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BluetunA - Sharing Mobile Music Taste, The Good, The Bad and the Ugly

From sbaumann, 2 years ago Add as contact

Tuning Mobile Music Taste with our application BluetunA, disruptive technology, ISP-free, opensource, developers needed, cross-platform, socializing in firstlife, related to last.fm

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  1. Slide 1: BluetunA (The Good, The Bad and The Ugly) Stephan Baumann, Arianna Bassoli, Björn Jung, Martin Wisniowski Competence Center Computational Culture - DFKI, Germany London School of Economics and Political Science, UK Academy of Media Arts (KHM), Germany
  2. Slide 2: Coffee Events Concerts CDs Merchandising Fandom People Waiting Being in transition
  3. Slide 3: Artists l Music l Music Lovers
  4. Slide 7: Artists l Music l Music Lovers
  5. Slide 8: NO business model: - Sharing of profiles of music taste (property of the music listeners) Free, opensource application Free, spam-free matching service Free bandwidth = bluetooth Mass penetration = mobile phones
  6. Slide 9: Side remark: Why is it free? No funding, no sponsors involved, interdisciplinary team effort! coding: Björn‘s diploma thesis social studies: Arianna community building: Flo (Martin) concept & evangelizing: Stephan
  7. Slide 10: Support of cultural patterns: Meet like-minded people in firstlife Talk about music Share music (CC, private copies?) = Culture!
  8. Slide 11: The target audience has limited budget! Money Time Slots of attention (Games, Web2.0, ...)
  9. Slide 12: (1) Download application (2) Set up profile by ID3tags (automatic) by last.fm (connect) by offer&seek (3) Search for people nearby match of profiles (4) Limits :( server OR client mode 8 connections in parallel BluetunA-on-the-go
  10. Slide 13: Profile: light
  11. Slide 14: Profile: last.fm import
  12. Slide 16: Critical MASS? Do we live in a BluetunA-Universe already?
  13. Slide 17: (1) Download application (2) Set up profile by ID3tags (automatic) by last.fm (background) by offer&seek (3) Search for people in a hotspot zone match of profiles buddylists bookmarks download (4) Benefit :) server AND client mode unlimited(?) connections BluetunA-hotspot
  14. Slide 19: BluetunA-Universe
  15. Slide 20: ISP, Telcos, etc. ... Privacy?! „Ad/Spam“-free! BluetunA-Universe
  16. Slide 21: Artists l Music l Music Lovers
  17. Slide 22: CO-CREATION model 1 Coffeeshop buys a server (hardware) 2 We give them BluetunA hotspot software 3 They offer free BluetunA experience 4 They attract more customers 5 We attract more BluetunA users ...and at least some fame!
  18. Slide 23: CO-CREATION model >>> More coffee >>> More talks about music >>> Re-shaping social interaction patterns (not proven yet!!!) >>> ... increasing sales of concert tickets, CDs, merchandising
  19. Slide 24: Competitor? NO!
  20. Slide 25: love it (or hate it)
  21. Slide 26: Ask us for your beta version! Help us! We need developers! (Interactivity booth i15 at CHI07) http://bluetuna.opendfki.de
  22. Slide 27: T-Shirts? Sorry, sold out ...
  23. Slide 28: ...but get your color and size online at our website!
  24. Slide 29: http://bluetuna.opendfki.de