Resumes Today


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  • Marketing: upcoming classes:
  • Instruct class to take pre-assessment.
  • This seminar is based on information from Louise Kursmark and Wendy Enelow of the Resume Writing Academy. We have several of the publications available for check out.
  • Oftentimes the difficulty of writing a resume happens when we think writing the resume is the actual starting point. Successful writing begins with a defined objective, a road map.
  • Because of our culture that is based of rules and regulations; rules of engagement; rule of thumb, etc., it is difficult for us to embrace this concept.
  • Hiring Managers will only give your resume 10 – 20 seconds.List Quantifiable Achievements.Results that are quantifiable show hiring managers that you are an expert in your field. Measurable quantifiable results are remembered easier.3. Use Standard Headings.On-line applications look for standard headings to recognize your information. Professional Experience or Work Experience are examples.
  • 5. Use Strong Verbs.Avoid words like “Responsible for” and get to the point. Use words like Managed, Produced Implemented.6. Use Industry Keywords.Each industry has specific words that must be on your resume or your credibility will be questioned.
  • 7. Try To Make A One - Two Page Resume.I know you have a lot of experience. Limit the information to what is very important to landing the position.9. Use Page Numbers.Pages get separated so put your name and page number on your resume.9. Be Unique.In some fields, each job has at least 100 – 200 applicants. Your resume must stand out with unique information. 10. Show Personality.Hiring managers are hiring a person not a thing.
  • Unusual fonts or fluorescent orange paper will make your resume stand out NEGATIVELY. Keep your resume looking professional with standard white or cream-colored paper, black type and commonly used fonts like Arial, Arial Narrow, Book Antiqua, Bookman, Garamond, Georgia, Tahoma or Times New Roman.
  • Ramble on your Resume.If you have more than ten years of work experience, going back to that job you had in high school is unnecessary and should not be included on your resume. Your resume shouldn't be longer than two pages so only include your most recent and relevant work history.
  • Leave out accomplishments.Instead of writing a list of “what you did”, document how each duty contributed to your company's bottom line. For example, anyone can plan the company fund-raiser, but if you note that your fund-raiser brought in 50 percent more money than the previous year's event, the hiring manager will be take notice.5. List selfish objective.Everything on your resume should point to your experience. A summary of qualifications that conveniently displays your accomplishments and background is far more effective than a generic objective statement ("To gain experience in...").6. Develop a generic Resume.Always customize your resume and cover letter for each job and employer to which you apply. This way, you can tailor your materials to show how you will be a perfect fit for the position.
  • . List wrong dates and titles.Background checks are more common these days and any "stretched truth" you give your titles or employment dates to cover gaps will likely get caught -- and eliminate you from consideration.8. Spill your guts.Never put anything negative on your resume. If you left the position due to a layoff or you were fired, bring it up only if asked.9. List too much personal information.It's fine if you enjoy fly scuba diving and rock climbing, but unless your hobby relates to your career, it doesn't belong on your resume. Personal information such as your height, weight, religious affiliation, sexual orientation or any other facts that could potentially be used against you.10. Rely on Spell Check.Spell-checkers can pick up many typos, but they will not catch everything (manger vs. manager, for example). Always proofread your resume several times, and ask others to give it a final review.
  • Who Are You:What have you done professionally and/or academically? Are you logistician, contract administrator, training professional, engineer or radiology technician?What is it that you have done for a living?Who are you?How do you want to be perceived: Prepare a resume that highlights all the relevant skills you bring to the position, along with any relevant achievements. Allow the beginning of your resume to focus on all that you have accomplished and the value you bring to a new employer as you want them to perceive it.
  • Resume writing is sales. You are the product and you must create a document the powerfully communicates the value of the product.
  • No matter what you read or who you talk to about searching for a job, the concept of keywords is going to come up. Keywords, buzz words, bucket skills are words and phrases that are specific to a particular industry or profession.In most industries, an actual person reading your resume, at least initially, is a thing of the past. Therefore, when it comes to scanning, the only thing that matters is that you have included the “right” keywords to match the company’s or recruiter’s needs.
  • Save the little stuff:Keep your resume readable and a reasonable length.Have new and interesting information to share during the interview instead of repeating what is on resume.
