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TexConeTM
                          Solving problems of ice formation




Prof. Mool C. Gupta - Principal Investigator
Mr. Paul O. Caffrey - Entrepreneur Lead
Mr. Martin O. Skelly - I-Corps Mentor


                                                              1
1. Production   1. Durability   Eliminate ice   Personal        Aviation
2. Testing      2. Adhesion     Build-up        Interaction     Experimental
                Marketing                       Immediate       General
Plastic         Environmental                   24*7            Commercial
Replicators     Biz Com                         Attention
Aircraft                                                        NASA
Manufactures
DOD
                IP                               Direct Sales
Industrial
                Marketing &
Contacts
                Sales
                People



Raw Materials 60$/500g                   Sale of coating
People                                   Repair
Marketing & Sales                        Warranty Sales
                                         Service Contract
Distribution Channel
                                         Aircraft
Materials                                Manufacturer
supplier

                           TexCone
                           Corporation

            Microtexture
                                         Aircraft users
            stamper
                                         & builder
Getting Out
Calls Overview – 4/7
General – Cirrus Aviation - Garrett Homan
Experimental Aircraft Builders - Greg Morton
Competition/Partner - Superhydrophobiccoating.com

Future:
Scheduled discussions with David Stocker and Greg Morton
Need to talk to more Pilots, General Aviation
Follow up calls with NASA, Boeing (Info for NDA),
     Superhydrophobc.com (Panos).




                                                           4
Call Details
Cirrus Aircraft – Garrett Homan – Mechanical Systems Engineer

•Cirrus has worked on Anti Icing and coatings but didn’t find a
suitable solution - Need ICING tunnel data.
•Extremely interested – Proof of function, long term durability,
field experience….months or years
•Application & Re-Application, Maintenance & cost
•2”x >2” samples, Rent Icing Tunnel -> Test on Antenna-
Unheated
•Dust Sand Bugs -> Durability
•Price ~$50K – 10% Cost of Aircraft!!!




                                                               5
Call Details
Owner/Pilot – John Burr – Senior Systems Engineer

•Cessna 172 owner
•Carry’s his own gas on to the airfield
•What would he be willing to pay? $500
•Same issues as others - Dirability




                                                    6
Call Details
Superhydrophobiccoating.com– Dr. Panagiotis Manoudis – founder

• He did his Ph.D research on superhydrophobic coatings for
  monuments/statues said he would send us papers.

•   He is not aware of anything suitably durable for aviation.
•   Who else has products (who are our competitors)
•   Various producers of liquids to apply - from Japan
•   Superhydrophobic Paint from Germany
•   Need to specialize the coating for each application.
•   He heats his polymer to create texture.
•   We might have opportunity to collaborate, maybe distribute.


                                                              7
Follow up Work
• NASA – Glenn – Ice Formation Tunnel
  $3000-4000 Ice testing
• NASA – Langley – Low temp tunnel
  $1000 low temp durability testing
  Aerodynamic properties of
    microtextured surface
• Send presentation to Boeing
• Apex Wind – alternate path
                                        8
Market Size Update
Aviation Industry
• General Aviation
  •   2276 Units 2009 (fleet 22000)
  •   New $2000/Plane - $4.5M
  •   Fleet $40MM
  •   New $40000/Plane - $90MM
  •   Fleet $850MM



                                      9
Archetype/Persona – Experimental Aircraft Builder

   •   Salary $80K+
   •   Engineer or Doctor
   •   Particular
   •   Very Technical
   •   Decision Makers




                                             10
Conclusion
• Value Proposition
   – There is still a Market for this.
   – Cirrus was very interested.
• Customer Segments
   – Experimental Aircraft Manufactures
   – Potential for distributing
• What next
   – Talk to more contacts - 2 calls scheduled




                                                 11

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Tex cone lecture 5 cust relationships

  • 1. TexConeTM Solving problems of ice formation Prof. Mool C. Gupta - Principal Investigator Mr. Paul O. Caffrey - Entrepreneur Lead Mr. Martin O. Skelly - I-Corps Mentor 1
  • 2. 1. Production 1. Durability Eliminate ice Personal Aviation 2. Testing 2. Adhesion Build-up Interaction Experimental Marketing Immediate General Plastic Environmental 24*7 Commercial Replicators Biz Com Attention Aircraft NASA Manufactures DOD IP Direct Sales Industrial Marketing & Contacts Sales People Raw Materials 60$/500g Sale of coating People Repair Marketing & Sales Warranty Sales Service Contract
  • 3. Distribution Channel Aircraft Materials Manufacturer supplier TexCone Corporation Microtexture Aircraft users stamper & builder
  • 4. Getting Out Calls Overview – 4/7 General – Cirrus Aviation - Garrett Homan Experimental Aircraft Builders - Greg Morton Competition/Partner - Superhydrophobiccoating.com Future: Scheduled discussions with David Stocker and Greg Morton Need to talk to more Pilots, General Aviation Follow up calls with NASA, Boeing (Info for NDA), Superhydrophobc.com (Panos). 4
  • 5. Call Details Cirrus Aircraft – Garrett Homan – Mechanical Systems Engineer •Cirrus has worked on Anti Icing and coatings but didn’t find a suitable solution - Need ICING tunnel data. •Extremely interested – Proof of function, long term durability, field experience….months or years •Application & Re-Application, Maintenance & cost •2”x >2” samples, Rent Icing Tunnel -> Test on Antenna- Unheated •Dust Sand Bugs -> Durability •Price ~$50K – 10% Cost of Aircraft!!! 5
  • 6. Call Details Owner/Pilot – John Burr – Senior Systems Engineer •Cessna 172 owner •Carry’s his own gas on to the airfield •What would he be willing to pay? $500 •Same issues as others - Dirability 6
  • 7. Call Details Superhydrophobiccoating.com– Dr. Panagiotis Manoudis – founder • He did his Ph.D research on superhydrophobic coatings for monuments/statues said he would send us papers. • He is not aware of anything suitably durable for aviation. • Who else has products (who are our competitors) • Various producers of liquids to apply - from Japan • Superhydrophobic Paint from Germany • Need to specialize the coating for each application. • He heats his polymer to create texture. • We might have opportunity to collaborate, maybe distribute. 7
  • 8. Follow up Work • NASA – Glenn – Ice Formation Tunnel $3000-4000 Ice testing • NASA – Langley – Low temp tunnel $1000 low temp durability testing Aerodynamic properties of microtextured surface • Send presentation to Boeing • Apex Wind – alternate path 8
  • 9. Market Size Update Aviation Industry • General Aviation • 2276 Units 2009 (fleet 22000) • New $2000/Plane - $4.5M • Fleet $40MM • New $40000/Plane - $90MM • Fleet $850MM 9
  • 10. Archetype/Persona – Experimental Aircraft Builder • Salary $80K+ • Engineer or Doctor • Particular • Very Technical • Decision Makers 10
  • 11. Conclusion • Value Proposition – There is still a Market for this. – Cirrus was very interested. • Customer Segments – Experimental Aircraft Manufactures – Potential for distributing • What next – Talk to more contacts - 2 calls scheduled 11