Slideshow Transcript

1. Slide 1: inHouse Design Association
2. Slide 2: Allow me to introduce myself.
3. Slide 3: What is the IHDA? • The In-House Design Association (IHDA) is an organization serving the needs and interests of in-house graphic designers. • There are other organizations out there that serve this community (UAF, AIGA) but none focus on the unique issues and projects in-house designers face. • This organization will provide a place for like minded creatives to explore issues, provide an outlet, and build a strong community of this sector.
4. Slide 4: How is the IHDA different? The In-House Design Association (IHDA) is different than the other professional organizations serving this market in the following ways: • Lower membership dues. Other local organizations charge as high as $300/year and much of this money is spent at the national level. IHDA membership dues will stay with the chapter and directly benefit the members that pay these dues.
5. Slide 5: How is the IHDA different? • Targeted content. In-house designers face projects, clients, budgets, and choices that their counter parts at design and advertising agencies do not. The IHDA seeks to create competitions, activities, and communications that address these aspects. • Transparent Accounting. All income and expenses of the IHDA will be disclosed freely to the membership.
6. Slide 6: How is the IHDA different? • Member/Board of Director relationships. IHDA board members must stay in contact with our membership base and be responsive and proactive. • Website as the hub of activity. The IHDA website will serve as the main hub of activity and communication. This site must remain relevant and up to date.
7. Slide 7: How is the IHDA different? • Realistic event timing. Many in-house designers love their jobs, but they also love their families and outside-work lives. Events will generally be held during the day instead of taking up valuable time at night. • Positive messaging. The IHDA will strive to always speak of in-house designers, external or internal clients, other organizations, etc in a positive light.
8. Slide 8: I have a mission.
9. Slide 9: Mission of the IHDA. The mission of the In-House Design Association is to create a sustainable organization promoting the interests of in-house designers, both in business and in the design community.
10. Slide 10: Mission of the Founder. I want to create a sustainable organization promoting the interests of in-house designers, both in business and in the design community. Using my experience in business and on the board of directors for the AIGA I will help to create an organization that is fun, sustainable and profitable. I will do this by clearly defining organizational roles, features, activities, opportunities and meetings to ensure that board members and organization members have their expectations met or exceeded. Amber Sawaya Founder, In-House Design Association July 1, 2007
11. Slide 11: Mission of the board of directors. All members of the Board of Directors of the In-House Design Association are charged with the mission of creating and maintaining a sustainable organization promoting the interests of in-house designers, both in business and in the design community.
12. Slide 12: How the mission will be fulfilled. • Any activity undertaken must be sustainable for business, the environment and the organization. • Any activity undertaken must be specifically targeted to the in-house design community and our members. • Every contact from a member must be personally answered.
13. Slide 13: How the mission will be fulfilled. • All funding and payments must be disclosed and maintain transparent accounting. • The organization must be profitable. • Every board member must be active and engaged.
14. Slide 14: I’m on board.
15. Slide 15: Active & engaged board members. • Each board member must attend 80% of meetings. • Each board member must attend 50% of activities. • Each board member must contribute at least one online article per term. • Each board member must oversee at least one activity per year. • Each board member will receive a stipend to be determined by quarterly profit sharing.
16. Slide 16: Makeup of the board of directors. Founder Amber Sawaya President Amber Sawaya Vice President Steve Sawaya Director <open> Director <open> Director <open> Director <open> • Board members are elected for a term of 2 years.
17. Slide 17: The board of directors duties. • Uphold the mission of the IHDA. • Create online content. • Create local activities. Oversee at least one activity per year. • Devote time to the current initiatives. • Create and maintain a resource book, including: contacts, status of projects, records of what worked/what didn’t.
18. Slide 18: Creating the board of directors. To be elected: • Certain members are invited to apply. • Any member may be nominated to apply. • Each applicant must fill out an application. • Each applicant must by voted on (by the entire board) and ratified by membership.
19. Slide 19: The board of directors Once elected, each board member receives: • IHDA email address. • IHDA general stationary (envelopes, letterhead, thank you cards). • IHDA business cards. • Activity identification (badges, shirts, etc).