  • One of your greatest challenges is to make your resume an interview tool. Once the employer has determined that you meet the primary qualifications for a position and you are contacted for a telephone or in-person interview, your resume becomes all-important in leading and prompting your interview during your conversation.
  • Even though you agonized over every word and spend hours working on content and design, the average reader will skim quickly through your masterpiece and expect to pick up important facts in just a few seconds. Try to make it as easy as possible for readers to grasp the essential facts.
  • Try to translate your functions into achievement and you will create a more powerful resume presentation.
  • Earlier I mentioned that there are no rules to resume writing. I know that is a challenge but keep in mind while there are no rules, there ARE certain expectations about information that you will include: primary skills, employment history, and educational qualifications. Beyond that you have great flexibility to formulate your best resume.Although there are no rules, as with expectations are a few good standards to live by.
  • Dropping the word “I” gives your resume an aggressive and professional tone.By using the first-person voice, you assume ownership for the statement. You did such-and-such. When you use the third person voice, sounds like someone else did it.
  • REFER TO EXAMPLESChronological: A listing of your work history with detailed job descriptions and accomplishments. The focus is on where you worked, when, what you did and how well.Functional: has an entirely different focus than the chronological. Specifically it emphasizes skills, qualifiactions, and competencies while downplaying specific work experience.Combination/Hybrid: Integrates the best aspects of chronological and functional formats. A detailed work experience and starts with “summary” that reflects most notable skills.Sometimes Targeted is listed as a resume type but it, in fact, is what your resume should be as it list skills relevant to the job description. Hence “writing to the job.”
  • Resumes are most often written in paragraph format, bulleted format, or combination of both. Again the idea is to use what best “sells” you.
  • Presentation relates to the font you use, the paper you print on, any graphics you might include, and how many pages your resume should be.Turn your resume upside down and look for a balance.
  • Use a typestyle/font that is clean, conservative and easy to read. Stay away from anything that is too fancy and curly.Although, Times New Roman it is extremely popular, you may want to experiment with other fonts because it is overused. Your goal is to create a competitive, distinctive document.Your typestyle should be dictated by the content, format and length of your resume. Some fonts look better than others at smaller or larger sizes; some require more white space. Once you have written your resume, experiment with a few typestyles to see which one best enhances your document.
  • Readability is everything. If too small it will be difficult to read and conversely a too large type size can give a juvenile or unprofessional image.
  • Do not overuse enhancements. If your resume becomes too cluttered with special formatting, nothing stands out.
  • For most industries and professions, the “one- to- two-page rule” for resumes hold true. Keep it short and succinct. However, there are instances when a resume can be more than two pages.For all these examples, consider including on separate page as an addendum to your resume.In cases where resume is longer than two pages, make it reader friendly by carefully segmenting the information into separate sections, i.e., career summary, professional affiliations, civic affiliation, volunteer experience, equipment skills, etc.
  • Graphics can enhance your resume. Be tasteful and conservative.Color – because many resumes are view on screen and can easily be printed on color printers, the use of color has crept into resume design. Color is best used for borders, shading and graphics accents and keep text black.
  • Consider your resume an example of the quality of work you will produce on a company’s behalf.If time permits, show examples of resumes I wrote and share with them some of the comments.
  • There are several factors to consider when writing your name. Most people use full name at top of resume but it is becoming more and more acceptable to use name by which you prefer to be called.Bear in mind that you want your reader to be comfortable when calling for an interview. That comfort may decrease if your name is gender neutral, difficult to pronounce or very unusual. You can make it easier.Contact information is decreasing Home address – optional One phone number, one email address (aol dates you; get free account with yahoo, gmail or hotmail)Also, be conservative with email name. No sexypants @hotmailLinks to additional information is increasing LinkedIn profile Link to web portfolio Link or QR code (Quick Response Code)Number you can be reached at, i.e.m cell on home.Include name, phone number and email at top of second page and each additional page after that. Just in case they get separated.
  • The summary is the section at the top of your resume that summarizes and highlights your knowledge and expertise. Some ask about using an “objective”. A career summary can be a more powerful introduction wherein an objective is too specific or too vague. “ An Electrical Engineer Position, ” or Challenging opportunity with a progressive organization offering the opportunity for growth and advancement.Career summary allows you to paint a picture.
