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Tarakorn Doing Business with a Heart: The Journey of Value Creation Oct 2012
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Tarakorn Doing Business with a Heart: The Journey of Value Creation Oct 2012

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What can a creative mind do for society? Does an advertising background help? …

What can a creative mind do for society? Does an advertising background help?

Khun Tarakorn has more than a decade of experience in the advertising field, with creative positions at SC Matchbox, BBDO Bangkok, and then as Creative Director at the global advertising agency TBWA . In 2008, with the concept of "Baan Boon Tham" (Merit House), his team won the iCare Shelter for Elderly People and Orphans Business Plan Contest. He is currently General Manager at the iCARE Creative Social Agency, part of the DT Group of Companies (DTGO), where he manages Creative Social Business Plan Contest, New Heart New World, and Creative Volunteer.

Khun Tarakorn will share with us his passion for creative thinking and endeavor for social value creation.

Published in: Education

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  • 1. Net Impact Bangkok Professional Chapter monthly meeting 18th October 2012 at 12:00-13:30 Room 521, Sasin
  • 2. Doing Business with a Heart : The Journey of Value Creation ธรากร กมลเปรมปิ ยะกุล Tarakorn Kamolprempiyakul General Manager Creative Social Agency : iCARE Corporate Branding : MAGNOLIA
  • 3. Think and Create for Human Sustainability คิดและสร้างเพื่อความยังยืนของมนุษย์ ่
  • 4. Human Sustainabilitystart Think start Create
  • 5. Presents
  • 6. iCare : Innovation’s World’s CAREไอเดียดีๆ เพื่อโลกที่เราแคร์
  • 7. iCare Believe
  • 8. We believeOur world will be muchbetter place to liveby the hands and heartsof those who live togetherand co-creatively makingthe good idea comes true.
  • 9. iCare : Who we are?
  • 10. iCare : Creative Social Agencyเรา คือ องค์ กรสร้ างสรรค์ เพื่อสังคม
  • 11. iCare : What we do?
  • 12. iCARE Mission Happiness & Better World Our Mission Creative Social Action Idea & Innovation Love & Care
  • 13. iCARE Mission Action for A Better World• Youth • Social Org• Designer Connect & Communicate • Social• Business People Enterprise & Org • Volunteer
  • 14. Social Enterprise iCARE AWARD 2008
  • 15. iCARE AWARD 2008
  • 16. iCARE AWARD 2010
  • 17. iCARE AWARD 2012
  • 18. Doing Business with a Heart: The Journey of Value Creation
  • 19. Doing Business with a Heart: The Journey of Value Creation
  • 20. Doing Business with a Heart: The Journey of TODAY
  • 21. Outside Our Heart : The World Inside Our Heart : Our WorldTInside My Heart : My World
  • 22. Outside Our Heart : The World
  • 23. Global Trend in Branding
  • 24. Marketing Brand People Trends Trends Trends
  • 25. Marketing Trends
  • 26. From Products to Customers to the Human SpiritMarketing 3.0
  • 27. The Evolution of Marketing
  • 28. The Evolution of Marketing
  • 29. The Evolution of Marketing
  • 30. The Evolution of Marketing
  • 31. The Evolution of Marketing
  • 32. The Evolution of Marketing
  • 33. Functional EmotionalVolume ValueMoney HappinessBody MindMaterialism Spiritual
  • 34. Brand Trends
  • 35. People Trends
  • 36. 2006 2010 2011
  • 37. Willmass collaborative modelshave influence onand eventually even replacemodels of political governance?
  • 38. From Products to Customers to the Human SpiritMarketing 3.0
  • 39. Inside our Heart :Our World
  • 40. Think and Create for Human Sustainability คิดและสร้างเพื่อความยังยืนของมนุษย์ ่
  • 41. iCare : Creative Social Project
  • 42. 2012TRUTH TREND ?
  • 43. An Inconvenient Truth is a 2006documentary film directed by DavisGuggenheim about former United StatesVice President Al Gores campaign toeducate citizens about global warming viaa comprehensive slide show that, by hisown estimate, he has given more than athousand times.
  • 44. Truth about the World OUTSIDE Truth about the World INSIDE
  • 45. New Corporate that think and createOldBusiness that aim benefitfor making profit for all.
  • 46. Corporate thatthink andcreatebenefitfor all.
  • 47. Corporate that think and New createThinking benefit for all.
  • 48. Not only Corporate that think and New createThinking benefit for all.
  • 49. NewHEART
  • 50. NewOld
  • 51. NewHEART 2012
  • 52. 2012 : year of the big changeYear of the SHIFT
  • 53. 2012
  • 54. Crisis Chance
  • 55. OLD OLDHEART WORLD
  • 56. NewHEART
  • 57. New HeartNew Worldโลกเปลี่ยนไป เมื่อใจเปลี่ยนแปลง
  • 58. 2012
  • 59. facebook/newheartnewworld
  • 60. Youtube/newheartnewworld
  • 61. Inside my Heart : my World
  • 62. CAUTION :The following message containspersonal assumption from my own belief.
  • 63. About the World OUTSIDE About the World INSIDE
  • 64. Google : Chakras จักระ
  • 65. I UnderstandI SeeI SpeakI LoveI DoI FeelI Am
  • 66. Non-self – อนัตตา – ไม่ มีตวกู ของกู ั I Understand Absolute Truth, Selfless I See Spiritual, Dhamma I Speak Social Network, Sharing I Love Eco, Natural I Do Action, Creativity I Feel Feeling, Emotional I Am Selfness, Survival EGO – อัตตา – ตัวกู ของกู
  • 67. I Understand Absolute Truth, Selfless2013 I See Spiritual, Dhamma I Speak Social Network, Sharing I Love Eco, Natural I Do Action, Creativity I Feel Feeling, Emotional I Am Selfness, Survival
  • 68. MARKETING4.0
  • 69. Doing Business with a Heart : The Journey of Value Creation thank you
  • 70. Doing Business with a Heart : The Journey of Value Creation ธรากร กมลเปรมปิ ยะกุล Tarakorn Kamolprempiyakul General Manager Creative Social Agency : iCARE Corporate Branding : MAGNOLIA
  • 71. thank you