0
sarah novotny, cio
ZERO
 1 viral video
 10 million in funding
 250 thousand beta signups
 12 months to public beta
 0 infrastructure sta...
TODAY
 “star wars was then… hawken
is now” – scott waugh, act of
valor director
 series B round
 122 days to public bet...
ENTERPRISE
 transmedia publication
 international self publishing
 fully automated
infrastructure
 data driven provisi...
flickr @nishanthjois
flickr @nishanthjois
The
Infrastructu
re
 business model
 legacy thinking
 audience
 technology
CONSTRAINTS
flickr @bjornmeansbear
F2P (Free to Play)
 anyone can play
 Not everyone will pay
 can’t be viewed P2W
GAME SERVER
 ephemeral
 automated
 CHEAP
 instrumented
THE CLOUD
 on demand resources
 API driven
 $0 capital investment
THE TRAILER –
yes, i’m hiring.
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0 to enterprise

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This is a talk I gave in 2012 6 months before we went into Open Beta.

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Transcript of "0 to enterprise"

  1. 1. sarah novotny, cio
  2. 2. ZERO  1 viral video  10 million in funding  250 thousand beta signups  12 months to public beta  0 infrastructure staff
  3. 3. TODAY  “star wars was then… hawken is now” – scott waugh, act of valor director  series B round  122 days to public beta  4 infrastructure staff  4 open positions
  4. 4. ENTERPRISE  transmedia publication  international self publishing  fully automated infrastructure  data driven provisioning  minimal infrastructure team
  5. 5. flickr @nishanthjois
  6. 6. flickr @nishanthjois
  7. 7. The Infrastructu re
  8. 8.  business model  legacy thinking  audience  technology CONSTRAINTS
  9. 9. flickr @bjornmeansbear
  10. 10. F2P (Free to Play)  anyone can play  Not everyone will pay  can’t be viewed P2W
  11. 11. GAME SERVER  ephemeral  automated  CHEAP  instrumented
  12. 12. THE CLOUD  on demand resources  API driven  $0 capital investment
  13. 13. THE TRAILER –
  14. 14. yes, i’m hiring.
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