Flash Lite 3 - Next Generation Flash Mobile

Slide 1: Flash Lite 3 NEXT GENERATION FLASH MOBILE with Scott Janousek BFPUG (Boston Flash Platform User Group) Oct. 24, 2007 - 7:00 - 8:00 pm, NEIA www.bfpug.com

Slide 2: INTRO 3 3 3 3 3 3

Slide 3: Me • SOME INFO • Boston Based • Working with desktop Flash for 6 years • Blogging About Flash (Mobile) for 4 years • Working with Flash Lite 1.1, 2.x, 3.0 • Adobe Certified Flash Lite Training Instructor • CoAuthor, “Foundation Flash Applications for Mobile Devices” • My Company: • Full Bio: http://www.scottjanousek.com/About.html

Slide 4: (Partial) Flash Lite Content Portfolio

Slide 5: You • HOW MANY OF YOU: • ... are Flashers? • ... have never touched Flash? • ... are mobile professionals? • ... have created content using Flash Lite? • ... are interested in Flash on the iPhone? • ... are waiting for Flex on mobile?

Slide 6: Agenda • FLASH LITE 3 OVERVIEW • FLASH MOBILE TOOLS • VIDEO WITH FLASH LITE • DEMOS • RESOURCES, LINKS, AND SUMMARY

Slide 7: FLASH LITE 3 OVERVIEW 3 3 3 3 3 3

Slide 8: What is Flash Lite? • MOBILE RUN-TIME • Flash player optimized for Mobile and Consumer Electronic Devices! • PLATFORM • Tools = Flash CS3 + Device Central • Flash Lite Products now exist: • Flash Cast, Flash Home, Kuneri Lite, Janus, SWF2Go, and others! • Ecosystems now exist in many regions!

Slide 9: Content Types • Currently: • Standalone/Application • Browser • Screen savers & Wallpapers • Many more ... (depends on device/region) • Flash Lite 3: • Video based Content Types ? • TBD

Slide 10: Flash Lite Player Evolution • MOBILE PLAYER VERSIONS • 1.0 - (cute) animations • 1.1 - API + data • 2.0 - API + media + data (multifaceted) • 2.1 - API + media + data (multifaceted) • 3.0 - API + media + data + mobile web (multifaceted) • Future ... More addressable handsets? Flash Player desktop/device convergence driven by mobile web?

Slide 11: Flash Lite 3 Features • PARTIAL FEATURE SET • Flash 8 Player • 25 - 30% Performance Gain * • Native FLV (Flash Video) Support • Improved Web Browsability • Integrated Authoring Environment • Multiplatform Support

Slide 12: Flash Lite 3 Architecture Flash Lite 2 with some improvements

Slide 13: Player Limitations Feature Supported? Filters (Blur, drop shadow, etc.) No Blend modes (add, subtract, multiply, etc.) No Enhanced Strokes (miter, square, etc.) No CSS Support, <img> tag, Text as Link, WMode, No _target setTimeout No Encoding per pixel alpha - Flash 8 video No (ON2 VP6) Bitmap caching, movieClip.attachBitMap() No Local Connection Not yet (3.x point release) Flash.Geom object No Flash Remoting No (use SWX! www.swxformat.org) • Why Limitations on Devices? • Memory overhead, performance issues, player fragmentation across platforms/devices, etc.

Slide 14: Flash Lite 3 Security Flash 8 Security model has been implemented! Local File Security Sandbox of Accessing SWF (On the Device) Sandbox of Local with Local with Local Trusted Accessed SWF File System Networking Local with File System Local with Networking Local Trusted Remote Load not allowed Load allowed Load allowed Cross-script req. permission Cross-script allowed 1 2007 Adobe Systems Incorporated. All Rights Reserved.

