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Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
Are you doing mobile wrong?! 7 deadly mobile mistakes
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Are you doing mobile wrong?! 7 deadly mobile mistakes

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There is no doubting the ever-rising relevance of mobile. With over 6 billion mobile devices globally, and those numbers rapidly growing, an entire new ecosystem has been created that binds us all …

There is no doubting the ever-rising relevance of mobile. With over 6 billion mobile devices globally, and those numbers rapidly growing, an entire new ecosystem has been created that binds us all together. The amount of time and money people are spending on mobile devices is growing rapidly and yet many businesses don't have a strategy optimized for mobile. Is your company mobile ready?

Published in: Mobile, Business
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  • Some of 7 mistakes just seem to amount to lack of analysis to inform a strategy, if I understood it. But that can be rephrased to 'not deciding whether to pursue a high-risk high-reward strategy before doing it.' A lot of start-ups do just that and they sometimes don't even know what market they might succeed in, but the VC people know that only 1 and 10 or fewer will yield a return.
    Comments that resonated with me seem to be about the lack of coherence among the plague of apps out there. If I understood it, I agree. Each app deals with some narrow slice of a person's life disconnected to everything else. How many apps is a person going to use - 100? 200? I long for the old Palm computers.
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  • Vertaccount, drop me an email and we can arrange; scott@s3b.co
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  • En AdFi, te ayudamos a hacerlo bien! Visitanos: http://adfi.co
    With AdFi, we help you doing it just fine! Visit us: http://adfi.co
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  • Hi everyone, thanks a lot for viewing my presentation. I have been shortlisted to speak at SXSW about Connecting with the Untethered Consumer. I really want to share my expertise there and so if you think I'm worth it please spare a minute and leave your vote here: http://panelpicker.sxsw.com/vote/33935 I would greatly appreciate it.
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  • Great slide presentation with good ideas and concepts for mobile banking business to take consideration
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Transcript

  • 1. MOBILE WRONG? Are you doing 7 DEADLY MOBILE MISTAKES
  • 2. introduction of the iPhone back in 2007 Ever since the WHOOHOO~!
  • 3. of businesses Mobile has CHANGED THE GAME
  • 4. use their PCs for internet access FEWER PEOPLE MORE use their mobile
  • 5. DOUBLE Online purchases are expected to billion to 78$
  • 6. of consumers prefer to shop using their smartphones 4 out of 5
  • 7. eager to Many businesses have gone mobile, RIDE ON THE TREND...
  • 8. eager tohave gone mobile, RIDE ON THE TREND... But WITHOUT proper reasons or strategies Many businesses
  • 9. is a rush to ruin A RUSH TO TECHNOLOGY
  • 10. NEVER mobile initiative embark on a FOR THE SAKE OF BEING MOBILE “ ”- Scott Bales, Author of Mobile Ready
  • 11. Such a naive step will only bring about uncertainty
  • 12. & a constant struggle with the ROI of mobile pursuits
  • 13. 7 Mobile Mistakes to avoid 12 Secrets to mobile success Click next to revealClick here to access
  • 14. A LACK OF CROSS-CHANNEL ENGAGEMENT which isolates Mobile Solutions TWO
  • 15. A LACK OF CALL TO ACTION both to engage the mobile solution and stay engaged. SIX
  • 16. OVERLY COMPLEX TECHNOLOGIES SEVEN that may lack Clear Utility and focus
  • 17. End these mistakes, BE MOBILE READY
  • 18. MOBILE READY: Mindset Behaviors Attitudes the mindset, attitudes and behaviors necessary to fully grasp the dynamics of the mobile ecosystem.
  • 19. Remember: & the interactions among people. The Mobile moment is ALL ABOUT PEOPLE,“ It’s NEVER about technology ” Click to Tweet this!
  • 20. Like this presentation? TWEET TO DOWNLOAD Click here
  • 21. @SlideComet info@slidecomet.com www.slidecomet.com www.fb.com/slidecomet DESIGNED BY

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