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Fifteen minutes is all it takes to turn a boring customer appointment into a well-informed, highly-relevant, personal conversation.
What separates great sellers from the pack is their deep knowledge of a customer’s business. The trick for any salesperson - regardless of tenure & industry - is finding the time necessary to learn about a customer, and using those insights to create impactful sales calls.
Here are three easy ways to use social media to learn about customers while saving time - by bringing timely information right to you, so you don’t need to hunt for it.