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E245 agora-week 3
 

E245 agora-week 3

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    E245 agora-week 3 E245 agora-week 3 Presentation Transcript

    • Agora
      1/18/2011
    • Who we talked to
    • Testing value proposition hypotheses: Lessons Learned
    • Major challenges
      If seller is private cloud, potential security concerns
      For startup buyers, Amazon = Trust
      Latency concerns
      High switching costs
    • Current thoughts on value prop
    • Questions going forward
      How do we get past Amazon as the default?
      How viable is telecom as potential seller?
      Validate buyer & seller value propositions
      How do we access the buyers and sellers? What sort of sales structure and sales force does it require?
      Who is the main buyer and what are his motivations?
      Is buying guide/ matching service superior value proposition to marketplace?