To infinity & beyond: Introducing midwives to social media http://www.flickr.com/photos/8400259@N04/5321150393
What is social media? <ul><li>“ use of web-based and mobile technologies to turn communication into interactive dialogue” ...
Why should we care about  social media? http://www.flickr.com/photos/49968232@N00/12364944
Because the Internet has become ubiquitous and social networking out-growing any other form of communication http://www.fl...
Because women are online... http://www.flickr.com/photos/35034347468@N01/111376106
...looking for information about pregnancy and childbirth http://www.flickr.com/photos/48819968@N00/12390581
...talking about childbirth http://www.youtube.com/watch?v=niJ6F2p9Ql8&feature=fvst
...sharing information and advice http://www.facebook.com/MidwiferyToday
… supporting each other http://navelgazingmidwife.squarespace.com/navelgazing-midwife-blog/2011/4/13/birth-abuse.html
...building communities of interest  http://www.facebook.com/theunnecesarean
...becoming activists http://www.facebook.com/pages/Save-HBAC-in-Australia-fan-page/239430759403371
...talking about you!
Gen Y & Z have grown up with social media
... and use it with mobile technology http://www.flickr.com/photos/10565597@N00/2542177818
Because they expect to be able to engage with you online http://www.flickr.com/photos/50417132@N00/490343339
...which will change your relationship with women http://www.flickr.com/photos/48819968@N00/1224886647
Because we need to be able to communicate with women... http://www.flickr.com/photos/79576592@N00/125710155
…  to meet their information needs http://www.flickr.com/photos/70321513@N00/95757299
...especially as we move into more autonomous practice http://www.flickr.com/photos/8566600@N07/3069766004
<ul><li>…  and work out how to promote the midwifery profession </li></ul>
<ul><li>In these days of economic retrenchment  midwives must look at alternative ways to collaborate, mentor & support ea...
Midwives cannot afford to be left behind the times  http://www.flickr.com/photos/library_of_virginia/3005145811/
The more networking, connecting and sharing we do, the stronger we are as a profession.
Objectives for today's workshop <ul><li>1. List some of the common social media tools that be used for communication and c...
It's all about me!
Midwife
Educator
Researcher
EdD student
Parent
Rugby fan
What I have done with social media
Virtual International Day of the Midwife http://internationaldayofthemidwife.wikispaces.com
Eportfolio:  http://sarahstewart-eportfolio.wikispaces.com
Virtual Birthing Unit: http://slenz.wordpress.com
E-mentoring
Virtual commuting to Griffith University
How to write a paper for publication in 6 weeks:  http://writingapaperin6weeks.wikispaces.com
What tools do I use?
Blog  http://sarah-stewart.blogspot.com/2011/10/any-ideas-on-how-to-teach-social-media.html
Twitter: @sarahstewart http://twitter.com/#!/search?q=%23ACM2011
Facebook http://www.facebook.com/sarahmstewart/posts/10150360418921306?notif_t=feed_comment
Wikispaces http://internationaldayofthemidwife.wikispaces.com  /
Flickr:  http://www.flickr.com/photos/sarahmstewart
YouTube:  http://www.youtube.com/user/sarahmstewart http://www.youtube.com/watch?v=8w9WNtTAVYU&feature=results_main&playne...
Skype
Google Docs
Where has this led me?
Brisbane
Queensland
Pakistan
Everywhere
10 tips for successful social networking
Be prepared to give time to networking and don't expect things to happen over night http://www.flickr.com/photos/14516334@...
Be consistent about how you 'brand' yourself http://www.flickr.com/photos/62845223@N00/1459717062
Be open
Focus on what you can give as opposed to what you can receive  http://www.flickr.com/photos/stephenr/2926296193/sizes/z/in...
Focus on quality, not quantity http://www.flickr.com/photos/8663326@N06/4429964169
Be authentic http://www.flickr.com/photos/7487149@N03/519690623
Always respond to people when they contact you http://www.flickr.com/photos/44373968@N00/2565606353
Keep a blog and post a minimum of 2/3 posts per week http://www.flickr.com/photos/9106303@N05/2493066577
Set up a Twitter account and post at least a couple of comments per day http://www.flickr.com/photos/32931740@N06/3326772902
Use a licence on your “stuff” so that people can share and re-use it http://www.flickr.com/photos/55943778@N00/3640362081
Take care of your online reputation http://www.flickr.com/photos/93535451@N00/375861774
Feedback <ul><li>http://sarah-stewart.blogspot.com/2011/10/to-infinity-and-beyond-workshop.html </li></ul>[email_address] ...
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Introducing midwives to social media

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This is the presentation I used at the 2011 Australian College of Midwives conference in Sydney to facilitate a workshop on how midwives can use social media.

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  • People link up with each other using social media tools such as FB, and Twitter. Explain difference between web 1.0 and 2.0 – thats its interactive – 2-way communcation
  • Pew Internet and American Life Project, 2011 19% of internet users look online for information about pregnancy and childbirth
  • Introducing midwives to social media

