India certified crop adviser program

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Details of the INDIA CCA Program

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  • India certified crop adviser program

    1. 1. India Certified Crop Adviser (India CCA) Program<br />
    2. 2. Objective of the CCA Program<br />Improved Farm Advisory<br />Certified Crop Adviser<br />Single Most Effective Intervention in improving quality <br />of farm Advisory<br />
    3. 3. Brief about CCA Program<br /> American Society of Agronomy (ASA)<br /><ul><li>Started the program in 1991
    4. 4. More than 15,000 CCA’s in USA and Canada</li></ul>Indian Society of Agribusiness Professionals (ISAP)<br /> is the implementation partner in India, having<br /><ul><li>Largest network of 15,000 Agriculture professionals
    5. 5. Agriculture Extension-Operations in 14 states</li></ul>Initial Funding of the Program was Provided By BMGF; USAID and<br />World Bank through the CSISA (cereal system initiative for south <br />asia with IRRI acting as a catalyst )<br />
    6. 6. Collaborative Approach<br />
    7. 7. Technical Components<br />
    8. 8. INDIA CCA PROGRAM BUILD UP<br />Pilot Exam held under the guidance of these 18 experts<br />The entire program overseen by 14 eminent Agribusiness professionals<br />18 domain experts prepare a Question Bank<br />INDIA CCA <br />ASA provides guidelines on policy & procedure structure<br />45 Industry Experts and Research Scientists ratify it<br />IRRI acts as a Catalyst for the program<br />33 scientists prepare a draft of POD<br />Continued Education in progress with SAUs and Research Institutes.<br />
    9. 9. Program Content<br />CCA program content developed in India by team of 33<br />multi disciplinary experts from various Universities and<br />Research Organizations. The Exam is based on the<br />Performance Objective (Syllabus) Document developed to<br />suit the Indian Conditions and comprises four core<br />competency areas :<br /><ul><li>Nutrient Management
    10. 10. Soil and water Management
    11. 11. Integrated pest Management
    12. 12. Crop Management</li></li></ul><li>Continuous Education<br />Continuing education – The corner stone of the program<br /><ul><li>40 hours of continuing education in two years is mandatory for renewal of Certification - With at least 10 hrs in each of the 4 competency areas
    13. 13. 20 hrs as online / offline self study
    14. 14. 20 hrs as Board approved trainings / workshops/ seminars/field days</li></li></ul><li>India CCA Board of Directors<br />1st meeting of the India CCA Board of Directors<br />India CCA Board <br />1st Row, From L to R: Mr. Bhattacharya (IFFCO), Dr. B.S.Sidhu (DoA,Punjab), Dr. K.D.Kokate (ICAR), Mr. KapilMehan (TATA Chemicals); 2nd Row, L to R: Dr. P.ChandraShekhara (MANAGE), Mr. Rajiv Sinha (DSCL), Dr. James Vorst (ASA), Dr. K.S.Khokhar (HAU), Mr. Rajeev Dar (ISAP), Dr. Ellen Bergfield (CEO,ASA), Dr. J.K.Ladha (IRRI), Mr. Luther Smith(ASA), Mr. SatishChander (FAI), Dr. BijaySingh (PAU), Dr. I.P.Abrol (CASA), Dr. M.S.Kang (Ex. VC-PAU), Dr. Gosain ( IIT) <br />
    15. 15. Committees to assist CCA Board<br />Exam and Procedures<br />Responsible for development of PO document, administration of the exam as also a review of results after every exam to fine tune the next examination . Constant upgrading of Question Bank<br />Budget and Finance<br />Responsible for preparation of the annual budget and looking after the financial aspect of the Program<br />Standards and Ethics<br />Responsible for reviewing the applications for genuineness of candidates and look into any complaints of unethical practices.<br />
    16. 16. Committees to assist CCA Board<br />ivCommunications and Promotions<br />Responsible for maintaining appropriate communication strategies in terms of print and electronic media & attracting graduates to become certified<br />v Continuing Education<br />Review CEU status of Program and the guide on new types of educational delivery and topics for Continuous Education<br />
    17. 17. India CCA Exam and Procedure Committee<br />India CCA Exam & Procedure committee meeting in Progress<br />India CCA Exam and Procedure committee <br />Dr. SudarshanGanguly (IARI); Dr. Rajendra Prasad (IARI) ; Dr. James Vorst (ASA) ; Mr. Paul Tracy; Mr. Luther Smith ; Dr. Dr. Ramendra Singh ; Dr. KaushikMajumdar (IPNI) ; Dr. A.N. Rao (IRRI) ; Dr.D.V.Singh (IARI); Dr. Naveen Kalra, (Tata Chemicals Ltd.); Dr. P.K.Sharma (CSKHPKV, Palampur); Dr. Satish Chandra (ISAP) ; Mr. Rajeev Dar (ISAP); Dr.B.C.Marwaha(DSCL); Dr.H.Pathak (IARI)); Dr. V.P.Singh (Seed Association of India); Dr. V. Vankatasubramaniam (ADG, ICAR)<br />
    18. 18. Composition of Committees <br /><ul><li>Communications & Promotions Committee: 
    19. 19. Mr. Rajeev Dar(ISAP)
    20. 20. Mr. Ravi S Anand(Barwale)
    21. 21. Mr. Satish Chander(DG FAI)
    22. 22. Dr. Manjit S Kang (VC- PAU)
    23. 23. Mr. D Bhattacharya( IFFCO)
    24. 24. Continuing Education Committee: 
