Carrier Team Listing Presentation

Listing & Marketing Consultation The CarrierTeam “See What 2 Can Do For You!”

About Scott & Dana About Scott and Dana Carrier -We are full time Realtors relying only on Real Estate to support our family. We have 4 children, 2-11 years old. Jon Scott, Amelia, Izzy and Jewelia. These are 4 powerful reasons why we will always return your calls and emails. -Let us show you how hard we work to provide excellent service to ensure your happiness. -We are serious about our profession and continuously attend Real Estate related courses and seminars to keep on the cutting edge. -These course completions are represented by designations like CRS (certified residential specialists-only about 45,000 t/o the US), GRI and ABR . Explanation of these below. -Certified in Relocation services Licensed in Tennessee and Mississippi Members of the MAAR Multi-Million Dollar Clubs Member of the Memphis, Tennessee and National Association of Realtors "See What Two Can Do For You"!! To Carrier Team Realty Website

All Agents are NOT equal! Professors have Doctorates, Physicians have Medical Degrees, REALTORS have DESIGNATIONS! How can you tell if your real estate agent has the knowledge and experience you need? Ask about their Designations! Designations mean your agent has invested their time and money to attend courses, take and pass difficult exams, and achieve specified levels of professional achievement in order to earn each Designation. This translates into a professional with advanced degrees to assist you in protecting YOUR biggest asset! Multi-Million Dollar Club Life Member (MMDC) Member of National Association of Realtors (NAR) Licensed in TN & MS

About KELLER WILLIAMS ® Realty The 3 rd Largest and Fastest Growing Real Estate Company in North America with over 72,000 Real Estate Consultants. To Keller Williams Website

Keller Williams Realty received the highest numerical score among full service real estate firms for home buyers in the proprietary J.D. Power and Associates 2008-2009 Home Buyer/Seller StudySM. 2009 Study based on 3,138 total evaluations measuring 7 firms and measures opinions of individuals who bought a home between March 2008 and April 2009. Proprietary study results are based on experiences and perceptions of consumers surveyed April-June 2009. Your experiences may vary. Visit jdpower.com Keller Williams Realty "Highest Overall Satisfaction For Home Buyers Among National Full Service Real Estate Firms, Two Years in a Row!"

KELLER WILLIAMS ® Realty To Keller Williams Website

The KELLER WILLIAMS ® Culture Win-Win — or no deal Integrity — do the right thing Commitment — in all things Communication — seek first to understand Creativity — ideas before results Customers — always come first Teamwork — together everyone achieves more Trust — starts with honesty Success — results through people To Keller Williams Website

Understanding The Principles

KELLER WILLIAMS ®

Consultant Vs. Agent

Key Objectives

Sources of Buyers

Marketing

Controlling Factors

Preparing for the Offer

Processing the Sale

Pricing Factors

To Keller Williams Website

Consultant Vs. Agent

Fiduciary (Consultant)

Advises and Consults

Educates and Guides

Involved in Decision Process

Uses Judgment and Experience

Irreplaceable

Highly Compensated

Functionary (Agent)

Delivers Information

Tells and Sells

Stays out of Process

Follows the Rules and Procedures

Replaceable

Minimally Paid

To Keller Williams Website

Key Objectives

PRICING … your home at the property’s fair market value.

TIMING … in the desired time period.

CONVENIENCE … selling your home with the least amount of inconvenience.

155 Step Marketing Plan (will provide)

Targeted Advertising

To the public

To the REALTOR ® community

KELLER WILLIAMS ® Professional Real Estate Consultants

Office Tours

REALTOR ® Open Houses

Yard Signs

Highly recognized

Calls come from our signs

Calls come from 800# Signs

Agent Marketing Action Plan

Multiple Internet Web Sites

MLS

Realtor.com

Local/International Internet Sites

Our sign Number (888) 295-9685

2008 How Buyers Find the Home! Compiled from NAR 2008 Profile of Home Buyers and Sellers report.

96% of Home Buyers use the Internet (2009) To Carrier Team Realty Website

Aggressive Marketing Internet 1-888 # Call Capture Open House To Carrier Team Realty Website

Less than 10% of Homes on the MLS have Virtual Tours.

Craigslist & Postlets on Every Listing! We Can Even Post Video Tours & More on Facebook!

Less than 1% of Homes on REALTOR.com have Virtual Tour or More than 6 Photos Featured Tour

We have up to 25 Photos and a Virtual Tour on the Enhanced Version of Realtor.com Featured Tour

Aggressive Internet Marketing Find our listings on: Plus More!!

Our Personal Top Placed Sites Generate Leads the help Sale Your Home! Your home will be a Featured Listing! Let’s talk about How and Why this works !