    1. 1. To infinity & beyond: Introducing midwives to social media http://www.flickr.com/photos/8400259@N04/5321150393
    2. 2. What is social media? <ul><li>“ use of web-based and mobile technologies to turn communication into interactive dialogue” </li></ul><ul><li>Wikipedia: </li></ul><ul><li>http://en.wikipedia.org/wiki/Social_media </li></ul>http://www.flickr.com/photos/73532212@N00/2945559128
    3. 3. Why should we care about social media? http://www.flickr.com/photos/49968232@N00/12364944
    4. 4. Because the Internet has become ubiquitous and social networking out-growing any other form of communication http://www.flickr.com/photos/29487767@N02/3574392846
    5. 5. Because women are online... http://www.flickr.com/photos/35034347468@N01/111376106
    6. 6. ...looking for information about pregnancy and childbirth http://www.flickr.com/photos/48819968@N00/12390581
    7. 7. ...talking about childbirth http://www.youtube.com/watch?v=niJ6F2p9Ql8&feature=fvst
    8. 8. ...sharing information and advice http://www.facebook.com/MidwiferyToday
    9. 9. … supporting each other http://navelgazingmidwife.squarespace.com/navelgazing-midwife-blog/2011/4/13/birth-abuse.html
    10. 10. ...building communities of interest http://www.facebook.com/theunnecesarean
    11. 11. ...becoming activists http://www.facebook.com/pages/Save-HBAC-in-Australia-fan-page/239430759403371
    12. 12. ...talking about you!
    13. 13. Gen Y & Z have grown up with social media
    14. 14. ... and use it with mobile technology http://www.flickr.com/photos/10565597@N00/2542177818
    15. 15. Because they expect to be able to engage with you online http://www.flickr.com/photos/50417132@N00/490343339
    16. 16. ...which will change your relationship with women http://www.flickr.com/photos/48819968@N00/1224886647
    17. 17. Because we need to be able to communicate with women... http://www.flickr.com/photos/79576592@N00/125710155
    18. 18. … to meet their information needs http://www.flickr.com/photos/70321513@N00/95757299
    19. 19. ...especially as we move into more autonomous practice http://www.flickr.com/photos/8566600@N07/3069766004
    20. 20. <ul><li>… and work out how to promote the midwifery profession </li></ul>
    21. 21. <ul><li>In these days of economic retrenchment midwives must look at alternative ways to collaborate, mentor & support each other, provide and access learning opportunities </li></ul>http://www.flickr.com/photos/24609729@N00/201448168
    22. 22. Midwives cannot afford to be left behind the times http://www.flickr.com/photos/library_of_virginia/3005145811/
    23. 23. The more networking, connecting and sharing we do, the stronger we are as a profession.
    24. 24. Objectives for today's workshop <ul><li>1. List some of the common social media tools that be used for communication and collaboration including Twitter, blogs, wiki, Skype and Facebook; 2. Identify how midwives can use these tools to build communities and networks of practice 3. Describe some examples and case studies in which midwives use social media for professional development, support and mentoring including the Virtual International Day of the Midwife 4. Construct a plan for how you can use social media in your own personal learning 5. Construct a plan for how you can use social media for local, national and international professional communication and collaboration </li></ul>
    25. 25. It's all about me!
    26. 26. Midwife
    27. 27. Educator
    28. 28. Researcher
    29. 29. EdD student
    30. 30. Parent
    31. 31. Rugby fan
    32. 32. What I have done with social media
    33. 33. Virtual International Day of the Midwife http://internationaldayofthemidwife.wikispaces.com
    34. 34. Eportfolio: http://sarahstewart-eportfolio.wikispaces.com
    35. 35. Virtual Birthing Unit: http://slenz.wordpress.com
    36. 36. E-mentoring
    37. 37. Virtual commuting to Griffith University
    38. 38. How to write a paper for publication in 6 weeks: http://writingapaperin6weeks.wikispaces.com
    39. 39. What tools do I use?
    40. 40. Blog http://sarah-stewart.blogspot.com/2011/10/any-ideas-on-how-to-teach-social-media.html
    41. 41. Twitter: @sarahstewart http://twitter.com/#!/search?q=%23ACM2011
    42. 42. Facebook http://www.facebook.com/sarahmstewart/posts/10150360418921306?notif_t=feed_comment
    43. 43. Wikispaces http://internationaldayofthemidwife.wikispaces.com /
    44. 44. Flickr: http://www.flickr.com/photos/sarahmstewart
    45. 45. YouTube: http://www.youtube.com/user/sarahmstewart http://www.youtube.com/watch?v=8w9WNtTAVYU&feature=results_main&playnext=1&list=PL88F2AFEA7FABAF87
    46. 46. Skype
    47. 47. Google Docs
    48. 48. Where has this led me?
    49. 49. Brisbane
    50. 50. Queensland
    51. 51. Pakistan
    52. 52. Everywhere
    53. 53. 10 tips for successful social networking
    54. 54. Be prepared to give time to networking and don't expect things to happen over night http://www.flickr.com/photos/14516334@N00/316350537
    55. 55. Be consistent about how you 'brand' yourself http://www.flickr.com/photos/62845223@N00/1459717062
    56. 56. Be open
    57. 57. Focus on what you can give as opposed to what you can receive http://www.flickr.com/photos/stephenr/2926296193/sizes/z/in/photostream/
    58. 58. Focus on quality, not quantity http://www.flickr.com/photos/8663326@N06/4429964169
    59. 59. Be authentic http://www.flickr.com/photos/7487149@N03/519690623
    60. 60. Always respond to people when they contact you http://www.flickr.com/photos/44373968@N00/2565606353
    61. 61. Keep a blog and post a minimum of 2/3 posts per week http://www.flickr.com/photos/9106303@N05/2493066577
    62. 62. Set up a Twitter account and post at least a couple of comments per day http://www.flickr.com/photos/32931740@N06/3326772902
    63. 63. Use a licence on your “stuff” so that people can share and re-use it http://www.flickr.com/photos/55943778@N00/3640362081
    64. 64. Take care of your online reputation http://www.flickr.com/photos/93535451@N00/375861774
    65. 65. Feedback <ul><li>http://sarah-stewart.blogspot.com/2011/10/to-infinity-and-beyond-workshop.html </li></ul>[email_address] Twitter: SarahStewart Facebook: http://www.facebook.com/sarahmstewart Slideshare: http://www.slideshare.net/sarahs
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