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  • Key Takeaways:True ECM in the Cloud is Possible & Security Concerns can be overcome with an aligned information classification and cloud adoption strategy (model + storage).Information control and classification (Governance) is core to successfully adopt cloud technology for ECM and can speed time-to-value.Hosted Private Clouds can offer the best approach to balancing corporate controls for information while leveraging the maximum benefits the cloud brings. Hybrid is a given and should be aligned to your information governance strategy is good and you are likely doing it already.
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  • Information Governance in a cloudy worldLeadership council for information advantage.com

Charting a path to the cloud final Presentation Transcript

  • 1. Charting a Path to "Instant-on" Business Value with an ECM Cloud Strategy
    Scott Clinton
    Director, Enterprise Content Management
    EMC Corporation
  • 2. The Promise of the Cloud
    Speed time to value
    Deploy services only when and wherethey are needed
    Scale rapidly up and down
    Generate efficiencies and cost savings
  • 3. Is Enterprise Content Management in the Cloud Plausible?
    Information Security is the top business concern and Barrier for cloud adoption
    Source: IDC Enterprise Panel,2010
  • 4. Cloud Services Market Today
    Cloud Computing Services to Grow to $44B by 2013
    - IDC 2010
    DataCenterDecisions Survey 2010
    Only 10% of Enterprises have adopted cloud-based solutions Today
    Plan to increase adoption by over 50% in next 12 months
    38% Name information security as the #1 concern and inhibitor for adoption
    Source : IDC 966 – Optimizing applications in the cloud 2010
    Source : SearchDataCenter – Optimizing applications in the cloud 2010
  • 5. So What’s The Concern About?
    Where is it stored?
    How is it stored?
    Who can access it?
    Can I be sure it’s there when I need it?
    Can I get it back?
    Who handles Compliance?
  • 6. Value of Information Directly Impacts Cloud Adoption
    Initial Adoption of Cloud Content Management
    Our Focus Today : Enterprise Core Content
    Ad-Hoc Content and Documents
    Managed and Controlled
    Web Content Management
    High- Value
    Low
    Medium
  • 7. Turn the Plausible into the PossibleCharting a Path for Your Organization
    Business priorities
    Access value chain
    Information control and classification
    Align cloud delivery options
    Compliance ownership and roles
    Ongoing governance
  • 8. Getting Grounded in the CloudWhere Does ECM Play?
    SaaS
    • CAPTURE
    • 9. COLLABORATE/SOCIAL
    • 10. COMMUNICATIONS
    • 11. CONTENT APPLICATIONS
    SOFTWARE AS A SERVICE
    PaaS
    • CONTENT MANAGEMENT SERVICES
    • 12. WEB CONTENT MANAGEMENT
    PLATFORM AS A SERVICE
    IaaS
    INFRASTRUCTURE AS A SERVICE
  • 13. Getting Grounded in the CloudInformation Storage , Security and Tenancy
    Virtualization Platform
    Shared Infrastructure
    Logical
    Physical
    Virtual
    Dedicated Stack
    Full Data Isolation
    Ex: Hosting Provider/IT
    Shared System and DB
    Partial Data Separation
    Shared Application
    Ex: Public Cloud/SaaS
    Shared Infrastructure
    Full Data Isolation
    Application Shared/Dedicated
    Ex: Virtualized IT/ SP
  • 14. Getting Grounded in the CloudCloud Delivery Models and Characteristics
    Access
    Behind Corp Firewall
    VPN / Extension of WAN
    User Log-in
    Security
    Streamlined OPEX
    Avoided CAPEX
    Shared
    Application Services
    Virtual Data and App
    Virtual Data and App
    Application/Data/OS
    Shared Infrastructure
    HW/STOR/NET Stack
    HW/STOR/NET Stack
    HW/STOR/NET Stack
  • 15. Hybrid Models are Common Today
    Customer Transactional Data
    CRM
    Opportunity Tracking and coordination
    Financial Systems
  • 16. Hybrid Models - Based on Acceptable Risk
    Confidentiality Compliance
    High-value data
    Time to Business Value
    Deployment Flexibility
    Acceptable Risk
    Customer Transactional Data
    CRM
    Opportunity Tracking and coordination
    Financial Systems
  • 17. What’s Driving Hybrid Model Adoption
    Need to integrate corporate and cloud application information
    Regional office support with minimal infrastructure investments
    Information privacy and regulatory compliance
    Company’s information management maturity
  • 18. Aligning Business Priorities and Capabilities
    Organizational
    Capabilities
    Traditional Data Center
    • Infrastructure Knowledge
    • 19. Capacity
    • 20. Business Discipline
    • 21. Regional Coverage
    Private Cloud
    Hybrid
    Private Hosted Cloud
    Public
    Cloud
    Time to Value
    • New Capabilities
    • 22. Cost Savings
    • 23. Capability Optimization
  • Defining The Access Value Chain
    Implications
    Mobile Employees
    Corporate Employees
    Access Requirements
    Information Classification
    Partners
    Existing Security Controls
    Regional / Divisional
    Offices
    Customers
  • 24. Content Value and Role is a Key Driver
    ex: Web
    ex: High -Value
    ex: Ad-Hoc
    Privacy
    Access
    Risk
    Control
  • 25. Information Control and Classification Plan
    ClassificationProcess
    Privacy
    Access
    Risk
    Control
    Public , Ad-doc
    Controlled
    Controlled and Confidential
  • 26. Information Governance Checklist
    Access to information for e-discovery
    Enforcement of retention periods
    Preservation of metadata
    Availability and appropriate handling of information during provider acquisitions or divestitures
    Exportability and portability of information
    Adherence to standards
    Audit of provider
    Review of provider policies and documentation
  • 27. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Business Objectives
    Access Value Chain
    Information Classification
    Cloud Delivery Model
    How’d you get over there?
