This is the presentation I put together to support my workshop with the staff of the Australian College of Midwives in January 2014 - more information here: http://sarah-stewart.blogspot.com.au/2014/01/acm-workshop-january-15-2014-use-social.html
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Using social media for collaboration and engagement in associations and organisations
1. Using social
media tools for
collaboration
and
engagement
Sarah Stewart 2014
http://www.flickr.com/photos/53472606@N00/483745774
2. Welcome
Check in with distance participants
Check distance participants have access to
blog post and all links/resources:
Blog post url
Telephone/mobile
Fire
Computer comfort/health and safety
4. Setting the scene
• What do you already know about social
media?
• How do you use social media?
• What do you want to know more about,
esepcially in connection to its use by the
ACM?
https://docs.google.com/document/d/1m038bNvYN_Sn-MoO5t02kxC2X_LosBF5-6RwsVf4DtQ/edit
5. Introduction to social media Social Media Revolution 2013
http://www.youtube.com/watch?v=QUCfFcchw1w
6. The way we learn, teach,
work, play and communicate
is changing
www.flickr.com/photos/73645804@N00/440672445
7. “…gone are the days when
the family turned to the
“encyclopedia Britannica” for
information. My family’s
“bookcase” is the family
computer - Google, itunes,
online auctions, research,
websites and blogs.”
Tania, midwife
26. Example of a professional
discussion
https://www.facebook.com/sarahmstewart/p
osts/10152124937136306?stream_ref=10
27. Different types of social media
tools and resources
Blog link:
http://sarahstewart.blogspot.com.au/2014/01/acmworkshop-january-15-2014-usesocial.html
29. Issues associated with the
use of social media tools and
applications
http://storify.com/SarahStewart/issuesassociated-with-the-use-of-social-mediatoo
30. A number of challenges:
www.flickr.com/photos/10533142@N00/327672740
50. Test and evaluate tools and applications for ease of
use and present findings
http://www.jasonfox.me/social-media-explained-by-dogs-infographic/
51. Questions to ask
Ease of use
Reliability
How can ACM use it?
Fit for ACM purpose?
Potential constraints/problems in ACM use
How would the use of Twitter by the ACM
compare with other social media tools and
resources that you know about?
Information changing all the time. Very important to stay up to date, but that can be difficult , especially when you are geographically isolated & do not have access to libraries – paper journal subscriptions can be very expensive.
Free tools - Very important in this day & age of financial stress, increase in price of petrol & flights.
Web conferences - Very important in this day & age of financial stress, increase in price of petrol & flights. Free access.
People can manage their own learning to suit their particular needs & requirements.
Lots of literature says that staff, especially new grads, people new to jobs/organizations, & people returning to work benefit from mentoring.
Computer literacy: knowledge and ability to use computers and technology efficiently (http://en.wikipedia.org/wiki/Digital_literacy)
Digital literacy: ability to find, evaluate and use digital information effectively, efficiently and ethically
Access to broadband which supports a lot of social networking tools. Computers need to be freely available at work, and people made to feel that they can use them – may be issues to privacy.
Particular issue for people working in health & social professions. Need to adhere to professional and legal requirements, particularly about patient information. Also, implications for worker/employer relationship.
Institution/employer restrict tools that can be used by employees
People think that tools like youtube and facebook are frivolous tools just for the young.
Attitudes that learning is something that is ‘delivered’ in a ‘face-to-face context’ – that employers are responsible for providing education & learning. Education is something that is only done to fulfil professional requirements. Wont do it unless employer pays for it & provides the time.
Just because an article hasn’t been processed through a blind, peer reveiwed paper journal, doesn’t mean that it is not credible information. Look at wikipedia as example.