  • Others include Core Competencies Summary format and Project format.
  • This section may take the longest to write and may be positioned in several different places. ( after summary or after education; between summary and education) For example you may have had the same position for ten years. So then the question becomes how can you consolidate all that you have done in one section? On the other end of the spectrum, if you have had several short-term jobs, how can you make your experience seem substantial. What do you include, when and where. The answer is “it depends.”It depends on you, your experience, your achievements and successes.
  • Format emphasizes the challenge of each position, the action taken, and the results delivered. Other formats to consider are: Achievement Format that emphasizes overall scope of responsibility, and resulting achievements, functional format that emphasizes the functional areas of responsibility within job and associated achievements, and experience summary format that briefly emphasizes relevant highlights of each position .
  • This section should include college, certifications, credentials, licenses, registrations, and continuing education. If your greatest selling point is your education, this section is extremely important and should appear , most likely, after your career summary
  • Other formats include Certifications Format, Specialized training and Non-Degree Formats.
  • This is the section where you should include things that will distinguish you from other candidates and clearly demonstrate your value to a prospective employer.
  • Get It Down – then Polish It : Don’t be too concerned about making your resume perfect the first time around. It’s better to move swiftly through the process, getting the basic information on paper than agonizing about the perfect phrase of formatting.
  • Traditional: Having recently earned my Bachelor’s degree in International Relations, I am writing to express my interest in an associate position with your firm….Interest-Piquing: With a 15-year history of never missing a construction project deadline, I have proven skills and a track record of performance that can benefit your company as a Licensed Contractor.Drop Names: James Munn recommended I contact you about the position in your landscaping business.Who You Are: As a registered nurse for 15 years, I bring to Humana strong qualifications in all aspects of hands-on patient care, with a particular emphasis in pediatrics.
  • The closing is the “grace note” to the cover letter. It brings the letter to completion and sets the stage for the next steps in the process
  • In my opinion, #3 is sort of a trick question because we have already established that “it depends” on your situation. The rule of thumb is 1-2 pages.
  • Resumes Today

    1. 1. I. II. III. IV. V. VI. VII. Welcome & Administrative Notes Your Expectations Resume Prelude Resume Musts, Myths, Do’s & Don’ts Resume Writing, Strategy, and Formats Cover Letters and Thank-you Notes Marketing Yourself
    2. 2. A&FRC Marketing Breaks Smoking Areas Cell phones SIP
    3. 3.     Please complete the Pre-Assessment. At the end of the briefing you will complete the Post Assessment and the correct responses will be provided. The A&FRC uses this Pre & Post Assessment to ensure you have met the learning objectives we have outlined to be covered during today’s presentations. The additional questions at the end of the Post Assessment are used for the purpose of meeting your needs and customer services demographics. Thank You for your assistance in improving our programs and services.
    4. 4.  What are your expectations of this workshop?  What have you learned about resumes, cover letters, thank-you notes?  What have you learned about networking?  What are your fears in the job search?  What assumptions do you have?
    5. 5. Before we proceed any further with writing a resume, you will need to begin by defining your career objective or job objectivesspecifically, the types of positions, companies, and industries in which you are interested. This is critical, because otherwise you will produce a mediocre resume and have more difficulty in your job search.
    6. 6.     Identify who you are and your value to the employer Be easy to skim and easy to read Be well-written and error-free Be the foundation for online profiles, interview messages, networking, cover letters…everything else involved in career transition and career management
    7. 7. ‣ ‣ ‣ ‣ ‣ ‣ “Must be” 1 page. “Must be” 2 pages. “Must have” an objective. “Should never have” and objective. “Must be” chronological. “Should always be” functional for career changers/return-to-work/new grads.
    8. 8. There are no rules in resume writing. The answer to every question: “It depends.” Best decisions are based upon unique circumstances. The ultimate purpose of a resume is to make you appear to be the ideal candidate for your dream job. It is not a biography or a career obituary…it is a candidate marketing document.
