Search

The Rise of the Brandividual

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

1 comments

Comments 1 - 1 of 1 previous next Post a comment

  • + slideshare_dan Daniel Lu 4 weeks ago
    Love it! Especially like the spiderman quote you’ve managed to include
Post a comment
Embed Video
Edit your comment Cancel

Notes on slide 1

The old way of thinking – the lines were clear, things were structured.

Now, the lines have blurred

What happens when you leave?

Same thing as always. But a succession plan is important.

When Superman was killed off, there didn’t seem to be a succession plan in place.

What happens when you behave poorly?

Leaders of all stripes have been called out

Just as we needed training on telephones & email when they were new, people need to understand the impact of personal branding.

People appreciate transparency, but management may not be ready for it

Don’t forget: the microphone is always on

Businesses don’t take care of us the way they used to – there’s no guarantee of pensions, 30-year career – no one is looking out for you except you. Take care of yourself, but recognize the harmony of the relationship between you and your company…

One doesn’t work without the other. Both are interdependent and stronger for the association.

5 Favorites & 3 Groups

The Rise of the Brandividual - Presentation Transcript

  1. THE RISE OF THE BRANDIVIDUAL
  2.  
  3.  
  4. 118,000 Google Search results for “ personal branding”
  5.  
  6.  
  7. In other words… WHO CARES?
  8. Trust
  9.  
  10. You know the products
  11. But you also know the leaders
  12.  
  13.  
  14.  
  15.  
  16.  
  17.  
  18.  
  19.  
  20.  
  21. “ With great power There must Also come -- great responsibility!”
  22. Challenges/Risks
  23.  
  24.  
  25.  
  26.  
  27.  
  28.  
  29. Remember
  30.  
  31. Help people understand
  32.  
  33.  
  34.  
  35.  
    • Find me at:
    • www.scottmonty.com
    • http://twitter.com/scottmonty
    • http://facebook.com/scottmonty

+ Scott MontyScott Monty, 1 month ago

custom

997 views, 5 favs, 1 embeds more stats

Presentation given at BrandCamp University 2009 on more

More info about this document

© All Rights Reserved

Go to text version

  • Total Views 997
    • 993 on SlideShare
    • 4 from embeds
  • Comments 1
  • Favorites 5
  • Downloads 63
Most viewed embeds
  • 4 views on http://freshmenz.wordpress.com

more

All embeds
  • 4 views on http://freshmenz.wordpress.com

less

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

Cancel
File a copyright complaint
Having problems? Go to our helpdesk?

Categories

Tags

more

Groups / Events

-->
Search
RSS Feed
What's new?

© 2009 SlideShare Inc. All Rights Reserved