The e-LGBT Leadership Opportunity
Sarah Siegel

© 2013 IBM Corporation
How to get started with building your reputation as a thought leader online:

http://ibmurl.hursley.ibm.com/1W7P
© 2013 IB...
Linkedin Groups can provide visibility to show what you know.

http://linkd.in/RMwpqa

© 2013 IBM Corporation
Twitter is another premier way to demonstrate thought leadership.

http://bit.ly/lclAv9

© 2013 IBM Corporation
So far, Google+ seems to appeal most of all to tech geeks.
http://bit.ly/RhmYiy

© 2013 IBM Corporation
All IBMers can show what we know via the behind-the-firewall ILX:

http://ibmurl.hursley.ibm.com/1JTZ

© 2013 IBM Corporat...
And if you are a people manager, you can opt to join:

http://ibmurl.hursley.ibm.com/1OFC
© 2013 IBM Corporation
and IBM technical leaders can opt in here:

http://ibmurl.hursley.ibm.com/P0W
© 2013 IBM Corporation
All IBMers are global IBMers these days, so another good opt-in choice

http://ibmurl.hursley.ibm.com/1BCD
© 2013 IBM Corp...
Certainly, it makes good sense to be a member of this community:

http://ibmurl.hursley.ibm.com/O5R
© 2013 IBM Corporation
2000s

Global Enterprise

IBM has gone global and so
have LGBT IBMers & Friends
Up to 1990s

Multinational

http://ibmurl....
Friends & Family of LGBT IBMers have ventured into 3D Internet.

http://ibmurl.hursley.ibm.com/1W87

© 2013 IBM Corporatio...
Facebook is a popular way to demonstrate our humanity

http://on.fb.me/QfaWEm

© 2013 IBM Corporation
and to align with the IBM brand.

http://on.fb.me/O5XQ9E
http://on.fb.me/O5XQ9E

© 2013 IBM Corporation
Like Facebook, YouTube helps us demonstrate our humanity.

© 2013 IBM Corporation
Vlogs can provide personal education about our community.

http://bit.ly/lUQHnO

© 2013 IBM Corporation
Audio podcasts enable additional channels for LGBT visibility.

http://bit.ly/5mCgw

© 2013 IBM Corporation
What more can we do to advance global LGBT equality?

http://bit.ly/93mh3V

© 2013 IBM Corporation
The e-LGBT leadership Opportunity: Next steps

1. [Further] build your reputation as
a thought leader online, e.g., via:
L...
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The e-LGBT Leadership Opportunity

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This is my perspective on the leadership opportunity for Lesbian, Gay, Bisexual and Transgender IBMers, which was informed by my role from 2008-mid-2013: helping leaders advance their learning and careers by using social media. It includes screenshots of a number of internal-only URLs and is my own presentation, and doesn’t necessarily represent IBM’s positions, strategies or opinions.

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The e-LGBT Leadership Opportunity

  1. 1. The e-LGBT Leadership Opportunity Sarah Siegel © 2013 IBM Corporation
  2. 2. How to get started with building your reputation as a thought leader online: http://ibmurl.hursley.ibm.com/1W7P © 2013 IBM Corporation
  3. 3. Linkedin Groups can provide visibility to show what you know. http://linkd.in/RMwpqa © 2013 IBM Corporation
  4. 4. Twitter is another premier way to demonstrate thought leadership. http://bit.ly/lclAv9 © 2013 IBM Corporation
  5. 5. So far, Google+ seems to appeal most of all to tech geeks. http://bit.ly/RhmYiy © 2013 IBM Corporation
  6. 6. All IBMers can show what we know via the behind-the-firewall ILX: http://ibmurl.hursley.ibm.com/1JTZ © 2013 IBM Corporation
  7. 7. And if you are a people manager, you can opt to join: http://ibmurl.hursley.ibm.com/1OFC © 2013 IBM Corporation
  8. 8. and IBM technical leaders can opt in here: http://ibmurl.hursley.ibm.com/P0W © 2013 IBM Corporation
  9. 9. All IBMers are global IBMers these days, so another good opt-in choice http://ibmurl.hursley.ibm.com/1BCD © 2013 IBM Corporation
  10. 10. Certainly, it makes good sense to be a member of this community: http://ibmurl.hursley.ibm.com/O5R © 2013 IBM Corporation
  11. 11. 2000s Global Enterprise IBM has gone global and so have LGBT IBMers & Friends Up to 1990s Multinational http://ibmurl.hursley.ibm.com/O5R International http://bit.ly/k5g4iY © 2013 IBM Corporation
  12. 12. Friends & Family of LGBT IBMers have ventured into 3D Internet. http://ibmurl.hursley.ibm.com/1W87 © 2013 IBM Corporation
  13. 13. Facebook is a popular way to demonstrate our humanity http://on.fb.me/QfaWEm © 2013 IBM Corporation
  14. 14. and to align with the IBM brand. http://on.fb.me/O5XQ9E http://on.fb.me/O5XQ9E © 2013 IBM Corporation
  15. 15. Like Facebook, YouTube helps us demonstrate our humanity. © 2013 IBM Corporation
  16. 16. Vlogs can provide personal education about our community. http://bit.ly/lUQHnO © 2013 IBM Corporation
  17. 17. Audio podcasts enable additional channels for LGBT visibility. http://bit.ly/5mCgw © 2013 IBM Corporation
  18. 18. What more can we do to advance global LGBT equality? http://bit.ly/93mh3V © 2013 IBM Corporation
  19. 19. The e-LGBT leadership Opportunity: Next steps 1. [Further] build your reputation as a thought leader online, e.g., via: Linkedin Groups Twitter Google+ Facebook Connections Communities 2. [Continue to] enable innovation that matters for our company and the world, e.g., advance global LGBT equality through essential social tools, including: YouTube Podcasts Vlogs Informal Learning Exchange (ILX) e.g., link from Radio Eyrie podcasts to the ILX . © 2013 IBM Corporation

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