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business Plan - GPS

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  • 1. YouFind Satyajit Das  Hong‐fu Hsieh Aatish Mandelecha Avi Mehta
  • 2. Problem – Consumers Consumers  Information at the right time and right place is  never available never available Searching is tiresome and time consuming – Vendors On the lookout for customers  Low rates of return from advertisements 2
  • 3. Solution – Consumers A directory based structure with contextually  relevant information Browse and Buy products with a touch of hand! – Vendors Single solution to address multiple platforms Single solution to address multiple platforms Highly customizable interfaces y g Ability to sell items through additional channels. 3
  • 4. User Scenario User Scenario Vendors Consumers 4
  • 5. The Venture The Venture – Company type Company type S Corp – Goals Become a major player in providing mobile  shopping experience shopping experience Formulate industry standards in this space – Location Engineering: Silicon Valley 5
  • 6. Market Position Market Position – Competitors Traditional GPS systems Cellular Carriers Google! – Key Differentiator Can be kept in Pocket p One solution for multiple platforms q Unique Business model 6
  • 7. Revenue – Major part of revenue would come from tie‐ Major part of revenue would come from tie ups with vendors to sell their products – Advertisements on user facing solutions – Subscriptions for advanced usage of the  p g solution 7
  • 8. Financial Analysis Financial Analysis Pre‐release ‐ Expenses Pre‐release – Cash inflow Investments Post Release ‐ Expenses Post Release ‐ Revenue Equipment Payroll Infrastructure Advertisement Tie‐ups 8 Commisions and Sales
  • 9. Timeline Inception Private Beta Beta Release – Estimated time for development Co su e pp cat o Consumer Application: • Prototype: 1 month • Release version: 6 Months Vendor Application: V d A li ti • Prototype: 1 month • Release: 4 months. 9
  • 10. Thank You! 10
  • 11. Questions?