Sarah Kay Hoffman Full Resume

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    Sarah Kay Hoffman Full Resume - Presentation Transcript

    1. 2009 NIKE+ HUMAN RACE AMBASSADOR MARKETING/SOCIAL MEDIA/MEMBERSHIP STAFFING MANAGER ACCOUNT COORDINATOR MARKETING INTERN Nike ClubSport San Ramon Robert Half International News America Marketing University of Minnesota: Parking & Transportation Services july oct oct may aug july april aug may 09 09 07 06 07 05 06 04 05 training at how to design pinc show 09: constant inner architect art of consulting Nike WHQ course Green with Envy contact Webinar Series: seminar Leveraging Web 2.0 for Professionals marketing: Create all internal and external marketing recruiting: Recruited, organizational: National event planning: Planned marketing/design: Designed team logo, created Merchandising Sales Coordinator, orientations, information fairs, charity team info card, developed team contests, produced material for activities, classes and events, create and manage interviewed, coached and secured composed detailed spreadsheets for 2 fundraisers, photo shoots and internal final PowerPoint presentation, generated blog banner all email campaigns for all email marketing initiatives/member placement of qualified candidates directors, directed fields sales team to events for a Netherland’s blog, conducted market research via communication via Constant Contact, assist in generating in temporary and permanent new ideas across all club departments, implement “updated” placement ensure proper program execution social media engagement, sought out pr opportunities via NBC newscaster in LA and other people with Club branding, prepared Marketing Strategy for ClubChal- writing: Wrote and edited articles prominent blogs and/or clout in the running/fitness lenge 2010 sales: Developed, sales: Responsible for service and for internal and external newsletter community strengthened and maintained growth of 30+ national/regional social media: Implement and maintain social media relationships with over 40 top accounts, new business marketing: Updated archive book, clients fulfilling staffing needs by development tracked parking and transportation social media/seo: Utilized Google Analytics for marketing via facebook, twitter, yelp for businesses and personal blog to track different market research blogger making recommendations brochures on all 3 campuses information for Nike, utilized multiple social media regarding the top talent marketing: Utilized various market platforms (including, but not limited to, twitter, available to meet their research tools to incorporate company Biggest Accomplishment / advertising: Copywriting, design and layout of all requirements, responsible for products into clients’ marketing plans, Awards/Honors: facebook, twazzup, twtvite, yelp, linkedin), advertising, negotiate and secure placement of all external created/developed/maintained my own blog via consistently increasing billable PowerPoint creation/presentation for  Implemented the Second Club advertising (radio, magazine, newspaper, online) hours and gross margin internal executives and external clients Harvest Heartland Holiday Drive blogger, wrote blog postings for nikerunning.com design: Design entire “ClubChallenge 2010” Campaign marketing: Worked with Biggest Accomplishment /  Updated and created (in team management/leadership: Kept a team material, 20th anniversary invitations, ladies night 2009 Awards/Honors: Quark) all large campus maps internal departments and of 1,040+ motivated by creating “themed” Nike+ invitations teammates to create new  Managed the accounts of 2 challenges on the Nike+ social website, provided daily  Conducted University of strategies to obtain mutual Directors located in 2 places, with motivation and inspiration Minnesota Bus and Transit Survey membership: Responsible for new and existing business goals accounts in Colorado, LA, San memberships, attend networking events Francisco, Portland, Seattle and and compiled final results in a Biggest Accomplishment/Awards/Honors: Texas PowerPoint for Director Biggest Accomplishment / One of 10 US Ambassador’s chosen to recruit, motivate, challenge, train and coach runners in Biggest Accomplishment/Awards/Honors: Awards/Honors: preparation for the 10.24.2009 Nike+  Quality Service Award, Employee of the  Placed a CFO with a 10K Human Race. Overall winner, earning a trip Month - December, 2008 & August, 2009 Credit Union to SuperBowl 2010. End Results  Implementing social media marketing  Consistently met and Largest Team Recruited- 1,040+ exceeded goals Most Team Miles - 105,000+  Updating current Club Branding Most Fan Page Members - 724 Technical Proficiencies: MS Word. MS Excel. PowerPoint. Outlook. Internet. MS Publisher. Blogger Platform. Basic Knowledge: In Design. Photoshop (CS4). Illustrator (CS3 & CS4). WordPress Platform.
    SlideShare Zeitgeist 2009

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