SAS Graduate Forum Summary

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  • 1. Just becauseit’s social,Doesn’tmean you’reinvitedSummary of discussions at the first SAS Grad Forum lunchThe Hospital Club, London WC212-2pm April 9th 2013
  • 2. This is a summary of three challenge areas we discussed:1. What & Why?-What exactly am I doing in the social space?-What am I looking to achieve?-Why?2. Content-How do I make the most of what I have?-What’s in/out?-How do I curate?3. Value & Meaning?-How can I build engagement and advocacy?-What to measure?-Examples of creating high value experienceSummary of discussions at the first SAS Grad Forum lunchThe Hospital Club, London WC212-2pm April 9th 2013
  • 3. © SAS Part of MSLGROUPFunctionalv.Aspirational
  • 4. © SAS Part of MSLGROUPShort-termv.Enduring
  • 5. © SAS Part of MSLGROUPAnswering basic questionsv.Creating meaningful relationships
  • 6. © SAS Part of MSLGROUPPlanning and managing yoursocial landscape
  • 7. © SAS Part of MSLGROUPWhere are you spending