Taxonomy Is User Experience

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Taxonomy Is User Experience - Presentation Transcript

  1. Taxonomy Is User Experience Dave Cooksey IA Summit 2008 Miami, Florida April 13, 2008
  2. About Me Dave Cooksey, MA, MSIS • User Experience Lead at gsi interactive, a Division of GSI Commerce, Inc. • 2007 - 2008 Chair of PhillyCHI, Philadelphia chapter for the Association for Computing Machinery’s special interest group in Human-Computer Interaction (SIG-CHI) • Performed taxonomy / IA work for: Ace Hardware • Babies‘R’Us • Bath & Body Works • Dick’s Sporting Goods • Ecko • Filson • Hershey’s Gifts • iRobot • Linens ‘n Things • Toys‘R’Us
  3. The Business Wants It
  4. But What Do They Think It Is?
  5. Do They Think This? Taxonomy (plural taxonomies) Etymology From Greek !\"#$% (taxis) \"arrangement, order\" + -&'()* (-nomia) \"method\", from &+('% (-nomos) \"l

+ Dave CookseyDave Cooksey, 2 years ago

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