How To Win Projects and Influence Budgets

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    How To Win Projects and Influence Budgets - Presentation Transcript

    1. How To Win Projects and Influence Budgets daniel schutzsmith
    2. Presentation Slides & Worksheets: http://wv.graphicdefine.org
    3. What do Clients want?
    4. • Style
    5. • Style • Creativity
    6. • Style • Creativity • Experience
    7. • Style • Creativity • Experience • Attention to detail
    8. • Style • Creativity • Experience • Attention to detail • Speed
    9. • Style • Creativity • Experience • Attention to detail • Speed • Chemistry
    10. What is an Ideal Client?
    11. • Good fit
    12. • Good fit • Few negotiations
    13. • Good fit • Few negotiations • Appreciate You
    14. • Good fit • Few negotiations • Appreciate You • Trust your opinion
    15. • Good fit • Few negotiations • Appreciate You • Trust your opinion • You enjoy them
    16. • Good fit • Few negotiations • Appreciate You • Trust your opinion • You enjoy them • Profitable
    17. What’s Your Real Product?
    18. Hint: It is not your skills!
    19. It is: The thought response that you give clients.
    20. Humor
    21. Peace of Mind
    22. Attention to Detail
    23. Target Clients
    24. Define who your clients are first, and then go get’em.
    25. • list the industries you like
    26. • list the industries you like • define ideal traits
    27. • list the industries you like • defineideal traits • make a targeted list
    28. WORKSHEET: Client Wish List
    29. Courting The Client
    30. Set Expectations + Define Objectives
    31. One Channel of Communication
    32. Keep Consistent Communication
    33. Be Honest
    34. Sup Imp er ort ant ! Under Promise
    35. Lik e fo Rea r lz! Over Deliver
    36. The Quality Triangle
    37. Scope
    38. Time
    39. Cost
    40. Build Relationships
    41. Invite Clients to Your House
    42. Make Friends with EVERYONE
    43. Be Positive
    44. Remove the Bullshit
    45. Listen More Than You Talk
    46. No Sales Speak
    47. Listen to Feedback
    48. Be Humble
    49. Have Fun
    50. Get Your Name Out There
    51. Leave Behinds
    52. Blog
    53. Give Away Your Secrets
    54. Blog
    55. Build a Web App
    56. Give Away Your Work
    57. Start a Conversation
    58. Make Friends With Journalists
    59. Write an Article
    60. Help a Reporter Out
    61. Use Press Releases
    62. Use Social Networking
    63. Implementing the Personality Social Network Profiles
    64. Implementing the Personality Social Network Profiles
    65. Show the Personalities
    66. Email
    67. Start an E-zine
    68. Implementing the Personality E-zine
    69. Track the Conversation
    70. Implementing the Personality Comments
    71. Read These Books!
    72. How to Win Friends & Influence People
    73. Never Eat Alone
    74. Little Red Book of Sales
    75. Rich Dad, Poor Dad
    76. Presentation Slides & Worksheets: http://wv.graphicdefine.org
    SlideShare Zeitgeist 2009

    + Daniel SchutzsmithDaniel Schutzsmith Nominate

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