IDecideFast – Bidding Business Model                          Expanding Bidding               Free Model         Online Au...
1.    Traffic             1. Expanding                1.   Social            1.   Online self-      generators            ...
Here is what we thoughtGeneric decisions: Collaborative Decision Making       (Revenue Streams: Ads/Coupons)              ...
Here is what we didWe GOT OUT OF THE BUILDING again.Main Hypotheses we wanted to test• Would people be willing to blog abo...
Pivot        Here is what we learned:                Specified Templates        (Revenue Model: Free template use)        ...
Login Page
Next StepsGather more data specific to online and real              estate bidders        Contact potential partners      ...
Appendix
Google128 Million Users28 Billion Dollars in Ad Revenue
I decide fast Lecture 4 Channels
I decide fast Lecture 4 Channels
I decide fast Lecture 4 Channels
Upcoming SlideShare
Loading in...5
×

I decide fast Lecture 4 Channels

316

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
316
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
10
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

I decide fast Lecture 4 Channels

  1. 1. IDecideFast – Bidding Business Model Expanding Bidding Free Model Online Automated Bidding Bulletin Templates Service for bidders Users Bidders accessTraffic drivers such Customer fellow biddersas bidding websites Bidders in online Acquisition Auctions: e.g. Priceline.com Access to bidders 1. Traditional eBay Auction 2. Best Offer eBay 3. Three offers – eBay 4. Name your own price - Priceline Modelers/ Algorithms Bidders in Real Estate: Zillow.com Internet 1. Best Offer Real Estate. Software 2. Haggling – Real Estate. Developers Advertising MKTing/Sales/Admin Companies Software Development People Ads/Coupons Hosting/Infrastructure Sales/initial customer acquisition
  2. 2. 1. Traffic 1. Expanding 1. Social 1. Online self- generators service 1. Decision bulletin templates/Categories networking (keywords from 2. Customer Users 2. Collaborative• Twitter acquisition beyond 2. Advertising decision making college students companies• Ask.Com 3. Rapid feedback 3. Build/operate/ 3. Template Users• Facebook maintain 4. Detailed Updates) solutions for select problems2. (templates)Professional/Student 1. Internet 1. Modelersassociations/LinkedIn 2. Software vendor 3. MKTing/Sales/3. Template Domain Operation/adminExperts personnel1. Software development2. People 1. Advertisement3. Incentives (for initial customer acquisition) 2. Coupons4. Hosting/infrastructure5. Gathering data for templates 3. Template fees6. Survey/questionnaire costs for templates
  3. 3. Here is what we thoughtGeneric decisions: Collaborative Decision Making (Revenue Streams: Ads/Coupons) + Specified Templates (Revenue Streams: Fee for template use)
  4. 4. Here is what we didWe GOT OUT OF THE BUILDING again.Main Hypotheses we wanted to test• Would people be willing to blog about their decisions?• Would they be willing to pay for specified solutions?
  5. 5. Pivot Here is what we learned: Specified Templates (Revenue Model: Free template use) Customer Acquisition for ads Main changes in Business Model From Fee to Free Templates http://nqued.com:8888/
  6. 6. Login Page
  7. 7. Next StepsGather more data specific to online and real estate bidders Contact potential partners Contact potential advertisers
  8. 8. Appendix
  9. 9. Google128 Million Users28 Billion Dollars in Ad Revenue
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×