Bucketsof<br />Buyers<br />How to use Buyer Assistance to <br />Get More Buyer Leads!<br />
Buyers Have Questions?	<br />More YES Means More Money<br />
Answer YES to these	<br />Down Payment Assistance?<br />Closing Cost Assistance?<br />Assistance don’t pay back?<br />Guar...
Gone Fishing….<br />CHF Platinum Grant<br />CalHFA CHDAP Assistance<br />Fannie Mae HomePath<br />Home Buyer Assistance<br />
www.HomeownershipUniversity.com<br />
www.HomeownershipUniversity.com<br />
Average 150+/- Leads a Month<br />
1<br />CHF<br />Grant<br />
CHF Platinum Home Buyer Grant<br />FREE Money for Home Buyers!<br />
CHF Platinum Grant Goodies<br />3% of Loan Amount<br />No lien, No Payment, Grant<br />Can Be Used for Down or Costs<br />...
Who Qualifies for Grant Money?<br />Home Buyers in California<br />No FTHB Requirement<br />Must be Owner Occupied<br />Go...
Grant Money Program Restrictions<br />Must Use Approved Lender<br />Must Use Approved 1st Mortgage<br />Income Limit Restr...
Qualifying Limits<br />County Income Limits<br />Santa Clara			$124,320<br />Alameda				$110,760<br />Purchase Price Limit...
2<br />CalHFA<br />CHDAP<br />
California Housing Finance Agency<br />Official State of CA FTHB Program<br />
CalHFA CHDAP Awesomesauce<br />3% of Purchase Price – Low %<br />No Payments for life of loan<br />Can Be Used for Down or...
CalHFA CHDAP Restrictions<br />Must Use Approved Lender<br />Income Limit Restrictions<br />Purchase Price Restrictions<br...
Qualifying Limits<br />County Income Limits<br />Santa Clara	$86,950 to $163,950<br />Alameda		$75,850 to $143,000<br />Pu...
3<br />Fannie<br />HomePath<br />
HomePath Buyer Assistance<br />Special Incentives on Fannie REO<br />
HomePath Hype<br />3.5% Assistance until Oct. 31st<br />3% Down | No PMI Option*<br />No Appraisal | No Condo Cert<br />$1...
HomePath Marketing Multiplyer<br />FirstLook Buyer Exclusivity<br />15 Days<br />After that…Investors Welcome!<br />No Buy...
Alameda County<br />278Homes<br />
Santa Clara County<br />83Homes<br />
You really only need<br />1 Home<br />
Costs of Assistance Programs<br />CHFRates slightly higher<br />CHDAP can cause delays<br />CalHFA recapture tax - 1st TD<...
Best Fishing Spots?<br />
Conversation Starters<br />
Random MLS Public Comments<br />Where’s the sizzle?<br />
Why Not Lead with Capture?<br />ABOUT THIS PROPERTY<br />Up to $12,000 Buyer Assistance Available on this home – More Info...
World Domination Strategies<br />Up to $12,000 Buyer Assistance Available on this home<br />More Info: 888-888-8888<br />$...
World Domination Strategies<br />CHF is a GRANT - Free Money!<br />Hyper local SEO opportunity<br />Local educational work...
Buyers Have Questions<br />
Do You Have Answers?<br />
Equipment for your Tackle Box<br /><ul><li>Qualifying Cheat sheet
Links to Program Sites
Links to Articles on HU
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Buckets of Buyers Evergreen Meeting

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  • Programs are as powerful as your Ideas of how to use them
  • 438, 300 Local searches that contained the root key word phrase “First Time Home Buyer”
  • 438, 300 Local searches that contained the root key word phrase “First Time Home Buyer”
  • Buckets of Buyers Evergreen Meeting