    9. 9. 1. 2. 3. Make your resume “Scan-able” List Quantifiable Achievements Use Standard Headings
    10. 10. 4. 5. 6. Speak in Problem Action Result (PAR) terms. Use Strong Verbs. Use Industry Keywords.                        7. Responsible for   Marketing Keywords Brand Management Brand Marketing Budgets Business Writing Case Studies Copyediting Copywriting Communication Community Relations Consensus Building Consumer Products Corporate Communications Crisis Management Customer Sensitivity Demographics Direct Mail Direct Marketing E-Marketing Event Management Global Marketing Plans Innovation Integrated Marketing Internet Publishing Market Research
    11. 11. Try To Make A One - Two Page Resume. 8. Use Page Numbers. 9. Be Unique. 10.Show Personality. 7.
    12. 12. 1. 2. 3. Use “dead” words. Develop a strange Resume. Ramble on your Resume. Responsible for Experienced in Excellent written communication skills Team Player Detail Oriented Successful Goal driven Flexible Motivated Strong work ethic Reliable Multi-tasker Independent Self motivated
    13. 13. 1. 2. 3. Use “dead” words. Develop a strange Resume. Ramble on your Resume. Brad Cronkite
    14. 14. 1. 2. 3. Use “dead” words. Develop a strange Resume. Ramble on your Resume. Responsible for making and taking and raking and baking while snaking and breaking to fit some of the work and … Or • Bullet 1 • Bullet 2 • Bullet 3 • . • . • . • Bullet 19
    15. 15. 4. 5. 6. Leave out accomplishments. List selfish 0bjective. Develop a generic Resume. I would like a job where I can work and be employed and get some money and use my skills and be able to watch my kids and is close to home.
    16. 16. 7.List wrong dates and titles. 8.Spill your guts. I was fired! 9.List too much personal I like long walks information. on the beach 10.Rely on Spell Check. Eye can knot seam two spell very whale!
    17. 17. 1. Who Are You and How Do You Want to be Perceived? (Identify your career interests, goals and objectives.) ◦ Who are you: ◦ How do you want to be perceived:
    18. 18. 2. Sell It to Me…Don’t Tell It to Me ◦ If you “tell it,” you are simply stating facts. ◦ If you “sell it,” you promote it, advertise it, and draw attention to it. Tell It Strategy: Managed start-up of a new employee call center. Sell It Strategy: Directed team of 12 in successful start-up, staffing, policy/procedure development, budgeting, and operations design for new $1.4M call center.
    19. 19. Tell It Strategy: Coordinated all secretarial, clerical, and Administrative functions for large commodities export company. Sell It Strategy: Implemented a series of process improvements that reduced staffing requirements 20%, increased daily productivity 30%, and reduced billing errors 4% for large commodities export company. Full responsibility for all secretarial, clerical, and administrative functions.
    20. 20. 3. Use Keywords: ◦ Use keywords in your resume, in your cover letter and during an interview to communicate a specific message.  Keywords can be found in duties, experience and qualification sections of job announcements. • Keywords are a major component of the resume scanning process.  Incorporate keywords naturally into text within appropriate sections of resume.
    21. 21. 4. “Use the “Big” and Save the “Little” ◦ Focus on the “big” things – new programs, special projects, cost savings, and productivity. ◦ Give a good, broad-based picture of what you were responsible for and how well you did it. ◦ Save the “little” stuff – the details - for the interview.
    22. 22. 5. Make Your Resume “Interviewable” ◦ Make sure your resume leads the reader where you want to go and presents just the right organization, content, and appearance to stimulate a productive discussion.  Make good use of Strategy #4 (Use the “Big” and Save the “Little’) to invite further discussion about experiences.  Feature “selling point” prominently and not bury within resume.  Make sure resume is highly readable – plenty white space, adequate font size, and logical flow.
    23. 23. 6. Be Consistent: Put job titles, company names, and dates in the same place for each position. Make information easy to find by clearly defining different sections of your resume with large, highly visible headings.
    24. 24. 7. When you write a resume that focuses only on your job functions, it can be dry and uninteresting, and it will say very little about your unique activities and contributions. BEFORE: Responsible for all aspects of consumer lending at the branch level. AFTER: Processed and approved more than $30M in secured and unsecured consumer loans for Wachovia’s largest branch operation in Memphis, Tennessee. Achieved and maintained a less-than 2% write off for unrecoverable loans (18% less than the industry average).