    One Cloud at a time.
  • 28. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Business Objectives
    Business Objectives
    Cloud Delivery Model
    Access Value Chain
    Information Classification
    New operations established in Dubai and Nanjing
    Need to get operational within a month
    New design engineering in Dubai
    Constraints:
    No data-center capabilities in country
    Privacy laws limit sharing of personal identifiable information across borders
    How’d you get over there?
    One Cloud at a time.
    Private Cloud
    Private Hosted
  • 29. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Access Value Chain
    Access Value Chain
    Information Classification
    Business Objectives
    Cloud Delivery Model
    Plant operations across Dallas, Dubai and Nanjing
    Corp design engineers
    Dallas and Dubai
    Local supply-chain partners
    Dallas, Dubai and Nanjing
    Management
    Dallas, Dubai and Nanjing
    Finance
    Dallas
    Private Hosted
    How’d you get over there?
    One Cloud at a time.
    Private Hosted
  • 30. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Information Classification
    Business Objectives
    Access Value Chain
    Information Classification
    Cloud Delivery Model
    Leverage existing corporate governance policies
    Create Classification taskforce
    Classification Hierarchy
    Public/Ad-hoc – (Dallas, Dubai, Nanjing)
    - Team planning a operational documents
    Controlled (Dallas, Dubai, and Nanjing)
    - Manufacturing instructions
    - Supplier specifications
    Controlled and Confidential (Dallas & Dubai)
    - Design Documents
    - Financials
    How’d you get over there?
    One Cloud at a time.
  • 31. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Hybrid Approach
    Business Objectives
    Access Value Chain
    Information Classification
    Cloud Delivery Model
    Private Hosted
    How’d you get over there?
    One Cloud at a time.
    Nanjing
    Private Cloud
    Corporate Data Center
    Private Hosted
    Dubai
  • 32. Scenario : ABC Company
    Company Profile: Manufacturing company adding new operations and partnership as part
    of core product development. Has existing controlled system for design and IP documents.
    Business Objectives
    Access Value Chain
    Information Classification
    Cloud Delivery Model
    How’d you get over there?
    One Cloud at a time.
    Result
    Classification ensured the cloud approach was aligned to risk levels
    Private Hosted approach ensured security of key classified assets
  • 33. EMC is Enabling the Possible
    Cloud Centers
    IIG Applications
    How’d you get over there?
    One Cloud at a time.
    Strategic Alliance
  • 34. Is Enterprise Content Management in the Cloud Plausible?
    Yes .. Information security is a consideration, Not a barrier
    Information Control and Classification are Critical
    Hosted Private Clouds can balance value and security
    Hybrid Approach Can Speed Adoption
  • 35. Resources
    Leadership Council for Information Advantage
    http://www.councilforinformationadvantage.com
    “The cloud is the new frontier of efficiency. You can either take a wait and see view or develop a strategy to lead the charge. In the financial services industry, we spend 10 to 12 percent of our net revenue on technology, so there’s a lot at stake. We need to keep making our operations and technology more efficient. We can’t afford to wait.”
    —Guy Chiarello, JPMorgan Chase
  • 36. Q&A
    Scott Clinton
    Scott.clinton@emc.com
    Director, Enterprise Content Management