    1. 1. Bucketsof<br />Buyers<br />How to use Buyer Assistance to <br />Get More Buyer Leads!<br />
    2. 2. Buyers Have Questions? <br />More YES Means More Money<br />
    3. 3. Answer YES to these <br />Down Payment Assistance?<br />Closing Cost Assistance?<br />Assistance don’t pay back?<br />Guarantee Seller Concessions?<br />
    4. 4. Gone Fishing….<br />CHF Platinum Grant<br />CalHFA CHDAP Assistance<br />Fannie Mae HomePath<br />Home Buyer Assistance<br />
    5. 5. www.HomeownershipUniversity.com<br />
    6. 6. www.HomeownershipUniversity.com<br />
    7. 7. Average 150+/- Leads a Month<br />
    8. 8. 1<br />CHF<br />Grant<br />
    9. 9. CHF Platinum Home Buyer Grant<br />FREE Money for Home Buyers!<br />
    10. 10. CHF Platinum Grant Goodies<br />3% of Loan Amount<br />No lien, No Payment, Grant<br />Can Be Used for Down or Costs<br />Qualify for 1stGrant Approved<br />Very Attractive to Buyers!<br />
    11. 11. Who Qualifies for Grant Money?<br />Home Buyers in California<br />No FTHB Requirement<br />Must be Owner Occupied<br />Government Loans Only<br />Available for ALL of California<br />
    12. 12. Grant Money Program Restrictions<br />Must Use Approved Lender<br />Must Use Approved 1st Mortgage<br />Income Limit Restrictions<br />Purchase Price Restrictions<br />Have Your Bases Covered<br />
    13. 13. Qualifying Limits<br />County Income Limits<br />Santa Clara $124,320<br />Alameda $110,760<br />Purchase Price Limits<br />All Counties$417,000<br />Qualifying is not Important<br />
    14. 14. 2<br />CalHFA<br />CHDAP<br />
    15. 15. California Housing Finance Agency<br />Official State of CA FTHB Program<br />
    16. 16. CalHFA CHDAP Awesomesauce<br />3% of Purchase Price – Low %<br />No Payments for life of loan<br />Can Be Used for Down or Costs<br />Can be used w/ most programs<br />Only Requires 1% From Buyer!<br />
    17. 17. CalHFA CHDAP Restrictions<br />Must Use Approved Lender<br />Income Limit Restrictions<br />Purchase Price Restrictions<br />Must be FTHB – 36 Months<br />Delays Possible When Busy<br />30 Day Escrow Should Be OK<br />
    18. 18. Qualifying Limits<br />County Income Limits<br />Santa Clara $86,950 to $163,950<br />Alameda $75,850 to $143,000<br />Purchase Price Limits<br />SC & Alameda $665,088<br />Qualifying is not Important<br />
    19. 19. 3<br />Fannie<br />HomePath<br />
    20. 20. HomePath Buyer Assistance<br />Special Incentives on Fannie REO<br />
    21. 21. HomePath Hype<br />3.5% Assistance until Oct. 31st<br />3% Down | No PMI Option*<br />No Appraisal | No Condo Cert<br />$1,200 Bonus to Agent<br />http://www.homepath.com/incentive/index.html<br />
    22. 22. HomePath Marketing Multiplyer<br />FirstLook Buyer Exclusivity<br />15 Days<br />After that…Investors Welcome!<br />No Buyer or Agent Incentive for Investor<br />Buyer & Investor Leads<br />Special Incentives on Fannie REO<br />
    23. 23.
    24. 24. Alameda County<br />278Homes<br />
    25. 25. Santa Clara County<br />83Homes<br />
    26. 26. You really only need<br />1 Home<br />
    27. 27.
    28. 28.
    29. 29. Costs of Assistance Programs<br />CHFRates slightly higher<br />CHDAP can cause delays<br />CalHFA recapture tax - 1st TD<br />HomePath no inspections bad?<br />HomePath no PMI expensive<br />Home Buyers don’t like Surprises<br />
    30. 30.
    31. 31. Best Fishing Spots?<br />
    32. 32. Conversation Starters<br />
    33. 33. Random MLS Public Comments<br />Where’s the sizzle?<br />
    34. 34. Why Not Lead with Capture?<br />ABOUT THIS PROPERTY<br />Up to $12,000 Buyer Assistance Available on this home – More Info: 888-888-8888<br />Amazing Sand Cyn Custom Property!! Main house has been expanded to over 5000 sqft (according to owner) with 10 bedrooms, 7 baths, a library, formal dining room, 3 fireplaces, large 18x24 deck off master bedroom, and a large garage with additional storage. Property is approximately 5 acres and backs on the national forrest. It also has several guest houses, outbuildings, and a gorgeous pool and spa. One building is a 1 bedroom, 1 bath with a large loft and patially covered deck with an amazing view. Another building is 2 approx 450 sqft studio apartments with a shared deck and a view. Another is a studio apartment over an additional garage. Yet another is an office built next to the pool and waterfall, and yet another is a craft house that is approximately 10X16. There are also several wells, a decorative windmill, an unbelievable pool and spa, a waterfall, and way too much to go into here. This property must be seen to be believed. There is a citation against the property from the Los Angeles County Dept of Regional Planning for oak tree encroachment and failure to permit some of the outbuildings and another pending violation from the Fire Dept for brush clearing. This is a distress sale and it is an amazing property!!<br />Short and Sweet – Pictures Speak<br />
    35. 35. World Domination Strategies<br />Up to $12,000 Buyer Assistance Available on this home<br />More Info: 888-888-8888<br />$400k Loan - Available NOW<br />
    36. 36. World Domination Strategies<br />CHF is a GRANT - Free Money!<br />Hyper local SEO opportunity<br />Local educational workshops<br />HomePathfor investors<br />Revive Stagnant buyers?<br />3 Reasons to hit your database<br />
    37. 37. Buyers Have Questions<br />
    38. 38. Do You Have Answers?<br />
    39. 39. Equipment for your Tackle Box<br /><ul><li>Qualifying Cheat sheet
    40. 40. Links to Program Sites
    41. 41. Links to Articles on HU
    42. 42. Buyer Presentation
    43. 43. Videos & Pages for your site
    44. 44. HU Weekly Newsletter - Research</li></ul>Business Card if Interested<br />
    45. 45. Let’s Go Fishing!<br />Thank<br />You<br />
    46. 46. @ScottSchang<br />Scott Schang<br />www.HomeownershipUniversity.com<br />

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