    25. 25. We have already established that resume writing is sales. In this market it is imperative that you stay within the realm of reality. Do not push your skills outside the bounds of what is truthful. You do not want to be in a position where you have to defend something that you’ve written on your resume.
    26. 26. You are unique – there is only one individual with the specific combination of employment experience, qualifications, achievements, education and special skills that you have. To succeed, you must prepare a resume that is written to sell you and highlight your qualifications and your successes as they relate to your goals.
    27. 27.  Content is the text that goes into your resume. ◦ Content standards cover:     The writing style you should use, Items you should be sure to include, Items you should avoid including, and The order and format in which you list your qualifications.
    28. 28. Writing Style: Always write in the first person, dropping the word “I”. First Person Supervise operation, installation, inspections, testing, and repair of $2M of equipment. Third Person Mr. Davis supervises operation, installation, inspections, testing, and repair of $2M of equipment.
    29. 29.  Try Not to Use : ◦ “Responsible for” ◦ “Duties included” (These words create a passive tone and style. Use verbs to describe what you did.) BEFORE: Responsible for all marketing and special events for the store, including direct mailing, in-store fashion shows, and new-product introductions and promotions. AFTER: Orchestrated a series of marketing and special-event programs for Macy’s Reston, one of the company’s largest and most profitable operating locations. Managed direct-mail campaigns, in-store fashions, and new-product introductions and promotions.
    30. 30.    Chronological: Lists your work in reverse chronological order (starting with your current or most recent position). Functional: Deemphasizes the “where” and “when” of your career and instead groups similar experience, talents, and qualifications regardless of when they occurred. Combination/Hybrid: Lists both skills and chronology
    31. 31. Business Manager 2000 to 2010 Smith Ag Production Company, Garnerville, Arkansas Purchased run-down, debt-ridden farming operation and transformed it into a near showplace, honored as one of the best commercial Angus operations in southern Arkansas. Developed a far-reaching network throughout the agricultural industry and with leaders with state government, banking, and commercial lending. Hired, trained and supervised all employees. Managed budgets of $750K annually and more than $2M in operating lines of credit. Directed the sale/purchase of all commodities to support business operations. Advantages: Requires least amount of space on page. Brief, succinct, and to the point. Disadvantages: Achievements get lost in text of paragraph. They are not visually distinctive, nor do they stand alone to draw attention.
    32. 32. Business Manager 2000 to 2010 Smith Ag Production Company, Garnerville, Arkansas      Purchased run-down, debt-ridden farming operation and transformed it into a near showplace, honored as one of the best commercial Angus operations in southern Arkansas. Developed a far-reaching network throughout the agricultural industry and with leaders with state government, banking, and commercial lending. Hired, trained and supervised all employees. Managed budgets of $750K annually and more than $2M in operating lines of credit. Directed the sale/purchase of all commodities to support business operations. Advantages: Quick and easy to peruse Disadvantages: Responsibilities are lumped together, with everything given equal value. The achievements get lost and are not immediately recognizable.
    33. 33. Business Manager 2000 to 2010 Smith Ag Production Company, Garnerville, Arkansas Hired, trained, and supervised all employees. Managed budgets of $750K annually and more than $2M in operating lines of credit. Directed the sale/purchase of all commodities to support business operations.   Purchased run-down, debt-ridden farming operation and transformed it into a near showplace, honored as one of the best commercial Angus operations in southern Arkansas. Developed a far-reaching network throughout the agricultural industry and with leaders with state government, banking, and commercial lending. Advantages: Clearly presents overall responsibilities in introductory paragraph and then accentuates each achievement as a separate bullet. Disadvantages: May shine a glaring light on positions where accomplishments are less notable.
