Digital presence in social media

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A little something for a course called Internet and mobile marketing at the JAMK University of Applied Sciences

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Digital presence in social media

  1. 1. SOCIAL MEDIA SOCIAL MEDIASOCIAL MEDIA SOCIAL MEDIA SOCIAL SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA Linda Saukko-Rauta
  2. 2. Our maps don’t look the same –do you have a continent of Facebook or an island of Twitter?
  3. 3. Remember theskills! Basic computing skills
  4. 4. I’d liketo add: … and understanding the language of social media and the power of social networks
  5. 5. WOM!
  6. 6. facebook WOM! WOM! WOM! More than WOM! 30 WOM! WOM! billion pieces of content shared WOM! WOM! each WOM! month WOM! WOM!
  7. 7. ”NIMF”According to some studies the students don’t want the school to come to THEIR Facebook…
  8. 8. … but it seems to be ok forthe companies to invade their zone..!
  9. 9. Me! We! Us! Ours! Our products!Me! We! Us! Ours! Our products! Me! We! Us! Ours! Our products!Me! We! Us! Ours! Our products!Me! We! Us! Ours! Our products!Me! We! Us! Ours! Our products!
  10. 10. Follow Create Engage
  11. 11. Find your own voice!
  12. 12. How about…. the hedonistic generation?CC BY: J. A. Martín Ramos CC BY: Vic
  13. 13. It’s all about the content: createvalue !
  14. 14. DigitalHandshake– how do you say”Hi!” online? CC BY: U.S. Fish and Wildlife Service
  15. 15. Tuija Aalto, 2011
  16. 16. Brand yourself! Case Taivaspaikka
  17. 17. What kind of a web person are you?
  18. 18. ? ????????
  19. 19. Thanks! linda.saukko-rauta@jamk.fi @saurauPics my own, CC or stock.xchng

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