Interact Medical Overview - The Gold Standard in Medical eLearning and eMarketing

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    Interact Medical Overview - The Gold Standard in Medical eLearning and eMarketing - Presentation Transcript

    1. The Gold Standard in medical eLearning and eMarketing
    2. Clients
    3. Interact Medical is the leading developer of elearning and emarketing solutions for the medical device industry with 15 years experience Background
      • Started in 1994
      • 90% medical and bioscience client base
      • Headquarters in South Bend, IN
      • Production in American Fork, UT
      • 25 full-time staff
      • Training / Marketing / Product Launch Expertise
      • Extensive Medical Marketplace Experience
      • Interactive Digital Media Experts
      • Healthcare Communications & Marketing Association Awards
      • 2003
      • Silver – DePuy Graphic Design
      • Bronze – Zimmer Salesforce Motivation And Training Program
      • 2005
      • Gold – Biomet ReCap Program
      • Silver – HealthPoint Medical Education CME Program
      • Silver – Zimmer Interactive Program
      • 2006
      • Gold – Synthes TFN Program
      • Silver – Independence Technology iBot Program
      • Bronze – Medtronic Bravo Ph Monitoring System
      • 2007
      • Gold – Medtronic NIM Program
      • Silver – HealthPoint wound Scene Investigator Program
      • Silver – HealthPoint Exploring Debridement Banner
      • Silver – DePuy Tissue Sparing Program
      • American Business Award
      • 2006 Stevie Award for Best Professional Education Project in Interactive Multimedia (client HealthPoint)
      AWARDS Awards
    4. Strengths PRODUCT LAUNCH & SUPPORT STRATEGIES SALES TRAINING MARKETING TOOLS ANIMATIONS, SIMULATIONS PATIENT ED CE - CME CHAMPION PHYSICIANS LMS MULTI-LANGUAGE REGULATORY
    5. IM ASSESSMENT Strengths
      • Two Day Session
      • Hands-on Marketing/Training Assessment
      • Rapid Storyboarding
      • Deliverable: Comprehensive Plan and Roadmap
      • When needed
      • Where needed
      • On diverse topics
      • In an accelerated format
      • Economically
      Today’s medical organization must deliver knowledge and skills to: Methodology Surgeons OR Personnel Patients Sales Reps Clinicians
    6. How we do it
    7. eLearning Sales Training Physician and Clinician CE/CME Patient Education Compliance Training Learning Management Systems Training & Education
    8. Examples External LMS content delivery for Residents and Nurses resulted in program participation by more than 10,000 worldwide.
      • Pre-Study course resulted in didactic savings of $90,000 per month average and reduced travel expenses for trauma trainers by 40%
      Examples
      • Using interactive training modules to track and test learning of sales force while reducing field training expenses.
      Examples
      • Significantly reduce in field training expenses with the implementation of on-line courses for all modalities.
      Examples
      • Reduced in-service training from 3 days to 1 with a CD based pre-learning course.
      Examples
    9. Examples An online sales training program started as CD-ROM based, and now expanded to nine foreign languages, with online delivery.
    10. Examples Accredited CE and CME offerings online via LMS. Over 30,000 credits provided from this online institute. This example won an American Business Award.
    11. eMarketing 3D Animations Tradeshow Attractors Marketing Handout CD-ROMS Interactive Product Simulations Websites & e-Blast Campaigns Style Guides and Branding Print Design & Layout Marketing
      • Position your product and company at the very top. Top quality 3D animation. BEST IN THE INDUSTRY. Entire human anatomy in 3D both male and female.
      Examples
      • Showcase your product through a high-energy animated motion graphic to create excitement at a tradeshow or during training.
      Examples
    12. Examples A Trade Show Attractor significantly increased traffic to their booth, created a BUZZ and registered clinicians on thewoundinstitute.com.
    13. Examples Complete Marketing CD-ROM with all product information as well as interactive simulations.
    14. Examples Complete solutions for all of your Print Design, Branding, Style Guides, and Website needs.
    15. IM Assessment Marketing Position and Strategy Training & Education Programs Strategy
      • 2+-day, hands-on, consultation to assess and define e-learning/marketing strategy, positioning, objectives, audience, assets
      • “ Rapid” storyboarding for deliverables