    34. 34. Presentation focuses on the way your resume looks. Typestyle Type Size Type Enhancements Page Length Paper Color Graphics Color White Space
    35. 35. Arial Book Antiqua Garamond Tahoma Trebuchet Arial Narrow Bookman Georgia Times New Roman Verdana Additionally, for headlines/emphasis Arial Black Impact Increasingly coming into use – now default on newer Windows PCs Calibri Cambria
    36. 36. Very readable in 9-point Verdana: Won the 2009 “Employee of the Year” award at Chrysler’s Indianapolis plant. Honored for innovative contributions to the design and manufacturability of the Zodiac product line. Difficult to read in too-small 9-point Gill Sans MT: Won the 2009 “Employee of the Year” award at Chrysler’s Indianapolis plant. Honored for innovative contributions to the design and manufacturability of the Zodiac product line. Concise and readable in 12-point Times New Roman: Training & Development consultant specializing in the design, development, and presentation of multimedia training programs for hourly workers, skilled labor, and craftsmen. A bit overwhelming in too-large 12-point Bookman Old Style: Training & Development consultant specializing in the design, development, and presentation of multimedia training programs for hourly workers, skilled labor, and craftsmen.
    37. 37. Bold, italics, underlining, and CAPITALIZATION are ideal to highlight certain words, phrases, achievements, projects, numbers, and other information to which you want to draw special attention. NOTE: Resumes intended for electronic transmission and computer scanning have specific restrictions on typestyle, type size and type enhancements.
    38. 38.     Extensive list of technical qualifications that are relevant to the position you are applying for. Extensive educational training and numerous credentials/certifications, all of which are important to include. Extensive list of special projects, task forces, and committees to include that are important to career objective. Extensive list of professional honors, awards and commendations.
    39. 39.     Paper Color: white, ivory, and light gray Graphics: Attractive and relevant Color: Tasteful and does not interfere with readability. White Space: Readability is everything!
    40. 40. The very final step, and the most critical, is the proofreading stage.  Must be well-written; visually pleasing; and free of errors.  Proofread a minimum of three times and have two other people proofread.
    41. 41. Your resume is a marketing tool written to sell YOU for your next opportunity! Now, let’s get to work.
    42. 42.      Contact Information (Name, Address, Telephone Number(s), Email Address Career Summary Professional Experience Education, Credentials, and Certifications The “Extras”
    43. 43. Lynn T. Cowles (Mr.) (Ms.) Quinn Hill Tzirina (Irene) Kahn Ndege “Nick” Vernon Rose M. Hill 618-256-8668 *
    44. 44. Various Titles: Career Summary Management Profile Career Achievements Professional Qualifications Career Highlights Professional Summary Career Synopsis Profile Executive Profile Summary Expertise Summary of Achievements Highlights of Experience Summary of Qualifications
    45. 45. Headline Format: INTERNATIONAL BUSINESS PROFESSIONAL Telecommunications Products, Solutions & technologies MBA, Executive Management, Harvard University Cornell University Executive Sales Leadership Paragraph Format: CAREER SUMMARY TRAINING & DEVELOPMENT PROFESSIONAL with proven expertise in the design and implementation of cost-effective staff training, e-learning, customer service, sales, management, and marketing programs. Recognized for innovation and creativity in designing real-world training programs that focus on development of core skills and competencies.
    47. 47. Challenge, Action and Results (CAR) Format: EXPERIENCE AND ACHIEVEMENTS Corporate Sales Manager DOLINVEST CORPORATION 2006 to Present Chicago, Illinois Challenge: Plan and execute a complete turnaround, revitalization, and return to profitability of nonperforming Chicago metro region for $20M specialty gifts manufacturer. Action: Revitalized relationships with more than 300 accounts, negotiated credit line to support corporate cash requirements, recruited talented staff and management teams, and launched a massive cost-reduction initiative. * Achieved/surpassed all turnaround objectives and returned operations to profitability in first year. * Won the company’s 2008 Leadership Achievement Award * Eliminated more than $2.8M in excess spending and reduced annual contractor fees by more than 30%. Results:
    48. 48. Academic Credentials Format: EDUCATION M.S., Counseling Psychology, University of Akron, 2001 B.S., Psychology, University of Miami, 1999 Highlights of Continuing Professional Education: • Organizational Management & Leadership, Ohio Leadership Association, 2008 • Industrial Relations, Purdue University, 2007 Licensed Clinical Psychologist, State of Ohio, 2001 to Present Licensed Recreational Therapist
    49. 49. Executive Education Format: EDUCATION Executive Leadership Program……………………………………………….STANFORD UNIVERSITY Executive Development Program……………………………………..NORTHWESTERN UNIVERSITY Master of Business Administration (MBA)…………HARVARD UNIVERSITY GRADUATE SCHOOL Bachelor of Science………………………………..…………………..UNIVERSITY OF PENNSYLVANIA
    50. 50. Possible Categories: Technology Skills and Qualifications Equipment Skills and Qualifications Honors and Awards Public Speaking Publications Teaching and Training Experience Committees and Task Forces Professional Affiliations
    51. 51.   Get It Down – Then Polish It Write Your Resume From The Bottom Up 1. Start with the easy things (Education, Technology, Professional Affiliations – those that require little thought.) 2. Write short job descriptions for older positions. 3. Write the job descriptions for your most recent positions. 4. Write your career summary. Include notable “extra” stuff in your career summary.