20. Slide 20: The board of directors compensation. • Each board member in good standing will receive a stipend to be determined by quarterly profit sharing. • Free membership during board of director term(s). • Two free awards show contest entries.
21. Slide 21: I re member you.
22. Slide 22: Becoming a member. • Members must apply online and be backed by a member of the board. • Members are responsible for annual dues, based on desired level of membership. • Corporations may purchase a 1 year membership tied to a single designer, or a 3 year membership for to up to 5 designers tied to the corporation.
23. Slide 23: Membership benefits. • Participation in and access to results of member surveys about salary, state of in- house in Utah, etc. • Access to a community of like-minded peers. • A targeted professional organization to list on your resume. • A targeted semi-annual awards show.
24. Slide 24: Membership benefits. • Refer a friend program. • Inclusion on mailing/email list. • Listing in membership directory. • Invitations to IHDA events. • Access to member-only content on the IHDA website. • Opportunity to market themselves on findalocalfreelancer.com.
25. Slide 25: Membership package. • Every member will receive a welcome kit with a membership card, contact information, organization information, past survey and past articles. • New and renewing members will be announced to the membership body in a monthly email and online.
26. Slide 26: Membership levels. • Several levels of membership allow each person to pay for what they use. • Individual/Corporate levels of membership. • Basic packages can have modules (i.e. inclusion on findalocalfreelancer.com) added for set prices anytime. These prices can be prorated to fit time of membership.
27. Slide 27: I’m online.
28. Slide 28: IHDA online. Information On: Interact With: • Sponsors / Sponsorships • Member List (Social Networking) • Current Board Members / Become A Board Member • Contact The Board • Become A Member • Post/Search Jobs • IHDA Mission Statements • Designer Swap Meet/Online Store • Volunteer For IHDA (Specific Jobs Posted) • Donations Online • Upcoming And Past Events Sign Up For: • Email List • Mailing List • Partner Offers
29. Slide 29: IHDA online. Forums: Administration • Design Critique Forum • Board Admin Area • Computer Help Forum • Mentor/Portfolio Student Forum View/Read: • Featured Member • Featured Project • Articles • Initiatives • Supplies And Vendor Lists
30. Slide 30: Set me up with your sister.
31. Slide 31: IHDA sister site. • www.FindaLocalFreelancer.com • Targeted to businesses that need a freelancer. • IHDA members can build a profile with portfolio for freelance projects.
32. Slide 32: IHDA sister site. • Includes business solutions: • Time tracking application • Contract documents • Et Cetera. • Website is promoted via SEO, SEM and local postcard mailings/ads in trade publications.
33. Slide 33: IHDA sister site. • IHDA designers must add listing options to their membership. • IHDA members are asked to donate to IHDA if they receive business from the listing.
34. Slide 34: We should hang out sometime.
35. Slide 35: IHDA events. Annual Events: Future Events: • Awards Show • Published Magazine • Membership Party • Conference • Round Table Discussions • Contest (Poster/Album Cover/etc) • Learning Workshops • Guest Lectures • Fundraising Event • Board Leadership Retreat • Annual Survey
36. Slide 36: I have initiation.
37. Slide 37: IHDA initiatives. Every year the IHDA will select initiatives to focus resources on in the following categories: • INDA organization — includes growing membership, gaining sponsorship, etc. • INDA features — includes online job posting, social networking, etc. • Member Wildcard — includes environmental concerns, surveys, etc.
38. Slide 38: I have worth.
39. Slide 39: The IHDA must be profitable. • The IHDA is created to bring a community together, but also to be profitable. • The IHDA must create enough worth to sustain itself, reward it’s board members and be financially stable enough to continue.
40. Slide 40: I’d like to take our relationship to the next level.
41. Slide 41: Next steps. • Launch limited website. • Invite a charter Board of Directors. • Begin attracting members. • Finalize legal and financial aspects of the organization.
42. Slide 42: inHouse Design Association