At the Convergence of Local, Social and Mobile <br />1<br />
About Us…<br />
Qype Snapshot<br /><ul><li>A pan-European social network
Covering 10 countries & 7 languages(Germany, UK, Ireland, France, Spain, Italy, Poland,  Austria, Switzerland, Brazil) Add...
The largest European local review site
650 000 authors in Europe, 20,000 fresh reviews per week, 350 user groups
Almost 20m monthly uniqueusers in Europe
Strong mobile presence : iPhone / Android / BlackberryIntegration with facebook, twitter, yahoo, myspace</li></ul>3<br />
Reviews in Google Places<br />
Building Engagement<br />
Qype Snapshot<br /><ul><li>1.5 million registered active users
2 million reviews & comments
Offices in London, Paris, Hamburg
Revenues from:
Directory listings
Corporate Sponsors
Affiliations / Partners
Display Advertising
Coupons and Vouchers</li></ul>6<br />
www.qype.com/London_Gatwick<br />
Mobile Branding<br />
..and Introducing…<br />
QypeDeals: in UK Summer 2011<br />
Rewards, Incentives, Coupons<br />March 2011: QypeDeals Acquired CooleDeals <br />x 1.3 million<br />x 15 million UUV/m<br...
..completing the marketplace…<br />
..providing a compelling proposition..<br />
Qype, the landscape<br />
..but what about Panda.?.<br />
Roaring Panda<br />Reports of the our demise..<br />Initial drop in UUVs<br />Now recovering from ‘correction’<br />Income...
Social Commerce: <br />So What?<br />
Online Consumers: “Who do you trust?”<br />[Source: Erik Qualman, Socialnomics, via Search Engine People, July 2010]<br />
Upcoming SlideShare
Loading in...5
×

Richard Qype Latitude Presentation

1,095

Published on

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,095
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
13
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Richard Qype Latitude Presentation

  1. 1. At the Convergence of Local, Social and Mobile <br />1<br />
  2. 2. About Us…<br />
  3. 3. Qype Snapshot<br /><ul><li>A pan-European social network
  4. 4. Covering 10 countries & 7 languages(Germany, UK, Ireland, France, Spain, Italy, Poland, Austria, Switzerland, Brazil) Adding Portugal and Netherlands early 2011
  5. 5. The largest European local review site
  6. 6. 650 000 authors in Europe, 20,000 fresh reviews per week, 350 user groups
  7. 7. Almost 20m monthly uniqueusers in Europe
  8. 8. Strong mobile presence : iPhone / Android / BlackberryIntegration with facebook, twitter, yahoo, myspace</li></ul>3<br />
  9. 9. Reviews in Google Places<br />
  10. 10. Building Engagement<br />
  11. 11. Qype Snapshot<br /><ul><li>1.5 million registered active users
  12. 12. 2 million reviews & comments
  13. 13. Offices in London, Paris, Hamburg
  14. 14. Revenues from:
  15. 15. Directory listings
  16. 16. Corporate Sponsors
  17. 17. Affiliations / Partners
  18. 18. Display Advertising
  19. 19. Coupons and Vouchers</li></ul>6<br />
  20. 20.
  21. 21.
  22. 22. www.qype.com/London_Gatwick<br />
  23. 23. Mobile Branding<br />
  24. 24. ..and Introducing…<br />
  25. 25. QypeDeals: in UK Summer 2011<br />
  26. 26. Rewards, Incentives, Coupons<br />March 2011: QypeDeals Acquired CooleDeals <br />x 1.3 million<br />x 15 million UUV/m<br />“So we have a large existing European userbase (17 million monthly visitors), mobile carrier distribution and now the coupon switch has been flicked. This could get interesting.” TechCrunch, Mar 1st, 2011<br />
  27. 27. ..completing the marketplace…<br />
  28. 28.
  29. 29. ..providing a compelling proposition..<br />
  30. 30. Qype, the landscape<br />
  31. 31. ..but what about Panda.?.<br />
  32. 32. Roaring Panda<br />Reports of the our demise..<br />Initial drop in UUVs<br />Now recovering from ‘correction’<br />Income growth rapid regardless<br />Opinion of “Expert”<br />Cold Hard Facts<br />(actual weekly visitors)<br />
  33. 33. Social Commerce: <br />So What?<br />
  34. 34. Online Consumers: “Who do you trust?”<br />[Source: Erik Qualman, Socialnomics, via Search Engine People, July 2010]<br />
  35. 35. Online Consumers: Importance of Reviews<br />
  36. 36. Small Businesses: Importance of Reviews<br />
  37. 37. Customer Feedback: Evolution<br />Word ofMouth<br />Writtencomplaints<br /> „Customer Services Dept“<br />TelephoneHelplines<br />OutsourcedTelephoneHelplines<br />PreDotcomVocalminority The SocialMajority<br />
  38. 38. Mobile<br />
  39. 39. Smartphone Growth<br />UK almost doubled last year<br />
  40. 40. Qype<br />
  41. 41. How we use Mobile and When<br />
  42. 42. Qype Mobile<br />
  43. 43.
  44. 44. ..a peek over the horizon..<br />
  45. 45. Thought from MPPAWT<br />“…The Internet Has Only Just Begun..”<br />SuperFast 4g/LTE<br />+<br />Super Devices (Moore’s law)<br />+<br />Affordability<br />=<br />The world as an instant ‘always on’ community<br />http://livestre.am/M9T1<br />
  46. 46. New Dawn in Retail<br />Targeted based on<br />Who you are<br />How you are<br />Where you are <br />Open for the little guys, too<br />Brings the whole of retail into the digital age<br />
  47. 47. Thank you!<br />Twitter: @Qype_CMO<br />Linkedin: RichardDennys<br />Qype: Richard_Dennys<br />
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×