On earning respect and doing what we love - Interaction South America 2013
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On earning respect and doing what we love - Interaction South America 2013

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Our career and our professional relationships are a design problem that we can solve with a design process. ...

Our career and our professional relationships are a design problem that we can solve with a design process.

How can we designers get the professional respect we want? This talk explores several topics and models that can help not only you, but the design community as well, along the way.

- (Very brief) history of IxDA
- The respect ladder: Respect the discipline, Colleague’s respect, Cross-functional respect, Management respect, Sponsors respect, Universal respect.
- The levels of the respect ladder: Professionalism, leadership, entrepreneurship.

Professionalism:
1. Acceptance criteria
2. Professional, effective communication
3. Planning and management
4. Don’t get attached to decisions & results

Leadership:
1. Speak the language
2. Keeping problems out of the relationship
3. Responsibility and the art of saying “no”
4. Dealing with difficult people

Entrepreneurship:
1. Establishing a vision
2. Establishing client and offer
3. Management styles
4. The cycle of interaction with clients

Designing our career:
- Our career and and our life as a design problem
- Individual efforts and collective efforts
- What conversations do we need to have between us?

Join your IxDA local group or apply to start one at ixda.org/local !

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    On earning respect and doing what we love - Interaction South America 2013 On earning respect and doing what we love - Interaction South America 2013 Presentation Transcript

    • Interaction14 Interaction South America 2013 UX2013 On earning respect and doing what we love Design professionalism, leadership, entrepreneurship Santiago Bustelo MEMBER IxDA Latin America Regional Coordinator Design Director, Keikendo @sbustelo
    • Professional respect
    • “ It’s time we got respect. Bruce Tognazzini, 2003
    • MEMBER
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline
    • The respect staircase José Allona ↗ Universal respect ↗ Sponsors respect ↗ Management respect ↗ Cross-functional respect ↗ Colleague’s respect ↗ Respect the discipline Entrepreneurship: bringing something new to the world Leadership: achieving results with others Professionalism
    • Professionalism from dealing with artifacts, to dealing with people
    • 1. Acceptance criteria Technical Professional
    • 2. Professional, effective communication LISTEN Understand Empathize FEELINGS INFORMATION Explain Express SPEAK
    • 3. Planning and management SCOPE Quality COST SCHEDULE
    • 4. Don’t get attached to decisions & results
    • Leadership achieving results with others
    • 1. Speak the language Stakeholder Sponsor Analyst UX Specialist Domain leader User voice Final user UX Designer Specify UX objectives & requirements Create user support & training materials User model Developer Understand & specify context of use UX Goal User support & training document Tasks model Design UX UX Concept Tester UX Tester Review UX design Provide user support & training Design Interaction components Prototype Storyboard Prepare usability testing User flow Conduct usability testing Andrés Rodríguez: OpenUP/MMU-ISO
    • 2. Keeping problems out of the relationship
    • 2. Keeping problems out of the relationship
    • 3. Responsibility and the art of saying “no” 1. Yes 2. No 3. Yes William Ury: The Power of a Positive No
    • 4. Dealing with difficult people TASK FOCUS Get it done Get it right Normal zone PASSIVE Get along AGGRESSIVE Get appreciated PEOPLE FOCUS Rick Brinkman & Rick Kirschner: Dealing with Difficult People
    • Entrepreneurship bring something new to the world
    • 1. Establishing a vision The world we want – The world we have The work ahead
    • 2. Establishing client and offer how what who
    • 3. Management styles Command and Control Econ 101 Identity Management Joel Spolsky: Three Management Methods
    • 4. The cycle of interaction with clients 1. Offer 4. Prepare Client Supplier Client’s interests 3. Assurance 2. Realization Juan Carlos Lucas - Hacer Historia
    • Designing our career
    • Ideas LEARN BUILD Data Product MEASURE
    • Individual efforts Collective efforts
    • ixda.org/local
    • Thank you! On earning respect and doing what we love: Design professionalism, leadership, entrepreneurship MEMBER Santiago Bustelo IxDA Latin America Regional Coordinator Design Director, Keikendo
    • Illustrations: Webalys User Interface Design Framework Military Rank designed by Kon Issara from The Noun Project Handshake designed by Nicholas Menghini from The Noun Project Stop designed by Marcio Duarte from The Noun Project Stopwatch designed by Lemon Liu from The Noun Project Money designed by Rob Gill from The Noun Project