THE NEW CAREER ECONOMY® GERRI SEFI SELF-EMPLOYMENT COACH
Canadian workers face job uncertainty The job market is changing. The time to explore your options Is NOW
OUR PRESENT ECONOMY
Recession: Defined as two consecutive quarters of decline in real GDP
1929 – recession lasted 22 months
Aftermath of 9/11 – almost 12 months.
Second recession in a decade
started in December of 2007
36 months later - is it over?
Is it really still a recession or is it a jobless recovery?
NATIONAL UNEMPLOYMENT RATE PREVIOUS YEAR DEC 2009 PREVIOUS NOV. 2010 CURRENT DATA DEC. 2010 Unemployment 8.5% 7.6% 7.6% Employment 61.4% 61.8% 61.8% Labour force size 18,439,100 18,654,800 18,674,000 Net jobs gained (from prev. period) (2,600) 15,200 22,000 SOURCE: Statistics Canada , Labour Force Survey *seasonally adjusted
“ I NEVER THOUGHT IT WOULD HAPPEN TO ME”
The length of time to find new employment has grown.
Competition is fierce – the rise of social media an networking events is evidence that everyone is trying to find an “edge”.
WHO GETS HIT THE HARDEST?
Good News : In a typical economy, unemployment rate for people with college degrees is approximately half for those with no degree.
Bad News : This economy is anything but typical.
In fact, senior executives are among the hardest hit.
WHO HAS CONTROL OVER YOUR FUTURE? There could be a storm on your horizon Increasing consumer debt Longer work, less money Company downsizing Enormous corporate bankruptcies Lengthy lay-offs Massive pension deficits The elimination of benefits Old Age Security insolvency
STILL HAVE FAITH IN CORPORATE CANADA ?
There is a dramatic increase in the
rise of out-sourced service centres =
visible loss of jobs.
Pension plans are under-funded – if you even had a pension plan.
The near collapse of the stock market last year left corporate pension plans underfunded by billions of dollars.
Eroding confidence in corporate
“ Careers” in the New Career Economy ® ?
The lifetime of a typical New Career Economy employee:
6 to 8 job changes
at least 3 changes in profession
DENIAL WON’T CHANGE YOUR FUTURE
THE QUEST FOR THE GOOD LIFE
EVERYONE WANTS TO STEER THEIR OWN SHIP
Know your OPTIONS!
Break free from the traditional employer- employee relationship
Learn what successful people are doing
Successful people DO steer their own ship
IS IT TIME TO WORK FOR THE PERFECT EMPLOYER … YOU!
Successful people work to build their own future, not someone else’s
What are your options for self-sufficiency?
SO IS SMALL BUSINESS THE ANSWER?
97% of businesses in Canada are classified as “small”.
Small businesses contribute nearly 43% to Canada’s economic output.
75% of small businesses employ fewer than 5 people.
59% of small business owners are men – 41% are women.
GOING TO ALONE = LOWER COST/HIGHER RISK
A marketable product or service
Expertise to manage a business alone.
Vision and an executable, sustainable business plan
Cash and/or access to a friendly bank
The ability to take unquantifiable risk
Relationships and Good Luck
Why most independently-owned small businesses don’t work
Knowing how to bake a pie does not guarantee you success in owning a bakery.
Common belief says “do what you know and love and you will be successful”
Can you be an expert in every aspect of your business?
The alternative to going it alone: find a TEAM to support you
Millionaires are "team-made"
A good team ill include the following:
Mentors who act as coaches
Like-minded, supportive, wealth builders and visionaries
FRANCHISING – DID YOU KNOW?
Franchises account for 40% of all retail sales (*Walmart is not a franchise*)
There are 78,000+ franchises in Canada
Franchising employees over 1M Canadians
Franchising accounts for 10%+ of the gross Domestic Product
Franchising accounts for 1 out of every 5 dollars spent by consumers in goods and services
On a per capita basis, Canada is the most franchised country in the world
GOALS – NEEDS - EXPECTATIONS
Four crucial steps:
Define your goals
Map your course
Build a winning team
Explore your options
And work with a coach who will be your guide and cheerleader
The New Career Economy is upon us.
We can no longer just look the other way
You owe it to yourself to explore your options – TODAY!
How to find the right business? Speak with me, Gerri Sefi, about you options and career transition.
We’ve helped thousands of people find the right opportunity with our coaching, support, experience and relationships with franchisors.