricket Named "Mobile Service Provider of the 1:06p U.S. stocks gain ahead of Federal Reserve 1:04p Indirect bidders buy 61.9% of 10-year auction Year" by Mobile Marketer 1:03p Bidders offer $3.53 for each $1 in 10-yr debt sold 1:03p BREAKING Treasury sells 10-year notes at 2.02% Company lauded for client engagements that integrate mobile in all channels 1:03p Pipeline firm MarkWest takes aim at Utica shale 12:58p Radio Update: Boeing makes record sale 12:57p Ex-Washington Mutual executives settle FDIC suit 12:56p Forest Oil down 11% on outlook 12:56p Shoppers play hard to get 12:55p AOL has a new approach (again) 12:53p OPEC weighs output options as oil teases $100 a barrel KIRKLAND, Wash., Dec 13, 2011 (BUSINESS WIRE) --regional banks: Moodys 12:47p New risks for Hipcricket, an Augme 12:47p Payroll-tax package heads for House vote Technologies, Inc. company AUGT +4.65% , today announced that Mobile Marketer, the Most Popular Loading more headlines... news leader in mobile marketing, media and commerce, has named it "Mobile Service 1. PAUL B. FARRELL Provider of the Year" for 2011. Our decade from hell will get worse in The publications awards are "handed out each year for outstanding work that moved the 2012 mobile needle for brands and marketers." Mobile Marketer also honored Macys, a Hipcricket client, as the 2011 "Mobile Marketer of 2. INDICATIONS the Year." U.S. stock futures hold gains after retail The publication lauded Hipcricket for its ability to deliver measurable value for its many sales clients--in particular its "notable efforts" with Macys Backstage Pass and Le Club Perrier-- through cross-channel campaigns across all mobile media, stating, "Hipcrickets continued 3. DAVID WEIDNERS WRITING ON THE WALL push to integrate mobile in all channels for clients is worthy of emulation." Hipcrickets Europe’s bank meltdown will hit home acquisition by Augme Technologies, as well as the companys "effective branding, here marketing and public relations," were also recognized. "Being named the Mobile Service Provider of the Year by Mobile Marketer is a 4. EUROPE MARKETS tremendous honor for Hipcricket, one that recognizes our entire organization--including the Europe stocks rise on debt auctions, technology, client engagement, creative and operations teams," said Eric Harber, Chief data Operating Officer of Hipcricket. "Our team continues to lead mobile marketing in new, scalable and exciting ways--such as further integrating mobile, social and enterprise CRM- 5. ASIA MARKETS Asia markets fall as Europe optimism -while continuing to provide outstanding service and measurable results to our clients." fades Earlier in the fall, the global research firm Frost & Sullivan stated that Hipcricket "has emerged as the preferred provider of high-impact mobile marketing solutions in the United States" and that "its recent acquisition by Augme Technologies is expected to further consolidate the companys position as an industry powerhouse." Partner Center » Find a Broker Frost & Sullivan recognized Hipcricket with its "North American Customer Value Trade with Enhancement Award," which is presented each year to the company that has Fidelity demonstrated excellence in implementing strategies that proactively create value for its customers. The award recognizes a companys intense focus on enhancing the value that its customers receive, above and beyond good customer service, leading to improved Trade free for 60 days with TD Ameritrade customer retention and ultimately customer base expansion. "Hipcricket has emerged as the preferred provider of high-impact mobile marketing solutions in the United States," said Frost & Sullivan Senior Analyst Vikrant Gandhi. "Key Open. Fund. Trade reasons for its strong performance include strength of its product portfolio, strong service with Scottrade and support capabilities, exceptional speed of execution, and overall strategic acumen of its leadership team." Why Pay More? "Hipcricket is a unique company that has successfully adopted a full-service approach to Switch tohttp://www.marketwatch.com/story/hipcricket-named-mobile-service-provider-of-the-year-by-mobile-marketer-2011-12-13 Page 1 of 3
Hipcricket Named "Mobile Service Provider of the Year" by Mobile Marketer - MarketWatch 12/13/11 12:49 PM Switch to help marketers understand and leverage the potential of mobile marketing," continued OptionsHouse. Gandhi. "Frost & Sullivan believes that Hipcricket is poised for continued success in the U.S. mobile marketing and advertising markets, and presents the company with the 2011 Trade Free for 60 Days. E*TRADE Customer Value Enhancement Award in recognition of its ability to deliver the best results Securities. to its customers and partners." About Hipcricket Inc. Hipcricket ( www.hipcricket.com ), owned by Augme Technologies, Inc. (otc.bb:AUGT - News), is the one-stop mobile marketing and advertising company that empowers brands, agencies and media properties to engage customers, drive loyalty and increase sales. Hipcrickets customers connect with consumers across every mobile channel, including SMS, 2D/QR codes, mobile websites, advertising networks, social media and branded apps. Hipcrickets proven technology, strategic and marketing services and experienced account management teams have provided measurable successes across an industry- leading 130,000 campaigns for such clients as Macys, MillerCoors, Nestle, KFC, and Clear Channel. The company has also created the first comprehensive permission-based mobile ad network that taps into the buying power of the mass market with industry- leading capabilities to target customers via location and highly-specific demographic information across SMS, display, rich media and video. Hipcricket is based in Kirkland (Seattle), Washington, and has operations in New York, Atlanta, Dallas, Chicago, and Los Angeles. SOURCE: Hipcricket fama PR for Hipcricket Keri Bertolino, 617-986-5007 Hipcricket@famapr.com Copyright Business Wire 2011 ADD AUGT TO PORTFOLIO AUGT Augme Technologies Inc. $ 1.35 +0.06 +4.65% Volume: 184,862 Dec. 13, 2011 1:30p 6.32% Monthly Using ETFs? Simple, Time-Tested ETF System Averages 6%/mn Trading DIA, QQQ & More! etftippingpoint.com Hot Stock Alert Companys Breakthrough Technology is a game changer www.GreenStocksOnline.com Penny stocks soaring 900% Come experience penny stock gains with our free & accurate newsletter www.PennyStocksUniverse.com 850% Penny Stock Gains Our last pick jumped 850% - Join our 100% Free Newsletter Today www.PennyStocksExpert.com Suggested stories From Around the Web Content from Sponsors Whats this? Best Buy profit falls 13%, shares slide 10 U.S. Cities With the Highest Cost of Livinghttp://www.marketwatch.com/story/hipcricket-named-mobile-service-provider-of-the-year-by-mobile-marketer-2011-12-13 Page 2 of 3