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When Silicon Valley went Hollywood
 

When Silicon Valley went Hollywood

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    When Silicon Valley went Hollywood When Silicon Valley went Hollywood Presentation Transcript

    • “I found it slightly disrespectfulhim going through the pitch deckand making his own judgments”
    • “I found it slightly disrespectfulhim going through the pitch deckand making his own judgments” WTF Is Going On?
    • When Silicon Valley Went Hollywood And What It Means For You
    • HollywoodThe Other California Industry Cluster
    • Industry Cluster A geographic concentration ofinterconnected businesses, suppliers and associated companies and institutions in a single field
    • Nickelodeons1905 - Movies Go to the Masses Product consumed by millions
    • Movie Studios Thomas Edison in New York• Formed a Patent monopoly for movie cameras and film
    • Hollywood – Escape From New York • Escape patent trolls/get great scenery • Become “the cluster” for film making
    • Narrative and Stars1910 – Star Envy and Stories • Actors no longer anonymous • Became a brand
    • Hollywood – Gossip
    • Hollywood – Hangers On• Pr agents/publicists • Kids of the famous• Damage control pr, lawyers • Dog walkers to get out of jail • Assistants, assistants of• Party planners/brokers assistants• Lawyers • Old kid stars out of work• Parents, boyhood friends • Guild employees• Ex pro players/security • Journalists/bloggers• Personal manager/handlers • Failed models who tried• Body trainers become actors• Rich kids investing • "C" list actors, radio personalities
    • So What?
    • Technology – Defense and Silicon Of interest to other technologists
    • Silicon Valley Culture Wins• Escape east coast culture/get great scenery• Become “the cluster” for technology innovation
    • From Technology toComputer Products• Consumed by tens of millions•Loved by a tech niche• A tool for others
    • From Computer Products to Consumer Product • Consumed by hundreds of millions • Understood by everyone
    • Narrative and StarsStar Envy and Stories• CEO’s no longer anonymous• Became a brand
    • So What? Our Time as Industry ofjust Hard Workers is Over
    • Silicon Valley – Another Industry with a “Star Ecosystem”• Gossip press• Gatekeepers• Herd effect in products• Fad investing• Poseurs• Hangers-on• Auteurs• Hard workers
    • Valley Gossip
    • Why Do It?• Ego• Ego• Ego• Vanity Metrics• Attract talent• Get funding• Drive customer demand
    • Silicon Valley – No Longer Just “Those Who Do”• Founders with “Ideas” • Rich kids investing• MBA’s who just need • Wanna-be Angels & VC’s coders • Family of the famous• PR agencies • Gossip bloggers• Party planners • Conference junkies• Lawyers • Real Estate agents• Patent Trolls • Parents, boyhood friends
    • Don’t Get Distracted by the Noise• Build a great product• Find customers who grab it out your hand• Build something really big
    • Summary• We’ve gone from technical obscurity to Hollywood• Ecosystem now has more unproductive people• They think your job is easy• Recognize and Avoid them• Build something amazing