THE VIRTUALINTERNATIONAL DAY OF  THE MIDWIFE. USING   SOCIAL MEDIA FOR     PROFESSIONAL   NETWORKING AND       LEARNING   ...
Aim of this session:• Tell you about the VIDM• Explain some of the findings from the 2012  VIDM evaluation• Reflect on som...
Beginnings
What is the VIDM?
AimsProvide access to latest research & practice  innovationsProvide opportunities for networkingBreak down traditional ba...
Wiki - advertising, informing, coordination, collaboration, artefactshttp://internationaldayofthemidwife.wikispaces.com
Facebook – advertising, marketing, networking,  discussion, answer questionshttp://www.facebook.com/VirtualInternationalDa...
Twitter – advertising, marketing, networking,  discussion, answer questionshttps://twitter.com/#!/VIDofM
Google Docs – feedback survey, tracking,  collaborationhttp://tiny.cc/o70rew
2012 VIDM Evaluation99 responses – 84 attended, 15 did notMajority of respondents were students or  clinical midwivesMost ...
Majority people heard about VIDM from Facebook (63%), followed by email (31%)Most people found technology very easy, or ea...
Attendees rated VIDM 2012 very good or good –  2 rated it poorPeople wanted news about VIDM 2013 via  Facebook or emailMai...
What did people like?A sense of belonging to an international  communityOpportunity to learn for free, in easily accessibl...
What could be improved?Quality of presentationsImproved information about the event on the  wiki websiteBigger room – more...
What do you need to be able to            attend?TimeMotivationAdequate technologyConfidence and digital competenceBetter ...
What we are seeing                                          Main steam midwifery                                          ...
Digital literacy is a barrierhttp://www.flickr.com/photos/21560098@N06/3796822070
Health organisations need a lot of support to help them see value of initiatives like this                http://www.flick...
Community of practice is evolving
Greater networking  between midwives  & consumers....and  others who are  passionate about  life-long learning
Increasingdigitalcapability
Midwives (& others)                                          are utilising their                                          ...
Where to from here?             How do we reach              resource-poor              countries?
Research. What is the impact of this  approach to PD on learning, &   ultimately clinical outcomes?     http://www.flickr....
Integrate with midwifery     organisations?http://www.flickr.com/photos/76413978@N08/6873616254
Become more                                        interactive,                                       beyond the 5  th    ...
Go mobile!      http://www.flickr.com/photos/83542829@N00/2431704208
Sarah Stewartsarahstewart07@gmail.comHttp://sarah-stewart.blogspot.com@SarahStewarthttp://www.facebook.com/sarahmstewartht...
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
Social media casestudy: Virtual International Day of the Midwife
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Social media casestudy: Virtual International Day of the Midwife

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Social media casestudy: Virtual International Day of the Midwife

  1. 1. THE VIRTUALINTERNATIONAL DAY OF THE MIDWIFE. USING SOCIAL MEDIA FOR PROFESSIONAL NETWORKING AND LEARNING Sarah Stewartsarahstewart07@gmail.com
  2. 2. Aim of this session:• Tell you about the VIDM• Explain some of the findings from the 2012 VIDM evaluation• Reflect on some of the lessons we have learned about social media, communities of practice, professional networking & learning
  3. 3. Beginnings
  4. 4. What is the VIDM?
  5. 5. AimsProvide access to latest research & practice innovationsProvide opportunities for networkingBreak down traditional barriers to PDModel informal, life-long learning practicesModel “open” communication & collaboration practices eg OERIncrease digital literacy & capability
  6. 6. Wiki - advertising, informing, coordination, collaboration, artefactshttp://internationaldayofthemidwife.wikispaces.com
  7. 7. Facebook – advertising, marketing, networking, discussion, answer questionshttp://www.facebook.com/VirtualInternationalDayoftheMidwife
  8. 8. Twitter – advertising, marketing, networking, discussion, answer questionshttps://twitter.com/#!/VIDofM
  9. 9. Google Docs – feedback survey, tracking, collaborationhttp://tiny.cc/o70rew
  10. 10. 2012 VIDM Evaluation99 responses – 84 attended, 15 did notMajority of respondents were students or clinical midwivesMost common age 30-39, & 50-59Majority of people came from USA, UK, AustraliaAlso had attendees from Bermuda, Canada, Brazil Cyprus, Denmark, Ethiopia, Kenya, Slovenia, Netherlands, Jordan, Germany, Greece, Latvia, Peru, Portugal and Slovenia
  11. 11. Majority people heard about VIDM from Facebook (63%), followed by email (31%)Most people found technology very easy, or easy to use – only a couple of people found it difficult to useMost people accessed VIDM at home – no one did in a clinical facilityMost people used lap top or PC
  12. 12. Attendees rated VIDM 2012 very good or good – 2 rated it poorPeople wanted news about VIDM 2013 via Facebook or emailMain reason people didnt attend was because they were working
  13. 13. What did people like?A sense of belonging to an international communityOpportunity to learn for free, in easily accessible and flexible environmentBeing able to access eminent speakers
  14. 14. What could be improved?Quality of presentationsImproved information about the event on the wiki websiteBigger room – more seats
  15. 15. What do you need to be able to attend?TimeMotivationAdequate technologyConfidence and digital competenceBetter information about how to attendMore information about the event beforehand
  16. 16. What we are seeing Main steam midwifery doesnt get it, but midwifery & consumers activists dohttp://www.flickr.com/photos/7158112@N04/3042853630
  17. 17. Digital literacy is a barrierhttp://www.flickr.com/photos/21560098@N06/3796822070
  18. 18. Health organisations need a lot of support to help them see value of initiatives like this http://www.flickr.com/photos/32323502@N00/428401602
  19. 19. Community of practice is evolving
  20. 20. Greater networking between midwives & consumers....and others who are passionate about life-long learning
  21. 21. Increasingdigitalcapability
  22. 22. Midwives (& others) are utilising their digital literacy learnings in an ongoing way in their professional liveshttp://www.glorialemay.com/blog/?p=688
  23. 23. Where to from here? How do we reach resource-poor countries?
  24. 24. Research. What is the impact of this approach to PD on learning, & ultimately clinical outcomes? http://www.flickr.com/photos/26667277@N00/311398700
  25. 25. Integrate with midwifery organisations?http://www.flickr.com/photos/76413978@N08/6873616254
  26. 26. Become more interactive, beyond the 5 th Mayhttp://www.flickr.com/photos/28859335@N00/120018144
  27. 27. Go mobile! http://www.flickr.com/photos/83542829@N00/2431704208
  28. 28. Sarah Stewartsarahstewart07@gmail.comHttp://sarah-stewart.blogspot.com@SarahStewarthttp://www.facebook.com/sarahmstewarthttp://www.slideshare.net/sarahs
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