Feedback and Tracking Pick a day of the week and that’s when we’ll talk. This is a team effort, communication is key! We’ll also send showing reports from Realtor.com and Visualtour.com. You’ll also receive emails when showing agents give feedback. Sample of all reports on the next slides.

Marketing Your Home

Input your listing to MLS.

Install nationally recognized sign.

Provide information fliers.

Pricing Guidance.

Prepare Advertising.

Hold Broker Open House.

Give Feedback on showings.

Review contracts and represent you in negotiations.

Guidance in staging your property.

Complete all repairs and cleaning.

“ Stage” your home to be appealing.

Hide valuables (also prescriptions).

Keep marketing information out for prospective buyers.

Call me if information is depleted.

Leave premises for showings.

Call me with any questions.

Refer friends and acquaintances who might be interested in your property.

Refuse to discuss terms with prospective buyers or their agents.

Agent Client Our Respective Duties

What You Do & Don’t Control

Seller Controls:

Property Condition

Availability for Showing

Price

Home Warranty

Seller Doesn’t Control:

Competition

Buyer’s or Seller’s Market

Interest Rates

When The Perfect Buyer Walks Thru Door

Selling Price Vs. Timing

Timing is extremely important in the real estate market.

A property attracts the most activity from the real estate community and potential buyers when it is first listed.

It has the greatest opportunity to sell when it is new on the market.

WEEKS ON MARKET A C T I V I T Y 1 2 3 4 5 6 7 8

Pricing Factors As the triangle graph illustrates, more buyers purchase their properties at market value than above market value. If you price your property at market value, you are exposing it to a much greater percentage of prospective buyers and you are increasing your opportunity for a sale. +15% +10% Market Value -10% -15% 10% 30% 60% 75% 90% PERCENTAGE OF BUYERS ASKING PRICE IMPORTANCE OF INTELLIGENT PRICING

Pricing Misconceptions It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. Buyers & Sellers Determine Value The value of your property is determined by what a BUYER is willing to pay and a SELLER is willing to accept in today’s market. Buyers make their pricing decision based on comparing your property to other property SOLD in your area. WHAT YOU PAID WHAT ANOTHER AGENT SAYS WHAT YOU NEED WHAT YOU WANT COST TO REBUILD TODAY WHAT YOUR NEIGHBOR SAYS

"Yes," you say? Is that your final answer? Would you like to phone a friend? Before Giving Me Your Final Answer, Please Consider The Following: When dealing directly with a homeowner, buyers expect a lower price because they believe the seller is saving commission dollars. Buyers and sellers cannot save the same commission dollars! A real estate agent often pays for his or her services by bringing a seller a higher net sales price. Sellers are restricted to a very small percentage of the available buyers. Because Realtors have access to 100% of the pool of potential buyers, including worldwide referral networks, they expose a seller's home to many more possible purchasers. This increased exposure almost always results in better, often multiple, offers and fewer inconveniences for the homeowner. The end result is usually a higher sales price and greater net profits for the homeowner. Owners, when selling by owner , spend time and money advertising, promoting, answering calls, and being available at all hours without notice. When using a Realtor's services, the real estate agent performs these expensive and inconvenient duties. Owners are taking chances when a home is viewed without a Realtor being present. There are risks with having strangers enter your home unaccompanied by a third party. Owners selling on their own assume responsibilities for activities (comparable sales, qualifying, financing, closing, title, inspections, repairs, deposit receipts, disclosures, reports, loan payoffs, etc.) that require expertise and involve tremendous legal risk. Owners selling on their own will assume responsibility for unintentional misrepresentations, incomplete disclosures, and other legal complications. If problems arise in these areas, it can cost a homeowner thousands of dollars in legal fees. A Realtor offers the expertise to help avoid these legal pitfalls.

Competitive Market Analysis

Recent Sales

Current Listings = Competition

Expired Listings = What has not sold

Absorption Rate is a metric used by some real estate professionals to measure a market’s internal supply and demand. It basically utilizes the current inventory of homes (supply) and recent sales history (demand) to calculate the market’s current sales rate.

For example if a market has 1,000 current listings and a sales history of 2,000 homes per year, the annual absorption rate would be 1,000/2,000 = 0.5. Thus our example market has an inventory absorption rate of 50%. A percentage below 50% means more homes are being sold than listed (supply is decreasing). A percentage above 50% means that more homes are being listed than sold (supply is expanding). A 50% absorption rate indicates a 6 month supply of inventory and this is characterized as a balanced or transitional market.

The good thing about absorption rates is that they scale very nicely to specific neighborhoods and price ranges. So how can an absorption rate study assist buyers and sellers?