    25. 25. Dr. IP Abrol (Scientist)
    26. 26. Dr. Bijay Singh(Scientist)
    27. 27. Dr. KD Kokate (DDG-ICAR)
    28. 28. Dr. KS Khokhar(VC-HAU)
    29. 29. Mr. Satish Chander (DG FAI)
    30. 30. Dr. AK Gosain (IIT Delhi)</li></ul>Budget & Finance Committee<br />Mr. Kapil Mehan (Chormandal)<br />Mr. Rajiv Sinha (DSCL)<br />Mr. Ravi S Anand(Barwale)<br />Dr . Balwinder S. Sidhu Dir. Agri. Punjab<br />Mr. Rajeev Dar (ISAP)<br />Standards & Ethics Committee: <br />Dr. A. K. Gosain (IIT Delhi)<br />Dr. Balwinder Singh Sidhu Dir Agri<br />Dr. P Chandrashekhara (Manage)<br />Mr. Satish Chander (DG FAI)<br />Mr. Ravi Shankar Anand (Barwale)<br />
    31. 31. Ethics<br /><ul><li>Every CCA must sign an undertaking to conduct their business in the most ethical manner
    32. 32. The farmer shall be offered advisory best suited to the interest of the farmer.
    33. 33. Under no circumstances CCA may offer advisory for ulterior motives which may cause loss to farmers.
    34. 34. In case of complaint filed by a farmer against a CCA reporting unethical behavior the CCA can lose his/her certification after an enquiry. </li></li></ul><li>Who can get Certified?<br />Agronomists, Market development officers, <br />Agri-input sales personnel, Agricultural development Officers, Field assistants, Farm extension workers<br />Consultants and Farm Managers<br />Natural resource management & conservation personnel<br />Educators and Extension specialists<br />Technical support personnel<br />Academic scientists and Researchers <br />
    35. 35. Benefits to Individuals<br /> All round development of the Individual by developing competency in different areas of Agriculture<br />Certified Professional remains updated with latest developments in agriculture<br />Certified Professional is better equipped in rapidly changing time and Global warming<br />Wins farmers (customer) confidence and loyalty by offering informed advisory<br />Enhanced Self Esteem & Career Prospects<br />Certification is valid in the USA and Canada <br />
    36. 36. Benefits to Employers<br /><ul><li>Dispassionate external assessment of the worth of their employees
    37. 37. A great performance evaluation tool
    38. 38. Ingress of new technologies on continuous basis to their employees
    39. 39. Increase the scope and quality of potential outreach to the farmers
    40. 40. Image building of the organization in the market
    41. 41. Increased Brand Loyalty of Farmer</li></ul>Human Resource of Global Standards<br />Trained Agri professionals can be engaged for diversification & expansion of activities<br />Lateral movement of professionals within the organization becomes easier<br />A better informed Farm Operative will ensure Customer (farmer) loyalty<br />Companies can gain Employee Loyalty & Gratitude<br />
    42. 42. Benefits to Farmers<br />Increased yields higher income at reduced costs<br />Increased awareness and knowledge of GAP, INM, IPM<br />Risk minimization by using GAPs <br />Greater access to new technologies <br />
    43. 43. Benefits to the Agriculture Sector<br />High Quality Farm level support to farmers to ensure Food Security<br />Farmers more equipped for better resource management<br />Increased farm productivity will rekindle the diminishing interest in agriculture <br />Lead to professionalism in agriculture and make agriculture a career of choice<br />
    44. 44. Participants in the CCA Program<br />
    45. 45. Journey So Far<br /><ul><li>Pilot Exam held on 22nd August,2010
    46. 46. Registrations – 22, CCAs – 19
    47. 47. First Open Exam held on 12th December,2010
    48. 48. Registrations – 85, CCAs – 59
    49. 49. Second open Exam Held on 12th June,2011
    50. 50. Registrations – 90, CCAs – 65</li></ul>TOTAL CCAs in India – 143 <br /><ul><li>Exam held at New Delhi, Hyderabad and Chandigarh
    51. 51. Training Manual prepared in Hindi and English
    52. 52. Next India CCA Exam scheduled on 11 December, 2011
    53. 53. Last date for registration for Dec. Exam– 15th November 2011</li></li></ul><li>India CCA Training Manual 2<br />India CCA Training Manual 1<br />Training Manual (English & Hindi)<br />
    54. 54. Feedback of Existing Indian CCAs<br /><ul><li>Comprehensive knowledge update with a single exam
    55. 55. Practical knowledge up-gradation
    56. 56. Impressive Extension tool
    57. 57. Improved Career prospects
    58. 58. Recognition amongst Peers
    59. 59. Additional qualification
    60. 60. Platform to share ideas amongst fellow CCAs</li></li></ul><li>
    61. 61. Contact Information <br />Mr. Saveen Randhawa<br />Indian Society of Agribusiness Professionals<br />23,Community Centre<br />ZamrudpurKailash Colony Extn.<br />New Delhi-110048<br />Ph. No: 011- 43154100, 41730573 <br />Fax:011-41731674<br />E mail :indiacca@isapindia.org<br />www.certifiedcropadviser.org/india<br />www.isapindia.org<br />
    62. 62. Thank You for your attention !<br />

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