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Submissiontech mediacard

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  • 1. Introduction Media Card 2010 Submission Technology Tenancy Opportunities About Us Submission Technology launched the UK’s first cashback website, GreasyPalm, in 2003. Since then our portfolio has gone from strength to strength. Securing the domain cashback.co.uk and powering ‘white label’ cashback solutions for a number of premium corporate partners. Today, over 1.9 million UK consumers are registered to one of our cashback solutions. Tenancy Opportunities: Increased exposure and sales Our new tenancy opportunities allow you to ensure premium placement across our portfolio of sites to maximise your brands exposure and generate a significant increase in sales volume. 1 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 2. Solutions Media Card 2010 GreasyPalm.co.uk Placements Home Page Banner Don’t Miss Out Big Thanks To Retailer Exclusive Promotions Deals 2 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 3. Solutions Media Card 2010 CashBack.co.uk Placements Big Thanks To Exclusive Deals Don’t Miss Out Retailer Promotions The navigation and promotional placements of the cashback.co.uk site are replicated across our white label partners too. 3 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 4. Solutions Media Card 2010 Exclusive Deals Exclusive Deals Exclusive Deals provides a text headline on each cashback.co.uk sites homepage. In addition each offer is displayed on rotation, run of site in a high profile position above the fold position. Availability: Run of Network Format: Text Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 4 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 5. Solutions Media Card 2010 GreasyPalm.co.uk Page Peel Page Peel (500 x 500 pixels) The page peel sits in the top right hand corner of the GreasyPalm.co.uk homepage. The standard view provides a compact ‘attention grabber’ image which on roll over peels back to reveal the custom creative as illustrated above. Availability: GreasyPalm only Format: Image Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 5 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 6. Solutions Media Card 2010 Account Overlay Account Overlay Second only to the homepage, the most trafficked pages of the cashback network is the ‘My Account’ page. The My Account Overlay allows you to provide a text only message Availability: Run of Network Format: Text only Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 6 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 7. Solutions Media Card 2010 Category Placement Category Placement Headline the product category applicable to your products or services. The impact of this placement is substantial; your brand will appear at the top of every page of the category that’s most relevant to you. Availability: Run of Network Format: Text only Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: No 7 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 8. Case Studies Media Card 2010 Case Study 1: Use of ‘Exclusive Deals’ Placement An online casino featured in Exclusive Deals for 5 days in February 2010 highlighting an increased cashback offer: 5 Days During Uplift Before Promotion Unique Visitors 26 408 1569% Sales 5 76 1502% Conversion Rate 19.2% 18.6% Neg. A quick-fire promotional that rendered some 15 times more visitors and sales for a client who requested a quick delivery with excess budget. 8 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 9. Case Studies Media Card 2010 Case Study 2: Use of ‘Big Thanks’ Placement A mid-market home insurance provider was placed in the ‘Big Thanks To’ space for three months promoting a long-term commission increase: 3 Months During Uplift Before Promotion Unique Visitors 1436 4350 303% Sales 95 320 336% Conversion Rate 15.1% 13.6% -11% A long term strategy of setting a CPA slightly ahead of their nearest competitor, coupled with our long term placement, achieved a steady uplift in both visitors and sales. Although CR dipped slightly, this is an inevitable consequence of driving more people to visit in the insurance sector. 9 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 10. Case Studies Media Card 2010 Case Study 3: Use of ‘Retailer Promotions’ Placement A leading fashion/department store featured in ‘Retailer Promotions’ for two weeks in Autumn ’09 with the message of a new customer discount and increased cashback. 2 Weeks During Uplift Before Promotion Unique Visitors 566 1417 250% Sales 62 146 235% Conversion Rate 10.95% 10.3% Neg. AOV £69.17 £79.08 14.3% The merchant reported some 30% of sales generated were from new customers; significantly higher than the norm from incentive sites. The AOV is also interesting to note; increasing cashback tends to have a direct upwards affect on AOV. 10 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 11. Required Investment Media Card 2010 Sponsorship Packages Normal Discount Total: Value Platinum Retailer Promotions My Account Overlay Solus Mailing (FreebieGB List) Page Peel Homepage Banner Don’t Miss Out £9,200 60% £3,680 Exclusive Deals Big Thanks To Newsletter Inclusion Category Placement Gold Page Peel Homepage Banner Don’t Miss Out Exclusive Deals £6,200 55% £2,790 Big Thanks To Newsletter Inclusion Category Placement Silver Don’t Miss Out Exclusive Deals Big Thanks To £3,500 50% £1,750 Newsletter Inclusion Category Placement Bronze Exclusive Deals Big Thanks To Newsletter Inclusion £2,700 50% £1,350 Category Placement 11 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 12. Required Investment Media Card 2010 Rate Card Home Page Size Details Rotation Monthly Page Peel 500 x 500 GreasyPalm Page Peel Yes £1,500 Prominent position run of site/run Exclusive Deals Text Yes £1,500 of network 125 x 125 Don’t Miss Out Homepage placement run of network Yes £800 plus Text Platinum Retailer Promotions Text Min. guarantee three days placement Sponsors Only Big Thanks To Text Run of site/run of network Yes £700 Home Page Banner 468 x 60 Above the fold, GreasyPalm only Yes £1,200 Sub-Category Size Details Rotation Monthly (Rates Per Month) Category Placement Text Prominent position within category Yes £200 Miscellaneous Size Details Rotation Monthly My Account Overlay Text Run of network Yes £1,500 Newsletter Inclusion Text Featured position Yes £300 600 x 140 FreebieGB Mailing banner Solus, 1.2 million recipients No £1,500 For more information or to book your placements please contact: Lee Bromiley: lee@submissiontechnology.co.uk Ryan Elliott: ryan@submissiontechnology.co.uk Tel: 0207 183 1653 12 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.