      • Comprehensive assessment summary report
        • Solution Strategy
        • Behavioral objectives and descriptions of who will use the learning applications and how
        • Marketing Positioning
        • Define and segment the market, identify targets, create positioning statements, this guides the design process
        • General Design Principles
        • Creative Design/Instructional Design
        • We will help you to think hard about what you are trying to accomplish and guide you to a comprehensive strategy with a complete roadmap of exactly what to do.
      IM ASSESSMENT Strategy
    16. Additional Products and Services Off-The-Shelf Courses Continuing Education Programs Strategy
    17. The RLD Curriculum certifies your sales reps to enter operating rooms and sterile environments in hospitals and clinics. Off-The-Shelf
    18. Cardiology: 6 Lessons
      • 1. Anatomy & Physiology
      • • Circulatory System
      • • Blood Vessel Structure
      • • Regions of the Vasculature
      • Blood Overview
      3. Pathophysiology • Background of CVD • Lesion Development in CVD • Disease Progression
      • 2. Electrocardiography (ECG)
      • • Electrical System of the Heart
      • • ECG Overview
      • • Evaluating the ECG
      • Arrhythmias
      • Using ECG for Diagnosing MI
      • 4. Coronary Angiography
      • • Coronary Distribution
      • • Routine Angiography Views
      • • Interpretation
      • Left Ventriculography
      • Coronary Assessment
      • Coronary Artery Flow Rates
      • 5. Diagnostic and Interventional Procedures
      • • Patient Preparation
      • • Diagnostic Procedure
      • • Basic PCI Procedure
      • Interventional Devices
      • Products and Procedures
      6. Hemodynamic Monitoring • Monitoring Equipment • Pressure Waveforms • Troubleshooting in HDM Off-The-Shelf
    19. Peripheral Vascular: 3 Lessons.
      • 1. Peripheral Anatomy & Physiology
      • • Circulatory System
      • • Blood Vessel Structure
      • • Regions of the Vasculature
      • Blood Overview
      2. Peripheral Clinical Applications • Clinical Aspects of PVD • Diagnosing PVD • Treatment Options
      • 3. Peripheral Product Basics
      • • Peripheral Stenting
      • • Embolic Protection
      • • PTA Procedure
      • Thrombus Management
      • Guidewires
      Off-The-Shelf
      • CME / CE / CEU
      • Course Development
      • Educational Website & LMS Deployment
      • Funded by Grant
      • Interact Medical is an accredited provider of continuing nursing education (CE) by the California State Nursing Association
      Continuing Ed CONTINUING EDUCATION
    20. “ Thank you so much!!!!  You can't imagine how wonderful you made me look today!!” Dawn L. – Sr. MARCOM Specialist “ Sales reps come in for didactic training at an entirely different level .” Michael N. – Training Manager ““ I truly enjoyed working with everyone from Interact.  Some organizations overlook the human component, but that is not the case here.  When you are communicating with people on a daily basis for several months, that part of the relationship becomes even more important.   Everyone I encountered at Interact was pleasant and professional.” Jennifer M. – Program Manager “ I am so pleased with the outcome of this video project! ... It’s great and I’d even say perfect! I think the flow is awesome …Thank you both, again, for all the help and hard work!” Courtney N. – Product Manager “ Works perfectly! … this project has been completed to spec and then some. Thank you guys for everything you've done! You do some really great work :)” Mike D. “ I must commend your site for its completeness, ease of access and user-friendliness. It is one of the nicest educational sites I have utilized and a wonderful review source. The course set-up maintains your interest level. Thank-you to all who participated in its development.”” Peggy C. – RN, CWOCN, CWS Wound Care Coordinator CLIENT FEEDBACK Working With Interact
      • Strong Industry Experience – Over 15 Years of Deep Sector Knowledge
      • Unsurpassed Quality – Best in the Business – Award Winning
      • In-House Instructional Design, PhD, MBA, Engineering, Masters Level Nurse
      • Full Service Solutions & Strategies for Marketing and Education
      • Experts at Interactive/Simulation Content that Engages the User
      • Flexible and Responsive Company
      • Senior Project Team assigned, Professional Project Management
      Conclusion DIFFERENTIATORS
    21. Thank You

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