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                  <span class="slideshow-title" style="font-size:14px;">Decoding Generations & Cultural Narrative 1</span><br />
                  From: <a href="http://www.slideshare.net/scenariodna" class="slideshow-author">scenariodna</a>,
                  <span class="ago">4 months ago</span><br /><br />
                  <div class="slideshow-embed"><div style="width:425px;text-align:left" id="__ss_499460"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/scenariodna/decoding-generations-cultural-narratifve-1?type=powerpoint" title="Decoding Generations & Cultural Narrative 1">Decoding Generations & Cultural Narrative 1</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=decodinggenerationspart1-1215194083402926-9&stripped_title=decoding-generations-cultural-narratifve-1" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=decodinggenerationspart1-1215194083402926-9&stripped_title=decoding-generations-cultural-narratifve-1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/scenariodna/decoding-generations-cultural-narratifve-1?type=powerpoint" title="View Decoding Generations & Cultural Narrative 1 on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own.</div></div></div><br /><br />
                  <div class="slideshow-description">A lecture originally presented as part of my Analyzing Trends class at Parsons.  Represented to scenarioDNA clients.</div><br /><br />
                  <a href="http://www.slideshare.net/scenariodna/decoding-generations-cultural-narratifve-1" class="slideshow-link">SlideShare Link</a>
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Decoding Generations & Cultural Narrative 1

From scenariodna, 4 months ago Add as contact

A lecture originally presented as part of my Analyzing Trends class at Parsons. Represented to scenarioDNA clients.

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Slide 1:Decoding Generations & Cultural Narrative THE CONSUMER INSIGHTS THINK TANK
Slide 2:Understanding To know where people are Generations today, focus on their generation, not their age. Getting a clear picture on what contrasts and unites generations helps track how trends manifest as part of the cultural narrative GI Silent Baby Gen X Gen Y Generation Generation Boomers 1901-1924 1925-1945 1945-1964 1965-1981 1981-2001 Industrial Era Mass Media Era Micro Market Era Manufacturing WW2 Interstate Highways

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