Slide 15: Flash Lite 3 - Who • Who (OEM, operators, etc) has publicly announced licensing the Flash Lite 3.0 Player (as of October 2007):

Slide 16: Flash Lite 3 - When? • Flash Lite 3 Developer Player Now • Must have an Nokia N95 (right now) • Email: mobiledeveloper@adobe.com • When will Flash Lite 3 ship on devices? • Chumby = NOW • Nokia Handsets = Q1 2008 • Other OEMS = 2008

Slide 17: FLASH MOBILE TOOLS 3 3 3 3 3 3

Slide 18: Flash Mobile Toolset • Authoring = Adobe (Flash) CS3 • Testing = Adobe Device Central , also: Nokia Emulator, BREW Simulator • Extending = , , Janus • Deploying = , Janus

Slide 19: CS3 Mobile Work Flow

Slide 20: VIDEO WITH FLASH LITE 3 3 3 3 3 3

Slide 21: Flash Lite Video Evolution Flash Lite Video Support Method 1.0 None N/A 1.1 “Simulated Video” JPG Sequence on timeline 2.x Device Video Local Playback, HTTP, RTSP FLV (Embedded, Local 3.0 Native Flash Video Playback, HTTP, RTMP)

Slide 22: Video with Flash Lite 3 • FLV (Flash Video) • Supported Codecs: • ON2 VP6 • Sorenson Spark • Supported Types: • Embedded (swf) • Progressive (http) • Streaming (rtmp)

Slide 23: DEMOS 3 3 3 3 3 3

Slide 24: Video Examples with FL3

Slide 25: Chumby • Consumer Electronic Device • Non-Portable (sits on desktop) • Linux based (Open Source) • Wifi Enabled • “Widgets” • chumby.com widget portal • Flash Lite 3.0!

Slide 26: Chumby (cont) • Chumby RSS Reader • Flash Lite 3.0 • (Flash 8 + ActionScript 2.0) • Let’s take a look at this example ...

Slide 27: Flash Lite - Case Study • WSJ Financial News Application • Flash Lite 2.1 • “iPhone”-like User Experience • Target Platforms: • Windows Mobile 5/6 • Device(s): • HTC “Family” • Touch Screen

Slide 28: Flash Lite - Case Study (cont.) UI by maxmediacorp.com, backend data from:

Slide 29: RESOURCES, LINKS, AND SUMMARY 3 3 3 3 3 3

Slide 30: Useful Links • Adobe Flash Mobile • http://www.adobe.com/mobile • Getting Started with Flash Lite • http://www.adobe.com/go/4it/ • Adobe Developer Connection (ADC) • http://www.adobe.com/devnet/ • Flash Lite 3 ADC Articles • youtube + FLV video, progressive flv • Flash Lite 3 - Player Requests (must have N95) • http://www.adobe.com/products/flashlite/developer_edition/

Slide 31: Announcements • SWX Contest (Flash Lite 2.x) • Playyoo.com Flash Lite Game Contest • Mobile Internet World (Boston) • http://www.mobilenetx.com/

Slide 32: Q &A • Questions about Flash Lite (3)? • General “Mobile” Questions • Shy? More Resources: • Flash Lite Yahoo Mailing List • www.flashmobilegroup.org • www.flashlite.org • Adobe Flash Mobile Forums • Adobe e-seminar (www.flashdevices.net) • WWW.FLASHMOBILEBOOK.COM

Slide 33: Getting Started! • I don’t know where to start! • http://www.adobe.com/go/4it • “Getting Started with Flash Lite” PDF • Foundation Flash Applications For Mobile Devices (Friends of ED, ISBN: 1-59059-558-0) • Total Training Flash Lite 2.x DVD • www.flashmobilegroup.org • Contact Scott Janousek for Flash Lite 1.x, 2.x, and 3.0 training

Slide 34: Contact Info • EMAIL • scott {@} scottjanousek {.} com • LINKS • www.scottjanousek.com/blog/ • scottjanousek.mobi • www.flashmobilebook.com • frame27.blogspot.com • www.hookenmobile.com

Slide 35: Thank you, Boston. Go Sox!