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Building a world class entrepreneurship program 090511 Presentation Transcript

  • 1. Building a World Class Entrepreneurship Program
  • 2. I Write a Blog
    www.steveblank.com
  • 3. This Talk is Based On
    Business Model Generation
    Four Steps to the Epiphany
    The Lean Startup
  • 4. First -What’s A Startup?
    Six Types of Startups
  • 5. Startup
    Lifestyle Startups Work to Live their Passion
    • Serve known customer with known product
    • 6. Pay for their passion
  • Small Business
    Startup
    Small Business StartupsWork to Feed the Family
    • Serve known customer with known product
    • 7. Feed the family
  • Small Business
    Startup
    Exit Criteria
    • Business Model found
    - Profitable business
    • Existing team
    < €100K in revenue
    Small Business StartupsWork to Feed the Family
    • known customer known product
    • 8. Feed the family
  • Small Business
    Startup
    - Business Model found
    - Profitable business
    • Existing team
    < $10M in revenue
    Small Business Startups
    • 5.7 million small businesses in the U.S. <500 employees
    • 9. 99.7% of all companies
    • 10. ~ 50% of total U.S. workers
    http://www.sba.gov/advo/stats/sbfaq.pdf
  • 11. Scalable
    Startup
    Large Company
    Scalable Startup
    Search
    Goal is to solve for:
    unknown customer and unknown features
  • 12. Execute
    Search
    Scalable
    Startup
    Large Company
    Exit Criteria
    • Business model found
    • 13. Total Available Market > €300m
    • 14. Can grow to €50/year
    Scalable StartupBorn to Be Big
  • 15. Scalable
    Startup
    Large Company
    • Total Available Market > $500m
    • 16. Company can grow to $100m/year
    • 17. Business model found
    • 18. Focused on execution and process
    • 19. Typically requires “risk capital”
    Scalable Startup
    Execute
    Search
    • In contrast a scalable startup is designed to grow big
    • 20. Typically needs risk capital
    • 21. What Silicon Valley means when they say “Startup”
  • The Transition – Founders Leave
    Scalable
    Startup
    Transition
    Large Company
    Build
    Execute
    Search
    Founders depart
    • Operating executives
    • 22. Professional Mgmt
    • 23. Process
    • 24. Beginning of scale
  • Buyable StartupBorn to Be Big
    Search
    Sell
    Scalable
    Startup
    €3 to 30M Acquisition
    Goal is to solve for:
    Internet, Mobile, Gaming Apps
  • 25. Buyable Startup
    Search
    Sell
    Scalable
    Startup
    €3 to e0M Acquisition
    Goal is to solve for:
    Internet and Mobile Apps
    Sell to larger company
  • 26. Scalable
    Startup
    Large Company
    • Business Model found
    • 27. i.e. Product/Market fit
    - Repeatable sales model
    - Managers hired
    What’s A Startup?
    Search
    Execute
    A Startup is a temporary organization used to search for a repeatable and scalable business model
  • 28. Large Company Sustaining InnovationInnovate or Evaporate
    Sustaining Innovation
    Transition
    Scalable
    Startup
    Large Company
    • Existing Market / Known customer
    • 29. Known product feature needs
  • Large Company Disruptive Innovation
    New Division
    Transition
    Large Company
    Disruptive Innovation
    • New Market
    • 30. New tech, customers, channels
  • Large Company Disruptive Innovation
    New Division
    Transition
    Large Company
    Disruptive Innovation
    • Build
    • 31. Acquire
    - IP- Talent
    - Product
    - Customers
    - Business
  • 32. Large Non-Profit
    Social Startup
    Social Entrepreneurship Startups
    • Solve pressing social problems
    • 33. Social Enterprise: Profitable
    • 34. Social Innovation: New Strategies
  • Each of these startups require different skills
    They Can Not Be Taught the Same Way
  • 35. Business School Versus Entrepreneurship School
    Entrepreneurship School
    Business School
    Scalable
    Startup
    Transition
    Large Company
    • Hypothesis testing
    • 36. Business Model design
    • 37. Customer Development
    • 38. Agile Development
    • 39. Metrics
    • 40. Venture Finance
    • 41. Design Thinking
    • 42. Execution
    • 43. Accounting
    • 44. Products
    • 45. Engineering
    • 46. Management
    • 47. Administrative
  • Business School Versus Entrepreneurship Courses
    Business School
    Entrepreneurship School
    Scalable
    Startup
    Transition
    Large Company
    Courses
    • Lean Launchpad
    • 48. Customer/Agile Development
    • 49. Business Model Design
    • 50. Entrepreneurial Management
    • 51. Creativity and Innovation
    • 52. Entrepreneurial Finance
    • 53. User-centric design
    Courses
    • Managerial Finance/Accounting
    • 54. Managing Groups and Teams
    • 55. Financial Accounting
    • 56. Operations
    • 57. Modeling for Optimization
    • 58. Global Value Chain Strategies
  • Business School Versus Entrepreneurship Courses
    Business School
    Entrepreneurship School
    Scalable
    Startup
    Transition
    Large Company
    I teach this
    Courses
    • Lean Launchpad
    • 59. Customer/Agile Development
    • 60. Business Model Design
    • 61. Entrepreneurial Management
    • 62. Creativity and Innovation
    • 63. Entrepreneurial Finance
    • 64. User-centric design
  • E-School
    • 20th century focus on physical goods
    • 65. East coast manufacturing-centric
    • 66. East coast B-School-centric
    • 67. 21st century focus on virtual and physical goods and channels
    • 68. West coast engineering school-centric
  • One More Thing
  • 69. Adopted by the U.S. Government
  • 70. Thanks
    www.steveblank.com