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English version of the SBF STEALTH presentation, i.e. the digital content storage & delivery platform by Simplicissimus.

English version of the SBF STEALTH presentation, i.e. the digital content storage & delivery platform by Simplicissimus.

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  • 1. presents SBF STEALTH ® Digital Content Storage and Delivery Platform
  • 2. Architecture
    • STEALTH ® Server : dedicated server containing the application and storage of listed content (including supplementary content)
    • 3. Amazon S3 : additional storage on Amazon's Simple Storage Service to create the content archive of any buyer and for peak flow management
    • 4. Adobe Content Server : application for DRM (digital rights) control at publisher's discretion
    • 5. SBF WaterMarker : SBF proprietary tool to apply Social DRMs (watermarking) at publisher's discretion
    • 6. Open source PostgreSQL RDBMS engine
  • 7. Content managed
    • Listed contents : any PDF or ePub file format as destined for sale (download or subscription)
    • 8. Supplementary content : any file without limitation provided that it is linked to at least one form of listed content
    • 9. Free contents : any freely distributed PDF or ePub file format
  • 10. Content protection
      The publisher is responsible for deciding on its own protection policies, from the following:
    • No protection (no cost)
    • 11. DRM Adobe Content Server (both PDF and ePub; fixed cost upon purchase defined by Adobe)
    • 12. Social DRM (with SBF WaterMarker) through the buyer's ID code added to the content (no cost)
    • 13. Both DRM Adobe and Social DRM
  • 14. End User capabilities
    • Advanced searches on all product related information
    • 15. Searches on abstracts
    • 16. Full-text searches on the entire content (from Dec. 2009)
    • 17. Detailed product sheet consultation
    • 18. Consultation of N pages of the selected content (previews)
    • 19. Download of the purchased titles
    • 20. Private bookshelf from which purchased products can be downloaded even in the future
    • 21. Display of supplementary materials
    • 22. Display of recommended titles (from Dec. 2009)
  • 23. Publisher capabilities
    • U ploading of new titles and supplementary information for cataloguing and searches e
    • 24. Management of products (download and subscription)
    • 25. Interface to amend or update own contenti
    • 26. Management of supplementar materials on own titles
    • 27. Detailed reports on all transactions
    • 28. Management of white label store or integration with existing store
    • 29. Instant access to all online sales channels, at publisher's discretion
    • 30. STEALTH ® operating mode: the platform is always invisible in all interactions with the end user
  • 31. Retailer capabilities
    • Free integration to e-commerce cart via web-service calls
    • 32. Management of publisher-defined content protection policies without the need for operations on retailer side
    • 33. Content download (even in subscription) offered to its customers without any retailer infrastructure involved
    • 34. Customer's content recovery service without any Retailer infrastructure involved
    • 35. STEALTH ® operating mode: the platform is always invisible at every stage of interaction with the end user, who is always in the Retailer environment
    • 36. Detailed reporting on every transaction
  • 37. Training and support
    • Free initial training service for STEALTH ® input and data management startup
    • 38. Free support via web and paid support via telephone hotline
    • 39. Maintenance and troubleshooting of reported bugs
    • 40. Continuous development and updating of platform, also on the basis of new functional requests from publishers and retailers
  • 41. Roadmap
    • FEB 2009 design of platform
    • 42. MAR 2009 development started
    • 43. JUN 2009 first internal test environment
    • 44. JUL 2009 private test environment for publishers' use (requirement: signature of a letter of intent agreeing the commercial terms and conditions if the test is positive)
    • 45. SEP 2009 SBF STEALTH ® operational on the market (version 1.0)
    • 46. DEC 2009 integration of full-text searches
    • 47. 2010 development of version 2.0
  • 48. Additional services
      Simplicissimus can offer publishers joining the STEALTH ® platform the following digital publishing services, under special conditions:
    • Epub file conversion from print pdf, InDesign, xPres or XML format
    • 49. Scanning and OCR on printed texts and subsequent ePub production
    • 50. Design and production of specific modules to be integrated into proprietary publishing system in order to obtain the ePub format as a result of normal workflow, without having to use conversion.
    • 51. Analysis and management of contracts with authors and the holders of other rights.
  • 52. Business Model
      The business model is still that of traditional distribution:
    • The publisher sets the final retail price for the content and selects which channels are to be activated through the platform
    • 53. The retailer collects the retail price from the end user and transfers it to SBF (the distributor) having deducted its share of revenue
    • 54. SBF (the distributor) then transfers the price to the publisher, having deducted its share of revenue
    • 55. These shares are to be defined by agreement between the parties
  • 56. Contact details and information For information concerning SBF STEALTH® ( Publishers ) send an email to: [email_address] For information on SBF STEALTH® ( Retailers) send an email to: [email_address]
  • 57. www.simplicissimus.it