Springtime for Publishers?

Spring 2

A Fad? 3http://www.flickr.com/photos/toastkid/5172547797/

New Rules 4http://www.flickr.com/photos/cynthia_/7008786615/

A New Universe 5http://commons.wikimedia.org/wiki/File:The.Matrix.glmatrix.2.png

There Are Many Copies 6 http://www.flickr.com/photos/kk/18112585/

Digital Just Means Numbers 7

Network 8http://www.flickr.com/photos/sjcockell/3251147920/

Machine Readable 9http://www.flickr.com/photos/lisovy/4678126767/

Discovery 10

Rapid Growth & Rapid Change 11http://commons.wikimedia.org/wiki/File:Facebook_popularity.PNG

Nov. 20, 1961 – Rock and Roll is Dying 12

Consequences 13http://en.wikipedia.org/wiki/File:Vesta_from_Dawn,_July_17.jpg

Consequences (2)• End of record stores (but not music)• End of video stores• End of book stores• End of film developers• End of physical money• Re-examination of any content communications system • Enormous challenges for academic libraries • Enormous challenges for scholarly communication • Enormous challenges for universities 14

What Can You Do? 15http://www.flickr.com/photos/ramkarthik/4022566308/

Web 1.0, Web 2.0, Web 3.0• Each of these has a different “reader”; know your audience(s) 16

Be on the web and be OF the web• Have great content• Know how to structure it behind the scenes 18

Social Life 19

Social Life (2) 20

Social Life (3)• Just write about what you are doing, and have conversations about it.• Remember it’s about community. 21

Linked Data 22

Analytics 23

Analytics (2) 24

Analytics (3) 25

Unique Identifiers 26http://www.flickr.com/photos/87106931@N00/4631356861/

Raw Data 27

New Channels• Audio• Video• Graphics (Visualization) 28

Eppur si muove• All of the previous items are basically about details of presenting content within the existing system• Yet a deeper revolution is afoot 30

Break the System to Understand It• What appeared to be a single integrated system actually has many individual components. Each one of them is being re- examined in the new digital ecosystem. • registration, certification, awareness, archiving and rewarding 31

Awareness: Open Accesshttp://www.flickr.com/photos/communityfriend/2342578485/ 32

Open Access (2)• http://thecostofknowledge.com/ 11,896• We The People petition 18,257• US Federal Research Public Access Act• (Harvard) Faculty Advisory Council Memorandum on Journal Pricing • “Consider submitting articles to open-access journals, or to ones that have reasonable, sustainable subscription costs; move prestige to open access” 33

Open Access (3)• “I realise this move to open access presents a challenge and opportunity for your industry, as you have historically received funding by charging for access to a publication. Nevertheless that funding model is surely going to have to change…. To try to preserve the old model is the wrong battle to fight.” 34

Certification: Peer Review• Pre-review• Traditional review• Post-review 35

Archiving: Data Curation & Data Repositories• Opportunity particularly for scholarly societies (and their associated publishing arms) to be the repository of record for data in their discipline, and to set the data standards 36

Rewarding: Impact Factor; Alternative Metrics• Impact Factor becoming less... Impactful• Many alternative metrics, including article- level metrics • #altmetrics • http://article-level-metrics.plos.org/ 37

What Can You Do? (2) 38http://www.flickr.com/photos/ramkarthik/4022566308/

Monitoring: Blogs to Read• LSE Impact Blog• T. Scott Plutchak• Scholarly Kitchen• Science in the Open• Michael Neilsen 39

Monitoring: Journals to Watch• PLoS • PLoS ONE• eLife • “We commit to serving authors and advancing careers in science. At eLife, Publishing is just the beginning.”• PeerJ • “The $99 Sustainable Model” 40

Be Small• Small is good• Agility• Experimentation 41

Be Big• Open Source• Off-the-shelf software (COTS)• “The Cloud” 42

Summary• Fundamental change due to properties of the digital environment – impacting all of our culture• Need to understand audience: both machines and humans• Many basic steps in order to be a healthy part of the digital ecosystem• Disruption of each aspect of scholarly communication• Monitor the ongoing experiments• Opportunities for adaptive organisations 43

Springtime for Publishers?

by Richard Akerman

Accessibility

Categories

Upload Details

Usage Rights

Statistics