Narrowing an absorption rate study to a specific type of home, in an explicit neighborhood, at a particular price point, enables a buyer or seller to first determine the nature of their local market (i.e., is it a buyer or sellers market) and then establish a listing or offer price accordingly.

The local market type is often characterized by the absorption rate as follows:

Buyer’s Market: Over 7 months of supply Balanced/Transitional Market: 5 to 7 months of supply Seller’s Market: Less than 5 months of supply

However we need to express some caution here, to ensure that we don’t convey the idea that an absorption rate is all you need to determine a market’s condition. Specific property features, its condition, and of course price will do more to determine how fast a property will actually sell than any statistical formula.

What is Absorption Rate?

Focusing On Results The proper balance of these factors will expedite your sale. LOCATION COMPETITION TIMING CONDITION TERMS PRICE SOLD

Preparing For The Offer

ACCEPTANCE. Signed by all parties, dated, delivered… congratulations, you’re on your way to having your property sold!

REJECTION. Unconditional… unfortunately, your home is still on the market.

COUNTER OFFER. Any change to the contract constitutes a counter offer. You are now in the renegotiation stage.

NO ACTION. Equals rejection. Your home is still on the market.

In slow economic times, offers to purchase routinely come in “low” whereas in healthy economic times, offers are closer to the asking price. Do not be offended by any offer received. Be offended by buyers who tour your property and don’t submit an offer.

Home Selling Process MARKET RESEARCH LISTING SIGNED OFFICE MULTIPLE LISTING CONTACT PROSPECTS SHOWINGS OPEN HOUSE OFFER RECEIVED OFFER CONTRACT ACCEPTED INSPECTIONS TRANSACTION PROCESSING BEGIN PROCESS GRAPHICS OFFICE TOUR Internet sites MLS MEMBERS NET SHEET COUNTER OFFER EARNEST MONEY

Contract To Close PROCESSING MORTGAGE CO. CREDIT REPORT APPRAISAL LOAN APPROVAL UNDERWRITING VERIFICATIONS TITLE CO. ASSEMBLE PAPERS SETTLEMENT HOME SOLD REJECTION TRANSACTION PROCESSING

Inspections Inspections and potential repairs are the number one reason sales don’t close. Typically, buyers have a certain number of days in which to inspect the property and accept or reject the property based upon these mechanical and structural inspections. SELLER SEES THEIR HOUSE INSPECTOR SEES THE HOUSE BUYER SEES YOUR HOUSE Save Yourself Time, Money and Disappointment — Do Deferred Maintenance Now!

Our Service Process

Home Warranty Plans You will get a Free Home Warranty while your home is listed with Keller Willams Realty. Courtesy of, *HVAC is the only thing not covered. It’s optional for $60.00

What Our Clients Say! (pages more upon request!) Scott and Dana, You are so sweet. I don't know how we lucked up in finding such great realtors. It is truly a blessing to know you guys care enough about me to write about something other than purchasing a house. You are truly nice people and I am so glad I trusted my instinct about you both.....We have met about 60 people in our "house searching" who wanted to be our "agent"....You are definitely MORE THAN agents!!:) Sincerely, Lisa Memphis, TN Dana, You will never know how much you are appreciated. God blessed me when we met. Thanks from the bottom of my heart. A friend & client, Marsha Scott, We want to thank you for a job well done. You are so suited for real estate, you kept us well informed on everything and made everything easy for us. Jerry and Donna Scott, We just wanted to say thank you for everything you did. You made our transition a lot easier. Josh and Sherry Fitzgerald Relocated from Oklahoma Scott and Dana, I could not be more pleased with both Scott and Dana Carrier’s performance during the time our home was on the market! Their professionalism, courteousness and caring were above reproach. The story is interesting on just how our home was sold. We live in Collierville, TN. Someone from Ventura, CA sent Scott an email asking him a question about the property, but let him know they already had an agent. It would have been easy for Scott to refer them back to their agent, but instead, he got the answers the person requested and even included a video clip in the return email. He not only answered the question, but added a bonus as well. He had no way of knowing these people would be in town just a few days later to put an offer on the house!! He sold it in just 12 days!!! As I said before, we couldn’t be more pleased. Laurent Sanford Collierville, TN Scott and Dana, We just wanted to let you know how much we appreciate everything you have done for us. As we sit looking at the beautiful surroundings of our dream home we can’t help but think we couldn’t have done it without you. We are so sorry for all of the troubles that occurred, but think you couldn’t have handled it better. Anyway, we will definitely recommend you to everyone we know. You guys are the greatest! We will have to have you over when all the furniture comes in! Thanks again for Everything. Kelley and Denise Kirksey Cordova, TN

The CarrierTeam Providing Help and Services from Our Family to Yours Thank you for your time. We look forward to helping with your Real Estate needs. To Carrier Team Realty Website