Social media casestudy: Virtual International Day of the Midwife
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Social media casestudy: Virtual International Day of the Midwife

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Social media casestudy: Virtual International Day of the Midwife Presentation Transcript

  • 1. THE VIRTUALINTERNATIONAL DAY OF THE MIDWIFE. USING SOCIAL MEDIA FOR PROFESSIONAL NETWORKING AND LEARNING Sarah Stewartsarahstewart07@gmail.com
  • 2. Aim of this session:• Tell you about the VIDM• Explain some of the findings from the 2012 VIDM evaluation• Reflect on some of the lessons we have learned about social media, communities of practice, professional networking & learning
  • 3. Beginnings
  • 4. What is the VIDM?
  • 5. AimsProvide access to latest research & practice innovationsProvide opportunities for networkingBreak down traditional barriers to PDModel informal, life-long learning practicesModel “open” communication & collaboration practices eg OERIncrease digital literacy & capability
  • 6. Wiki - advertising, informing, coordination, collaboration, artefactshttp://internationaldayofthemidwife.wikispaces.com
  • 7. Facebook – advertising, marketing, networking, discussion, answer questionshttp://www.facebook.com/VirtualInternationalDayoftheMidwife
  • 8. Twitter – advertising, marketing, networking, discussion, answer questionshttps://twitter.com/#!/VIDofM
  • 9. Google Docs – feedback survey, tracking, collaborationhttp://tiny.cc/o70rew
  • 10. 2012 VIDM Evaluation99 responses – 84 attended, 15 did notMajority of respondents were students or clinical midwivesMost common age 30-39, & 50-59Majority of people came from USA, UK, AustraliaAlso had attendees from Bermuda, Canada, Brazil Cyprus, Denmark, Ethiopia, Kenya, Slovenia, Netherlands, Jordan, Germany, Greece, Latvia, Peru, Portugal and Slovenia
  • 11. Majority people heard about VIDM from Facebook (63%), followed by email (31%)Most people found technology very easy, or easy to use – only a couple of people found it difficult to useMost people accessed VIDM at home – no one did in a clinical facilityMost people used lap top or PC
  • 12. Attendees rated VIDM 2012 very good or good – 2 rated it poorPeople wanted news about VIDM 2013 via Facebook or emailMain reason people didnt attend was because they were working
  • 13. What did people like?A sense of belonging to an international communityOpportunity to learn for free, in easily accessible and flexible environmentBeing able to access eminent speakers
  • 14. What could be improved?Quality of presentationsImproved information about the event on the wiki websiteBigger room – more seats
  • 15. What do you need to be able to attend?TimeMotivationAdequate technologyConfidence and digital competenceBetter information about how to attendMore information about the event beforehand
  • 16. What we are seeing Main steam midwifery doesnt get it, but midwifery & consumers activists dohttp://www.flickr.com/photos/7158112@N04/3042853630
  • 17. Digital literacy is a barrierhttp://www.flickr.com/photos/21560098@N06/3796822070
  • 18. Health organisations need a lot of support to help them see value of initiatives like this http://www.flickr.com/photos/32323502@N00/428401602
  • 19. Community of practice is evolving
  • 20. Greater networking between midwives & consumers....and others who are passionate about life-long learning
  • 21. Increasingdigitalcapability
  • 22. Midwives (& others) are utilising their digital literacy learnings in an ongoing way in their professional liveshttp://www.glorialemay.com/blog/?p=688
  • 23. Where to from here? How do we reach resource-poor countries?
  • 24. Research. What is the impact of this approach to PD on learning, & ultimately clinical outcomes? http://www.flickr.com/photos/26667277@N00/311398700
  • 25. Integrate with midwifery organisations?http://www.flickr.com/photos/76413978@N08/6873616254
  • 26. Become more interactive, beyond the 5 th Mayhttp://www.flickr.com/photos/28859335@N00/120018144
  • 27. Go mobile! http://www.flickr.com/photos/83542829@N00/2431704208
  • 28. Sarah Stewartsarahstewart07@gmail.comHttp://sarah-stewart.blogspot.com@SarahStewarthttp://www.facebook.com/sarahmstewarthttp://www.slideshare.net/sarahs