S o l v i n g   Y o u r   V i s u a l   Q u a n d a r i e s                 FREELANCE PORTFOLIO
A L T E R N A T I V E 	   A P P A R E L 	   	   	   STANDARDS	  DEVELOPMENT	  |	  SHOP	  IN	  SHOP	  STRAGEGY	  |	  VISUAL...
B E A C H 	   B U N N Y 	   S W I M W E A R 	   TECH	  CARD	  DEVELOPMENT	  |	  SIGNAGE	  AND	  PACKAGING	  CONCEPTS	  |	 ...
{ T A B L E 	   D E T A I L S } 	                                                                                         ...
March	  April	  Tea	  Tree	  DisplayP A U L 	   M I T C H E L L 	   	  
P A U L 	   M I T C H E L L 	   |   	                                               	                                     ...
W I N S T O N 	   R E T A I L 	   G R O U P 	   	  
R I G H T 	   E Y E W E A R 	   CREATIVE	  ART	  DIRECTION	  |	  CATALOG	  LAUNCH	  	  
K -­‐ S W I S S 	   SPACE	  PLANNING	  |	  FIXTURE	  AND	  HARDWARE	  SOURCING	  |	  VISUAL	  MERCHANDISING	  	  
W I N S T O N 	   R E T A I L 	   G R O U P 	   NIKE	  ACCOUNT	  SPECIALIST	  	  	  
C U S T O M 	   F U R N I T U R E 	   | 	   I N T E R I O R 	   D E S I G N 	   | 	   E V E N T S   	  
FINSARA@SARAJANEMARTINI.COM       7142348741
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Freelance portfolio

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Freelance portfolio

  1. 1. S o l v i n g Y o u r V i s u a l Q u a n d a r i e s FREELANCE PORTFOLIO
  2. 2. A L T E R N A T I V E   A P P A R E L       STANDARDS  DEVELOPMENT  |  SHOP  IN  SHOP  STRAGEGY  |  VISUAL  MERCHANDISING      
  3. 3. B E A C H   B U N N Y   S W I M W E A R   TECH  CARD  DEVELOPMENT  |  SIGNAGE  AND  PACKAGING  CONCEPTS  |  VISUAL  STANDARDS  MANUAL  
  4. 4. { T A B L E   D E T A I L S }   Tables  should  tell  a  story  with  each  item  represented  cross   wearable  with  each  other.  This  gives  the  customer  instant  looks   ideally  leading  to  increased  UPT’s.  (Units  Per  TransacQon)     •  Create  an  ouSit   compete  with  sandals   and  applicable   accessories     •  Tags  should  face  logo         side  up   V   I   S   U   A   L       •  Surrounding     mannequins  should  be   wearing  designated       S   T   A   N   D   A   R   D   S                       looks  from  immediate                                                                                           area  and  telling  the       G   U   I   D   E     story  (Silent  Salesman)     When  seWng  your  tables  use  the  “Visual  Step  Approach”;  Working  off  of  highest   center  point  and  using  fixtures  and  mannequins  “stepping  down”  on  either  side  as   shown.         B E A C H   B U N N Y   S W I M W E A R     VISUAL  STANDARDS  MANUAL  
  5. 5. March  April  Tea  Tree  DisplayP A U L   M I T C H E L L    
  6. 6. P A U L   M I T C H E L L   |     MARKETING  AND  DISPLAY  CONCEPTS  
  7. 7. W I N S T O N   R E T A I L   G R O U P    
  8. 8. R I G H T   E Y E W E A R   CREATIVE  ART  DIRECTION  |  CATALOG  LAUNCH    
  9. 9. K -­‐ S W I S S   SPACE  PLANNING  |  FIXTURE  AND  HARDWARE  SOURCING  |  VISUAL  MERCHANDISING    
  10. 10. W I N S T O N   R E T A I L   G R O U P   NIKE  ACCOUNT  SPECIALIST      
  11. 11. C U S T O M   F U R N I T U R E   |   I N T E R I O R   D E S I G N   |   E V E N T S  
  12. 12. FINSARA@SARAJANEMARTINI.COM 7142348741

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