    52. 52. Cover Letter: A document that accompanies your resume and is used to highlight your specific skills, qualifications, competencies, achievements, and more that relate directly to the position for which you are applying.
    53. 53.  Four approaches: ◦ Traditional: Briefly state why you are writing ◦ Interest-Piquing: Start off with impressive information to grab immediate attention ◦ Drop Names: Let referral do the work. ◦ Who You Are: Important to communicate in every letter.
    54. 54.     Keep it brief. Get to the point. If you get stuck, move on to the rest of the letter and write introduction LAST. If no name is available, avoid meaningless openings (“Dear Sir or Madam”, “To Whom It May Concern”) – eliminate salutation and begin letter immediately after subject line.
    55. 55. Don’t’s    Don’t tell life story or entire career history. Don’t repeat items word-for-word from the resume. Don’t make paragraphs too long Do’s    Do summarize your strongest qualifications for position. Do include numbers and specific results. Do use paragraphs and/or bullets. Choose a style that best showcases the information you have to present.
    56. 56.    Write the cover letter as soon as you’ve finished writing the resume. The body is the most important part. Summarize achievements
    57. 57.    Be assertive yet polite Indicate follow-up Establish expectations for the next step Example: I’d like to explore the values I offer your organization. With a proven track record of strong performance in financial sales and service, I can deliver results to your company and your clients.
    58. 58. If the only prayer you ever say in your entire life is thank you, it will be enough. -Meister Eckhardt
    59. 59. This may be the most important document that is often overlooked. Used as a reminder to the hiring manager to contact you. Let’s the hiring manager know you are interested Should be done after every interview. Common courtesy
    60. 60. ◦ ◦ ◦ ◦ ◦ Use a Template Be brief Try to use a small Thank You card Use e-mail as last resort Should be sent within 24 hours
    61. 61. Your Name title Home Address Anywhere, State 12345    February 02, 2010 Jane Q. Public Acme Bottle Washers 123 Hip Hop Street Anywhere, State 11111   Dear <Salutations>,   Thank you for taking time out of your busy schedule, I look forward to…  Best Regards,  Your Name
    62. 62. Are you
    63. 63.   World’s largest professional networking site More than 200 million members in 200+ countries ◦ 74 million in US, 7 million in Canada ◦ More than half are outside North America  Used regularly by more than 90% of recruiters ◦ 7 billion searches conducted in 2012
    64. 64.         Is – a professional tool for networking Not – a social place to put every minute of your life Is – a free website Not – always free Is – a great place to document accomplishments Not – your resume rather a summary Is – effective when you have over 100 connections Not – as effective with fewer connections
    65. 65. Applying on the Web Ask Your Web Application Go on LinkedIn to connect with people you know. Meet friends who work at the company. Get names and information DO NOT Ask “How did you “Can you help get started at me get a job?” this company?” “Do you have any advice for my search?” “How do you like working here?” “Do you know the hiring manager in “this” department?” “Why is the company in peril?”
    66. 66. Title Keyword or Company Name Search
    67. 67. Job Resources / Skill Transfer
    68. 68. Search Sites 25 New sites for jobs specific to your field added each day
    69. 69.         Treating LinkedIn like Facebook Putting your entire resume on your profile Poor Grammar / Misspellings Half done profile Not looking professional (picture / words on blogs) Pestering people Being shy Trying to connect to people not affiliated in a group without being introduced
    70. 70. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. E E D T T E T E B C (sort of a trick question because we have already established that “it depends” on your situation. The rule of thumb is 1-2 pages.)
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.